Marketing Specialist

Job Summary

We are seeking a Marketing Specialist to lead our brand and growth marketing efforts. This is a hands-on role where you will manage campaigns across multiple digital channels, optimize performance, and collaborate with sales to drive leads and strengthen brand presence.

Responsibilities

• Plan and execute multi-channel marketing campaigns (Google SEO, Facebook, Instagram, Xiaohongshu, etc.).
• Oversee social media content and paid campaigns (Facebook, Instagram, Xiaohongshu; TikTok/WeChat/Email a plus).
• Develop integrated campaigns (events, webinars, community/ground marketing) with tracking and reporting.
• Manage paid media (Google Ads, Meta Ads): structure, A/B testing, conversion tracking, and ROI optimization.
• Ensure consistent brand messaging across website, social media, and marketing assets.
• Partner with Sales to improve lead quality and feedback loops.
• Mentor junior team members and manage project timelines, budgets, and deliverables.

Qualifications

• 2–5+ years of experience in brand, growth, or integrated marketing.
• Strong background in Facebook/Instagram marketing and Xiaohongshu content/partnerships.
• Solid understanding of marketing metrics (CPL, CVR, CAC, LTV).
• Excellent communication and cross-team collaboration skills.
• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Experience in consulting, education, or service industries preferred.
• Bilingual English/Chinese is a plus.

What Success Looks Like

• Within 90 days: improve core KPIs (lower CPL, raise CVR, grow organic sessions, increase meaningful engagement).
• Build and deliver a repeatable monthly growth playbook.

Compensation & Benefits

• Competitive base salary + performance bonus.
• Benefits package.
• On-site, full-time schedule in Flushing, NY.

How to Apply

Please email your resume + work samples/links (e.g., profile, Facebook/Instagram pages managed, ad dashboards or campaign recaps) to info@ausaconsult.com with the subject line:
Marketing Supervisor – Your Name

Qualified candidates will be invited to a 15–20 minute introductory call.

Job Types: Full-time, Part-time

Pay: $50,000.00 - $60,000.00 per year

Benefits:

• Flexible schedule

Work Location: In person