MultiMedia Marketing Designer

SUMMARY:

As a critical member of an in-house creative and marketing team, the Multimedia Designer develops marketing and instructional video content, realistic 3D imagery of beverage dispense manufacturing equipment, and a variety of visual materials that clearly communicate product value and support sales and marketing initiatives. This role combines on-site filming, post-production editing, and 3D visualization with cross-functional collaboration across engineering, operations, and marketing teams. The Multimedia Designer will produce high-quality, brand-consistent assets that help showcase our products, support customer education, and strengthen our overall marketing efforts

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:

Plan, storyboard, and script marketing and instructional videos in collaboration with technical, marketing, and engineering teams.

Film and edit footage into polished marketing videos, product demonstrations, case studies, training modules, and SOP walkthroughs.

Prepare multiple deliverables and formats including short-form social clips, website/video platform assets, and internal training packages.

Create high-quality composited imagery showing 3D models of equipment in realistic environments.

Match lighting, perspective, scale, and materials to integrate 3D models seamlessly into photographic backgrounds or fully CG scenes.

Produce presentation-ready visuals and assist with basic animations or turntable renders when needed.

Design and produce on-brand PowerPoint presentation assets for sales meetings, executive briefings, trade shows, and training sessions.

Create multi-page catalogs, product brochures, spec sheets, manuals, and other support materials with clear hierarchy and accurate technical content.

Develop marketing collateral for print and digital channels, including datasheets, flyers, banners, trade show graphics, email assets, and social media graphics.

Work closely with product managers, engineers, and marketing to gather specifications, photos, CAD exports, and copy while ensuring technical accuracy.

Prepare print-ready files, managing bleeds, color profiles, resolution, and vendor specifications.

Maintain and evolve brand standards, templates, iconography, and asset libraries to ensure consistency across materials.

Assist with website maintenance and enhancements and collaborate with developers when troubleshooting issues.

Coordinate with external printers, vendors, and freelancers as needed.

Maintain organized project files and asset libraries, including archived footage and version control.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. At minimum, this position requires a mid-to senior-level digital and graphic/digital design skillset, with an extensive portfolio exhibiting both print and online projects, cutting-edge creativity, advanced technical skills and a clear understanding of new media.

EDUCATION, EXPERIENCE AND SKILLS

Graphic design experience, preferably supporting B2B, industrial, or manufacturing marketing environments.

Experience filming and editing video content; experience working in industrial or manufacturing settings strongly preferred.

Expert-level skills in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and advanced PowerPoint design capabilities.

Strong typographic, layout, and information design skills with experience producing multi-page print materials.

Proficiency with DSLR cameras, lighting setups, and on-camera audio equipment.

Advanced video editing skills using Premiere Pro, After Effects, or equivalent tools.

Understanding of instructional design principles and the ability to translate technical procedures into clear visual steps.

Experience creating 3D product visualizations or composited marketing imagery.

Proficiency with 3D/compositing tools such as Blender, KeyShot, or similar platforms.

Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.

Excellent communication and collaboration skills for working cross-functionally with engineers, operations teams, and marketing stakeholders.

PREFERRED (NOT REQUIRED) SKILLS:

Experience incorporating AI tools into creative workflows, including using generative AI for design ideation, asset production, workflow automation, or developing simple AI agents to improve marketing and content production efficiency.

Familiarity with HubSpot Marketing Hub or similar marketing automation platforms for managing campaigns, assets, or marketing operations.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to talk and hear; sit and use hands to finger, handle, and feel. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, and ability to adjust focus.

WORK ENVIRONMENT: Generally spends most of the day in a busy office environment. Must be able to work with constant interruptions. This job operates in a professional office environment. On-site presence required for filming and collaboration. Occasional travel between manufacturing or installation sites may be required. Role may require lifting or positioning camera equipment and adherence to site safety protocols.

Skills

Required

Required