Outbound Growth Executive (SDR / Lead Generation Operator)

Location

Tariq Road, Karachi (On-site / Hybrid)
Night Shift Required (US business hours alignment)

Compensation

₨150,000 – ₨250,000/month (based on experience)

+ Performance Incentives:

• Bonus per qualified meeting booked
• Bonus based on show-up rate
• Bonus for pipeline contribution quality

About the Role

We are NOT hiring a call center agent.

We are looking for an experienced outbound growth operator / SDR who understands how to build predictable sales pipeline — not just make calls.

This role requires someone who has already worked in outbound systems and understands:

• How to find the right prospects
• How to improve data quality
• How to increase connect/pickup rates
• How to book qualified B2B meetings consistently
• How to use multiple outbound channels together

Success is measured by qualified meetings and pipeline generated — not call volume.

Key Responsibilities

You will be responsible for building and executing outbound systems, including:

• Defining and refining Ideal Customer Profile (ICP)
• Sourcing and building high-quality lead lists
• Improving data quality and targeting strategy
• Running multi-channel outbound campaigns:
• Cold calling
• Cold email sequences
• LinkedIn outreach
• Increasing pickup/connect and reply rates
• Booking qualified sales meetings
• Working with founders/sales team to improve messaging and conversion
• Tracking and optimizing outbound performance metrics

Performance Metrics

You will be evaluated on:

• Qualified meetings booked per week
• Lead-to-meeting conversion rate
• Call connect/pickup rate improvement
• Reply rate from outbound campaigns
• Overall pipeline quality (not just quantity)

REQUIRED EXPERIENCE (STRICT)

We are ONLY considering candidates who have:

• 3+ years experience in SDR / outbound sales / lead generation
• Proven experience booking B2B meetings (not just calling)
• Experience with cold outreach (calls + email + LinkedIn)
• Understanding of ICP building and targeting strategy
• Experience improving outbound performance metrics (connect rate, reply rate, meeting rate)

Must be able to explain clearly:

• Where you source your leads from
• How you improve data quality
• How you increase pickup/connect rate
• How you consistently generate meetings

NOT A FIT IF YOU ARE:

• Call center agent with script-based calling experience only
• Inbound sales representative only
• Dependent fully on provided lead lists
• Unable to explain outbound strategy or targeting logic
• Focused only on “making more calls” instead of improving systems

Work Requirement

• Night shift (US market alignment)
• Must be consistent and reliable with working hours

BONUS SKILLS (BIG ADVANTAGE)

• Experience with US/UK SaaS or B2B clients
• Apollo / ZoomInfo / LinkedIn Sales Navigator expertise
• Cold email copywriting experience
• Experience working in startups or outbound agencies
• CRM experience (HubSpot or similar)
• Understanding of sales funnels and pipeline metrics

Interview Process (STRICT FILTER)Stage 1: Screening

• Explain your past outbound results (meetings/month, not calls)

Stage 2: Practical Test

• Build ICP for a sample business
• Create lead sourcing strategy
• Write 2 cold email variations

Stage 3: Strategy Interview

• “How would you fix a system with 3% pickup rate and low meetings?”

Only candidates who answer with clear systems thinking will proceed.

How to Apply

Send:

• CV
• Past outbound results (mandatory)
• Tools you have used (Apollo, Sales Navigator, CRM, etc.)
• Short explanation:“How you consistently generate qualified B2B meetings”

IMPORTANT NOTE

This role is for experienced outbound operators only.

If you cannot clearly explain:

who you target, how you source data, and how you convert it into meetings

you are not the right fit for this role.

Pay: Rs150,000.00 - Rs250,000.00 per month

Application Question(s):

• Tell about Past outbound results (mandatory)
• Tools you have used (Apollo, Sales Navigator, CRM, etc.)
• How you consistently generate qualified B2B meetings - in detail

Work Location: In person