We are seeking a highly skilled and creative SEO Content Writer with a strong understanding of digital content strategies to join our team. The ideal candidate will be responsible for producing high-quality, engaging, and optimized content that drives traffic, boosts online visibility, and supports our brand's growth. This role is perfect for individuals who have a passion for writing, a deep understanding of SEO principles, and the ability to create content that both informs and inspires.
As an SEO Content Writer, you will be responsible for planning, creating, and managing content across various online platforms. You will collaborate with cross-functional teams to develop compelling content that aligns with our marketing objectives and enhances the user experience. The ideal candidate must be detail-oriented, innovative, and able to work in a fast-paced environment while meeting deadlines consistently.
Key Responsibilities:
- Develop clear, engaging, and informative content for product description, blogs, articles, and website pages.
- Conduct thorough research on industry-related topics to produce accurate, valuable, and well-structured content tailored to the target audience.
- Create original and creative copy that aligns with the brand’s voice, style, and messaging guidelines.
- Optimize content using SEO best practices to improve search engine rankings and organic traffic.
- Edit, proofread, and revise content to ensure grammatical accuracy, clarity, readability, and overall quality.
- Collaborate with marketing, design, and product teams to develop content ideas and support ongoing promotions, and product launches.
- Maintain consistency in tone, language, and messaging across all content formats and communication channels.
- Produce engaging storytelling content that resonates with readers and strengthens brand identity.
- Incorporate feedback from editors or managers to improve content quality, effectiveness, and audience engagement.
- Stay updated with industry trends, writing techniques, and audience preferences to create relevant and compelling content.
- Monitor content performance using analytics tools and adjust strategies to improve traffic, engagement, and conversion rates.
- Ensure all content adheres to brand standards and is aligned with the overall content strategy.
Required Skills & Qualifications:
- Proven experience as an SEO Content Writer, Content Strategist, or similar role with measurable ranking achievements.
- Strong expertise in keyword analysis including keyword difficulty, search intent classification, SERP competitiveness, and ranking potential evaluation.
- Exceptional ability to differentiate between keyword types, keyword intents and utilize them strategically based on content goals.
- Demonstrated experience in creating conversion-driven, SEO-friendly content that aligns with funnel stages (TOFU, MOFU, BOFU) and enhances organic conversions.
- Excellent writing, editing, and proofreading skills with attention to grammar, tone, clarity, and SEO compliance.
Preferred Qualifications:
- Bachelor’s or Master’s degree in English, Journalism, Communications, Marketing, Linguistics, or a related field.
- Minimum 3+ years of proven experience as a Content Writer, SEO Content Specialist.
- Demonstrated experience in creating high-ranking content for blogs, landing pages, product/category pages, and long-form articles.
- In-depth knowledge of keyword types and the ability to write content based on search intent.
- Ability to evaluate keyword difficulty (KD) and develop content strategies that target low-competition, high-conversion keywords for organic growth.
- Familiarity with content marketing strategies, topic clustering, pillar page creation, and internal linking best practices.
- Knowledge of basic HTML, on-page SEO elements, and schema markup is a plus.
- Strong understanding of content performance metrics, including CTR, bounce rate, dwell time, and conversion optimization.
- Experience working in a fast-paced environment, managing multiple projects, and delivering high-quality content within deadlines.
What We Offer:
- Competitive salary and performance-based incentives.
- Opportunity to work with a dynamic and creative team.
- Continuous learning and professional growth.
- Flexible and supportive work environment.
Job Type: Full-time
Pay: Rs70,000.00 - Rs100,000.00 per month
Work Location: In person