MOTION GRAPHIC DESIGNER

Motion Graphics and Animation

• Create visually captivating motion graphics for digital platforms, including

promotional videos, advertisements, and social media content.

• Ensure animations align with brand identity and aesthetic standards.

Social Media Design and Content Creation

• Design static and animated visuals for social media posts and campaigns, adhering to

brand guidelines.

• Develop engaging graphics to enhance social media presence and drive audience

engagement.

Video Production and Editing

• Edit and enhance video content for social media and other digital channels, ensuring

quality and alignment with messaging.

• Manage video projects from conceptualization to final production.

Storyboard Development

• Develop storyboards to visualize motion graphic concepts and video projects.

• Collaborate with the creative team to plan the narrative flow of animations and

videos.

Brand Animation

• Work closely with the creative team to design and implement motion graphic

elements that reinforce and enhance brand identity.

Collaboration and Innovation

• Partner with cross-functional teams to bring creative concepts to life.

• Stay updated on animation trends and software to incorporate fresh ideas and

techniques into projects.

Performance Metrics:

Success will be measured by:

• Delivering 95% of motion graphic and video projects on time while meeting or

exceeding quality expectations.

• Ensuring 100% adherence to brand guidelines across all motion graphics and video

content.

• Achieving a 90% or higher satisfaction score from internal teams and clients on

completed projects.

• Increasing social media engagement (likes, shares, views) by 20% through high-

quality motion graphics and animations.

• Successfully implementing at least 3 new animation techniques or design

innovations annually to enhance creative output.