Marketing Specialist

Fujairah Air Navigation Services (FANS) is seeking a dynamic and results-driven Marketing Specialist with 5-8 years of International experience with highly desirable skills of

1. Experience in Aviation industry – TrainAir Plus is highly recommended.

2. Experience in establishing B2B partnership

3. Digital Marketing / Graphics Designing

Key Responsibilities

• Marketing Campaign Development:
• Develop and implement targeted marketing campaigns to promote FAS’s aviation training courses, ensuring alignment with the company’s brand strategy.
• Brand Promotion:
• Enhance FAS's brand image through creative promotion strategies, including digital media, social media channels, events, and industry partnerships.
• Digital Marketing Management:

Manage FAS’s online presence, including website updates, search engine optimization (SEO), pay-per-click (PPC) advertising, and social media engagement to drive traffic to the training programs.

• Lead Generation & Enrollment Growth:

Develop and execute strategies to attract potential students for aviation courses through digital marketing, email campaigns, and lead nurturing strategies.Create engaging content (blogs, social media posts, newsletters, brochures, etc.) that highlights the benefits and career opportunities of FAS training programs.Conduct market analysis to identify trends, audience needs, and competitor strategies to optimize marketing initiatives and drive course enrollments.Organize promotional events, open days, webinars, and trade shows to showcase FAS’s training programs to prospective students, professionals, and industry stakeholders.Collaborate with aviation schools, colleges, and related organizations to establish partnerships for student outreach and training course promotion.Track and analyze marketing campaign performance using data analytics tools. Prepare regular reports on campaign effectiveness, course enrollments, and ROI for the marketing team.Qualifications & Experience

• Content Creation:
• Market Research:
• Event Management & Outreach:
• Partnerships & Networking:
• Performance Analysis & Reporting:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 5-8 years of experience in marketing, preferably in education or aviation services.
• Proven experience in digital marketing (SEO, SEM, PPC, social media marketing).
• Strong understanding of branding and promotional strategies.
• Experience in content creation and marketing campaign management.
• Excellent written and verbal communication skills.
• Proficiency in marketing tools such as Google Analytics, CRM systems, and email marketing platforms.
• Knowledge or passion for the aviation industry is an added advantage.

Skills & Competencies

• Creative and innovative approach to marketing.
• Strong analytical and project management skills.
• Ability to multitask and work effectively under tight deadlines.
• Team player with excellent interpersonal skills.
• Highly organized with attention to detail.
• International marketing experience.

Why Join FANS?

• Be part of a leading aviation services provider in the UAE.
• Contribute to promoting high-quality aviation training and shaping the next generation of aviation professionals.
• Opportunity to work in a dynamic and growing industry with room for professional development.

Job Type: Full-time

Pay: AED7,000.00 - AED8,000.00 per month