Job Title: Media Buyer (Performance Marketing) – Aesthetics Medical Centre
Job Type: Full-time
Salary: AED 8,000 per month
Location: Dubai, UAE (Candidate MUST currently reside in Dubai)
About the Role
We are searching for a highly analytical and results-driven Media Buyer to manage and scale our paid digital advertising campaigns. In this role, you will be responsible for strategizing, executing, and optimizing our ad spend across various platforms to drive high-quality patient leads to our aesthetic clinic.
You must have a proven track record of managing profitable ad campaigns within the beauty, dermatology, or aesthetics niche, ensuring maximum Return on Ad Spend (ROAS) while strictly adhering to local medical advertising guidelines.
STRICT DEALBREAKERS: Please read carefully before applying. Your application WILL NOT be considered if you do not meet all three of the following criteria:
- Aesthetics Experience: You must have proven media buying experience specifically within an Aesthetic Medical Centre, Cosmetic Clinic, or Dermatology center.
- UAE Experience: You must have a verified track record of running successful paid campaigns in the UAE market.
- Dubai Resident: You must currently live in Dubai.
Key Responsibilities
- Campaign Management: Set up, launch, and manage end-to-end performance marketing campaigns across Meta (Facebook/Instagram), Google Ads, TikTok, and Snapchat.
- Budget Optimization: Manage daily advertising budgets, monitor cost-per-lead (CPL) and cost-per-acquisition (CPA), and allocate spend efficiently to maximize ROI and ROAS.
- A/B Testing & Scaling: Continuously test ad creatives, copy, target audiences, and landing pages to identify winning formulas and scale profitable campaigns.
- Data Analysis & Reporting: Analyze campaign data using platform analytics and Google Analytics, providing detailed weekly and monthly performance reports to management.
- Compliance: Ensure all ad creatives and copy comply with platform policies and the UAE Ministry of Health/Dubai Health Authority (DHA) advertising guidelines for aesthetic procedures.
Requirements & Qualifications
- Industry Experience (Dealbreaker): Proven background managing ad accounts and driving leads for an Aesthetic, Dermatology, or Cosmetic Clinic.
- UAE Experience (Dealbreaker): Solid, hands-on media buying experience within the UAE.
- Location (Dealbreaker): Current resident of Dubai.
- Languages: Fully bilingual and fluent in both Arabic and English (spoken and written).
- Technical Mastery: Expert-level proficiency in Facebook Ads Manager, Google Ads, TikTok Ads Manager, Google Analytics, and pixel tracking/conversion API integrations.
- Analytical Skills: Strong ability to interpret data, spot trends, and make data-driven decisions to optimize campaign performance.
Job Types: Full-time, Contract
Contract length: 24 months
Pay: AED8,000.00 per month
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Do you have your own or family visa?
- Nationality?
Education:
Experience:
- Aesthetic Clinic: 1 year (Required)
Language:
- Arabic (Required)
- English (Required)
Location:
Work Location: In person