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Marketing & Social Media Intern

New York, United States

ABOUT THE ROLE:

IGC Hospitality is seeking a creative and motivated Marketing & Social Media Intern to join our team. This position offers hands-on experience in hospitality marketing, event activation, and content creation across multiple NYC venues — including time spent both in-office and on-site at events and brunch services.

You’ll assist with social media strategy, content creation (especially TikTok, but also Instagram, Facebook, and Google), event marketing, and brand support through design, email marketing, and light operations. This role is ideal for someone passionate about food, drinks, and hospitality, who’s eager to learn how a large hospitality group runs its marketing and events from the inside out and who stays current with social media trends, pop culture, and viral content.

Responsibilities

Social Media & Content

● Create, edit, and post social media content (primarily TikTok and Instagram Reels) that

follows all individual brand guidelines and IGC Hospitality brand guidelines

● Engage with followers by replying to comments and DMs across accounts (in a timely

fashion and in tone of voice of each individual brand/IGC Hospitality)

● Track social trends and brainstorm timely, on-brand content ideas for IGC Hospitality, as well as Glass Ceiling specific.

● Capture content at venues, including events and activations as well as trending sound

and video content.

● Be confident on camera and eager to assist with promotional shoots featuring our food, beverages, and venues.

Event Marketing & Activations

● Support the planning and execution of in-venue activations, influencer events, and

seasonal campaigns.

● Be present at select events to assist with setup, guest experience, and live social

coverage.

● Collaborate with the marketing team on creative event concepts and promotional

materials.

Design & Email Marketing

● Use Canva to design flyers, menus, digital signage, and social content.

● Assist in building and scheduling Mailchimp campaigns for venue newsletters.

● Help maintain marketing assets and keep brand visuals up to date.

Operations & On-Site Support

● Occasionally assist with front-of-house operations, including managing the floor during

venue brunch on Saturday or Sunday.

● Maintain an understanding of each venue’s brand identity, guest experience, and key

messaging.

Schedule

Hybrid Role: 2-3 Days per Week, 15-20 hours

  • Focus on content planning and creation, scheduling, design projects, email
  • marketing, and creative meetings.
  • Capture brunch content, assist with on-site marketing activations, engage with
  • guests.
  • Occasional event shifts during evenings or weekends may be added based on campaign schedules and holiday activations.

Skills & Qualifications

  • Passion for social media, hospitality, and storytelling.
  • Strong understanding of TikTok and Instagram trends.
  • Basic design skills (Canva and mailchimp preferred, Adobe Suite optional).
  • Excellent communication and organizational skills.
  • A proactive, hands-on attitude — willing to jump in wherever needed.

Job Type: Part-time

Pay: $18.00 - $22.00 per hour

Expected hours: 16 – 20 per week

Benefits:

  • Employee discount
  • Flexible schedule
  • Referral program

Work Location: In person

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