Marketing & SEO Specialist (Client-Facing)

Marketing, SEO & PPC Specialist (Full-Time, Remote – U.S. Only)

Contractor Web Zone

Pay: $27.00 – $35.00 per hour
Schedule: Full-Time, 40 hours per week
Location: Remote (U.S. only)

About Contractor Web Zone

Contractor Web Zone builds and manages websites for roofing and home-service contractors across the U.S. We provide fully managed hosting, support, SEO, and digital marketing services focused on reliability, clarity, and consistent execution.

We are hiring a Marketing, SEO & PPC Specialist who can manage ongoing SEO work, support a small number of Google Ads campaigns, and communicate clearly with clients about their performance.

Employment Classification

This role begins as a 1099 contractor position during the evaluation period.

• After demonstrating consistent performance, you may transition to W-2 if preferred.
• Contractors may take outside work, as long as CWZ responsibilities and communication windows are fully met.
• If workload slows at any point, contractors maintain flexibility to supplement with other clients.

Position Summary

You will manage a portfolio of contractor clients (typically 25–35), performing SEO updates, content optimization, basic PPC maintenance, reporting, and client communication.

The PPC workload is light — CWZ currently manages only a handful of active Google Ads accounts.

Key ResponsibilitiesSEO & Content Execution

• Update and enhance service pages, location pages, and blog content
• Optimize metadata, headers, links, and overall page structure
• Execute SEO changes directly in our proprietary CMS
• Make occasional simple HTML/CSS adjustments
• Maintain keyword tracking and annotate ranking changes
• Identify new SEO opportunities proactively

Local SEO

• Optimize and update Google Business Profiles
• Support NAP consistency and citation cleanup
• Assist with review strategies and profile improvements

Light PPC / Google Ads Support

• Manage a limited number of Google Ads Search campaigns
• Review search terms, adjust keywords, and optimize small budgets
• Track CTR, CPC, conversions, and overall performance
• Provide simple, clear explanations of results to clients
• Align campaigns with relevant landing pages and SEO objectives

This is a light PPC role — focused on maintenance and reporting, not high-volume builds.

Client Communication

• Join scheduled client calls or video check-ins
• Deliver monthly performance summaries in plain language
• Explain completed work and next steps clearly
• Flag issues early and maintain consistent follow-through
• Represent Contractor Web Zone professionally at all times

Reporting & Coordination

• Prepare monthly reports (rankings, traffic, GBP activity, PPC performance)
• Maintain organized internal work logs
• Coordinate technical items with the development team
• Manage deadlines across multiple accounts

Required Qualifications

• 2+ years in SEO, PPC/Google Ads, or digital marketing
• Experience with Google Business Profiles and local SEO
• Comfortable speaking directly with clients
• Strong written communication skills
• Familiarity with SEO tools (SE Ranking, Moz, Ahrefs, etc.)
• Organized, reliable, and efficient at managing multiple clients

Preferred Skills (Not Required)

• Roofing/home-service industry familiarity
• GA4 experience
• Basic graphic skills (Canva, etc.)

Compensation

• $27 – $35 per hour, depending on experience
• Begins as 1099 contractor
• Option to convert to W-2 after evaluation period
• Growth opportunities

Work Location

• Fully Remote — U.S. Only

Job Types: Contract, Full-time

Pay: $27.00 - $35.00 per hour

Benefits:

• Paid time off

Experience:

• Sales: 2 years (Required)

License/Certification:

• Google Analytics Certification (Preferred)

Work Location: Remote