Marketing / Social Media Manager

Marketing / Social Media Manager

Company: Anthony’s Cooling • Heating • Electrical
Location: West Coast of Florida (On-Site)
Type: Full-Time

About the Company

Anthony’s Cooling • Heating • Electrical is a trusted leader with 40+ years of serving Florida homeowners. Known for dependable service, community involvement, and a strong brand reputation, we are expanding our marketing team to elevate our digital presence and support continued growth across the region.

Position Overview

We are seeking a highly creative and tech-savvy Marketing Manager with expertise in video production, photography, social media management, and digital content creation. This role will lead the planning, execution, and optimization of all marketing initiatives—leveraging modern tools, AI workflows, and data-driven insights to strengthen brand awareness, generate leads, and support company objectives.

Key Responsibilities

• Develop and execute a comprehensive marketing strategy aligned with company goals.
• Create high-quality video content and photography for social media, digital campaigns, ads, and internal usage.
• Manage and grow all social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn).
• Oversee content calendars, posting schedules, and engagement strategies.
• Build campaigns using AI tools for editing, automation, repurposing, and analytics.
• Design marketing collateral using Canva and the full Microsoft Office Suite.
• Work closely with operations, sales, and leadership to support promotions, events, and community initiatives.
• Monitor performance metrics across campaigns; generate reports and insights.
• Maintain brand consistency across all digital and print materials.
• Manage website content updates, SEO basics, and digital advertising support.
• Coordinate marketing vendors, photographers/videographers, and freelance creatives as needed.

Qualifications

• 3+ years of experience in marketing, content creation, or digital media roles (home services or field services a plus).
• Proven ability to shoot, edit, and produce professional video and photo content.
• Strong skills in social media management, content strategy, and platform analytics.
• Experience with AI-powered tools (editing, repurposing, automation, content generation).
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook) and Canva.
• Basic understanding of SEO, digital ads, and web content management.
• Creative mindset with strong attention to detail, storytelling skills, and brand awareness.
• Strong project management and communication abilities.
• Ability to work on-site, collaborate with multiple departments, and execute ideas quickly.

Why Join Anthony’s?

• Work for one of Florida’s most respected HVAC & electrical companies.
• Freedom to be creative, innovate, and bring new ideas to life.
• Supportive leadership and a collaborative culture.
• Opportunity to build and scale the company’s digital presence from the ground up.
• Competitive compensation package and growth potential.

Job Type: Full-time

Pay: $50,000.00 - $80,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Vision insurance

Application Question(s):

• Are you located in the Sarasota, Bradenton area?

Location:

• Palmetto, FL 34221 (Preferred)

Work Location: In person