Marketing & Publicity Coordinator

SUMMARY:

The Marketing & Publicity Coordinator will support the Marketing & Publicity Manager and Marketing Team to promote Yen Press frontlist and backlist titles within the realm of social media, publicity, marketing, and conventions/events.

** Please submit a cover letter with your application.

PRIMARY DUTIES AND RESPONSIBILITIES:

SOCIAL MEDIA

· With direction from the Marketing Manager, copywriting, scheduling, and curating content, including finding relevant interiors and images from imprint releases.

· Drafting creative briefs for social media assets and coordinating with the Marketing Design team.

· Brainstorming and executing various photography & videography content.

· Templating and uploading various creative assets used regularly on Yen Press socials (banners, assets for new titles and covers, to name a few).

PUBLICITY

· Preparing digital review copies for titles and uploading materials to industry-wide catalog and relevant trade review sites.

· Researching and maintaining media/influencers lists.

· Handling monthly and ad hoc mailings of review copies to media and influencers.

· Monitoring and tracking coverage of Yen Press titles.

EVENTS

· Supporting the company’s convention presence by staffing the Yen Press booth at select events.

ADMIN

· Communicating between internal departments and team members, advertising partners, media/influencers, and industry partners.

· Additional tasks as needed (which may also fall under the scope of social media, publicity, and marketing).

QUALIFICATIONS

· Two to three years professional experience (publishing or entertainment field preferred).

· Knowledge, interest, and passion in manga/anime and comics.

· Experience running social media accounts in a professional capacity.

· Experience with at least one photo/video editing tool (Adobe Suite, CapCut, etc.).

· Awareness of current trends within the publishing industry, social media, and manga/anime spaces.

· Strong copywriting and proofreading abilities, along with general attention to detail.

· Ability to work independently as well as part of a team.

· Superb analytical and critical thinking skills.

· Excellent written and verbal communication skills.

· Proficiency in the Microsoft Office Suite (Excel, Word, and PowerPoint).

Job Type: Full-time

Pay: $50,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Referral program
• Tuition reimbursement
• Vision insurance

Application Question(s):

• What are your some of your favorite manhwa, manga, or light novel titles?

Experience:

• Marketing: 1 year (Preferred)

Ability to Commute:

• New York, NY 10001 (Required)

Work Location: Hybrid remote in New York, NY 10001