Organic Marketing & Content Strategist (US Market Focus)

Location: Remote (Creative Production in India Time Zone (majority time) + Daily Communication in US Time Zone (limited time)

Employment Type: Part time

About the Role

We are seeking a highly skilled Organic Marketing & Content Strategist with a strong grasp of creating inbound traffic and community-driven brand growth. This role requires a professional who understands content creation, SEO-driven marketing, affiliate engagement, and organic multi-channel distribution. And most importantly to complete process and project management, for creating content to posting, and studying analytics after posting content to analyze results for optimizing further.

You will work across multiple industries and brands, creating content that speaks directly to US-based audiences while coordinating with a Project Manager during (limited US business hours). If you enjoy building brand ecosystems, producing high-impact media, and driving continuous organic lead flow, this role is for you.

Key Responsibilities

(1) Organic Lead Generation & SEO

Develop and execute strategies that generate consistent organic inbound leads.

Conduct keyword research and implement SEO best practices across websites, blogs, and landing pages.

Identify and engage in industry-specific sites, high-traffic forums, affiliate platforms, and digital communities relevant to each brand.

Optimize existing content for ranking and discoverability.

(2) Content Strategy & Calendar Management

Build and maintain a 30/60/90-day content calendar aligned with marketing goals.

Write, oversee, or coordinate creation of blogs, articles, email sequences, SMS copy, scripts, short-form videos, and digital collateral.

Repurpose and distribute content across multiple channels for maximum reach.

(3) Social Media & Community Building

Manage and grow presence on:

TikTok (short-form storytelling + compelling hooks)

Instagram (reels, carousels, stories)

Facebook Groups (engagement-building posts and community interactions)

LinkedIn (company page + leadership profiles)

Other platforms relevant to each industry

Initiate and nurture organic community engagement for brand trust and awareness.

(4) Affiliate & Strategic Placement Marketing

Identify and engage affiliate partners, influencers, and industry-specific communities.

Create and deliver marketing materials tailored to affiliates.

Establish presence in industry blogs, online publications, podcasts, and niche platforms.

(5) Content Production & Visual Direction

Collaborate with designers, video editors, and content creators to produce high-quality media assets.

Provide clear creative direction ensuring content is visually appealing and culturally aligned with US audiences.

Maintain brand consistency across all content and marketing channels.

(Note: Collaboration & Communication)

Work collaboratively with a US-based Project Manager.

Attend daily or scheduled check-ins aligned with US business hours (communication).

Execute production work in India time-zone as needed while maintaining workflow transparency.

Qualifications

3+ years of experience in organic marketing, content strategy, or SEO-driven growth.

Proven experience marketing to US audiences.

Strong understanding of TikTok, Instagram Reels, Facebook Groups, LinkedIn, and other digital ecosystems.

Ability to produce or oversee production of short-form video content.

Strong writing skills across blogs, scripts, social posts, and email/SMS campaigns.

Experience with affiliate marketing, niche placement, and content distribution.

Ability to manage multiple brands and industries simultaneously.

A strong visual sense + ability to give direction to designers and editors.

Self-driven, organized, and comfortable with remote collaboration.

Preferred Skills (Bonus)

Experience with SEO tools: SEMRush, Ahrefs, Surfer, or similar.

Amazon Ecosystem – marketing there, studying analytics, seo management (using tools such as Helium, Jungle Scout etc.)

Understanding of analytics + reporting for content performance.

Prior experience in community-building or influencer/affiliate relations.

Ability to independently ideate and pitch new content formats.

What We Offer

Opportunity to work across multiple industries and brands.

Autonomy and creative freedom in shaping content and organic channels.

Long-term growth opportunities for high performers.

Collaborative remote team with clear systems and communication.

If you’re a strategic, creative, and detail-oriented marketer who knows how to drive real organic growth, we want to hear from you.

Pay: ₹100.00 - ₹150.00 per hour

Expected hours: 20.0 – 30.0 per week

Work Location: Remote