Marketing Specialist

Job Opening: Marketing SpecialistAbout the Role

We are looking for a dynamic and results-driven Marketing Specialist to join our team in the United States. The ideal candidate will be responsible for developing and executing marketing strategies that enhance brand awareness, generate leads, and support business growth. This role requires creativity, analytical skills, and the ability to manage multi-channel campaigns in a fast-paced environment.

Responsibilities

• Plan, develop, and implement marketing campaigns across digital and traditional channels.
• Manage social media platforms, creating engaging content to increase visibility and audience engagement.
• Conduct market research to identify trends, customer needs, and competitive positioning.
• Collaborate with sales and product teams to align marketing strategies with business objectives.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Coordinate events, webinars, and promotional activities to strengthen brand presence.
• Ensure consistency in brand messaging across all communication channels.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• 3–5 years of experience in marketing, preferably in B2B or financial services.
• Strong knowledge of digital marketing tools and platforms (Google Ads, SEO/SEM, HubSpot, Salesforce, etc.).
• Experience with content creation, social media management, and email marketing.
• Excellent written and verbal communication skills in English.
• Analytical mindset with the ability to interpret data and measure ROI.
• Familiarity with U.S. market trends and consumer behavior.
• Certifications such as Google Analytics, HubSpot Inbound Marketing, or Digital Marketing Institute (DMI) are a plus.

Desired Profile

• Creative thinker with strong problem-solving skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Team player with strong collaboration and interpersonal skills.
• Passion for innovation and staying up-to-date with marketing trends.

Benefits

• Competitive salary and performance-based incentives.
• Health, dental, and vision insurance.
• Professional development opportunities and certification support.
• Flexible work environment with hybrid options.
• Opportunity to contribute to impactful projects with national reach.

Job Type: Full-time

Pay: $88,646.94 - $106,757.60 per year

Benefits:

• Dental insurance
• Health insurance

Experience:

• Marketing Specialist: 1 year (Required)

Work Location: In person