Paid Ads Manager

Responsibilities -

• Manage, optimize, and analyze Google Ads and Facebook Ads campaigns.
• Monitor key metrics such as ROI, CPC, CPM, CTR, and conversion rates.
• Perform keyword research and bid management for Google Ads campaigns.
• Analyze campaign performance and adjust strategies to achieve optimal results.
• Collaborate with the SEO team to ensure alignment between paid and organic strategies.
• Implement A/B tests for ad creatives, copy, and landing pages.
• Provide monthly reports on campaign performance, key metrics, and ROI.
• Continuously improve campaign performance based on data-driven insights.

Requirements -

• 2-5 years of hands-on experience with Google Ads and Facebook Ads.
• Solid understanding of SEO, including keyword research, on-page optimization, and content strategy.
• Proficient in Google Analytics, Google Tag Manager, and other analytics tools.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and reporting skills.
• Ability to work independently and as part of a team.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person