Marketing Promotions and Branding Manager

Overview:
We are seeking a dynamic and creative Marketing Promotions Manager to plan, develop, and execute promotional campaigns that enhance brand visibility, drive customer engagement, and increase sales. This role requires a strong mix of strategic thinking, project management, and hands-on execution across multiple marketing channels.

Key Responsibilities:

• Develop and implement promotional strategies and campaigns in assigned region aligned with the company’s marketing and business objectives.
• Plan and execute seasonal, product-specific, and brand-level promotions to boost awareness and conversion.
• Coordinate with design, digital, and content teams to ensure consistent messaging and branding across all promotional materials.
• Ensure cost-effective allocation of resources.
• Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
• Collaborate with sales and product teams to align promotions with product launches, pricing strategies, and customer needs.
• Negotiate with external vendors, media partners, and agencies to maximize promotional impact.
• Identify new marketing opportunities and emerging trends to enhance campaign effectiveness.
• Oversee the production of marketing collateral, promotional materials, and digital assets.
• Ensure all promotional activities comply with brand guidelines and regulatory requirements.