Marketing Manager (Vehicle Safety Technology)

Company Overview:

SCRAM Systems is a leading provider of alcohol and location monitoring hardware, software, and mobile apps, including the SCRAM Continuous Alcohol Monitoring® (SCRAM CAM®) bracelet, the LifeSafer® L250 Ignition Interlock device, and LifeSafer Intelligence Speed Assistance. We provide an integrated approach to supporting our customers by offering solutions specific to court and agency needs in the community corrections industry throughout all phases of client management.

As a company, we are committed to continuing our tradition of re-engineering operations to streamline processes, enhance productivity, and improve client outcomes through constant innovation. Our purpose is to change lives, reunite families, and make our communities safer through advanced technology and world-class service.



Shift: First Shift

Job Summary:

We’re looking for a strategic Marketing Manager to plan, create, and share sales and marketing materials in a fast-growing vehicle safety technology industry. In this role, you will translate complex safety topics into clear, engaging resources for different audiences. You will also help inform the public, support adoption of new safety solutions, and showcase how our company is leading the way in making roads safer. Most importantly, your work will help save lives through technology.

Duties/Responsibilities:

• Develop and execute strategic marketing campaigns closely aligned with sales targets and revenue goals.

• Research and define target audiences and content needs corresponding to market segments as well as buyer stages.

• Produce and oversee content across multiple channels (website, blog, email, social media, video, etc.), ensuring tone, style, and messaging align with brand guidelines.

• Create and manage an editorial calendar that supports national campaigns as well as regional brand initiatives, auditing, refreshing, and repurposing existing content for maximum value.

• Collaborate with cross-functional teams (design, experiential, product, sales, SEO, PR, etc.) to ensure strategic alignment and messaging consistency.

• Develop sales enablement materials (case studies, presentations, etc.) that directly support sales objectives and overall business goals.

• Track, measure, and report on KPIs for each campaign and tactic, including traffic, engagement, lead generation, and conversion.

• Work with freelancers, agencies, or content contributors as needed.
  

Skills/Abilities:

• Knowledge of social media strategy and community engagement.

• Experience creating video, webinar, or podcast content.

• Background in B2B as well as B2C marketing a plus.

• Occasional travel required, may vary by project and season.

Education and Experience:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

• 4-6 years of experience in content marketing, with a background in technology, transportation, or safety-related industries preferred.

• Exceptional writing, editing, and storytelling skills-able to make technical topics accessible and engaging across a diverse range of target audiences.

• Strong project management skills with the ability to balance deadlines in a fast-paced, innovative industry.

• Interest in emerging technologies, automotive safety, or mobility solutions.

Physical Requirements (With or without reasonable accommodation):

• Sitting: Over 70%

• Standing: 15 to 40%

• Fine Motor Movements: Over 70%

*** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Comprehensive Benefits Package:

At SCRAM, we prioritize the well-being and financial security of our employees. We understand that benefits play a crucial role in ensuring our team members feel supported and valued. That's why we offer a comprehensive benefits package that includes:

• Retirement Savings:
  • 401(k): We offer a 401(k)-retirement savings plan to help you plan for your future financial security.
  • 401(k) Matching: SCRAM provides a 100% match for the first 3% contributed and another 50% match for the next 2% contributed, amplifying your savings potential.
• Health and Wellness:
  • Health Insurance: We provide comprehensive health insurance coverage to safeguard your health and that of your family.
  • Dental Insurance: Our dental insurance plan ensures access to quality dental care for you and your dependents.
  • Vision Insurance: Take care of your vision health with our vision insurance coverage.
  • Health Savings Account (HSA): Our HSA option allows you to save pre-tax dollars for medical expenses, providing flexibility and savings opportunities. We strongly value saving for your wellness, so the company provides an employer contribution towards your HSA annually.
  • Flexible Spending Account (FSA): With our FSA, you can set aside pre-tax dollars to cover eligible medical expenses not covered by your health insurance plan. You can also save pre-tax dollars to help cover the cost of child care with our Dependent Care FSA.
• Financial Protection:
  • Disability Insurance: We offer company paid short and long term disability insurance to provide financial protection in the event of injury or illness that prevents you from working.
  • Life Insurance: Ensure the financial security of your loved ones with our company paid life insurance coverage at 1.5x your annual salary. Want more coverage – supplemental life is also available.
• Work-Life Balance:
  • Paid Time Off: We understand the importance of work-life balance. That's why we provide generous paid time off, allowing you to recharge and enjoy life outside of work.
  • Paid Sick Time: Your health matters to us. We offer paid sick time to support you during times of illness.
  • Employee Assistance Program (EAP): Our EAP offers free confidential counseling and support services to help you navigate personal or professional challenges.
• Additional Perks:
  • Referral Program: We believe in the power of teamwork and collaboration. Our referral program rewards you for referring talented individuals to join our team.
  • Tuition Reimbursement Program: We support the professional growth of all employees, but understand that going back to school is expensive. We offer tuition reimbursement up to the IRS limit annually to help our employees flourish.

At SCRAM, we are committed to empowering our employees to thrive both personally and professionally. Join us and take advantage of our comprehensive benefits package as you embark on a rewarding career journey with us.



From: SCRAM Systems