Job Description
JustFab is currently looking for a Paid Media Specialist
This position will report to the Sr. Manager, Media.
Key Responsibilities:
Media Management & Optimization
Build, launch, and manage media campaigns across major platforms including, but not limited to, Google, Meta, TikTok, Snapchat, Pinterest, and other emerging channels, with the ability to quickly learn and adopt new platforms
Strong understanding of acquisition and bottom-funnel metrics
Optimize campaigns to achieve CAC/CPA targets and spend goals in alignment with overall financial plan
Monitor paid media performance in real time, identify emerging trends, and quickly capitalize on opportunities or address performance declines
Testing & Learning/Data Analysis
Identify opportunities to test new ad formats, placements, audience strategies, and emerging platform features
Develop and manage structured testing roadmaps
Continuously iterate on testing frameworks to improve efficiency, scale, and overall campaign performance
Troubleshoot campaign, tracking, or performance issues and partner with internal teams to resolve them quickly
Analyze data from platform UIs, internal dashboards, and tools such as Tableau and Amplitude to understand performance drivers, actionable insights and recommend strategic improvements
Translate findings from marketing mix modeling platforms into actionable media optimizations
Share key learnings and performance updates with internal team and stakeholders
Experience with pixel implementation and tag management is a plus!
Cross Collaboration
Meet regularly with media platform representatives to review performance, identify opportunities, and stay informed on new product rollouts and best practices
Partner closely with the creative team to develop and iterate on new creative concepts
Collaborate with the influencer marketing team to prioritize testing of user-generated micro-influencer content
Partner with the merchandising team to ensure top buys and high-priority styles are reflected in ads
Other
Preferred Qualifications:
3+ years of work experience in paid media or advertising - Ecommerce or subscription experience is a plus
Four-year degree in business, marketing, journalism or a related discipline
Excellent analytical and troubleshooting skills, including intermediate to advanced skills in Excel and/or Google Sheets
Proven ability to multi-task and deliver exceptional results in fast-paced, dynamic environments
Must possess curiosity, self-motivation, and a high level of attention to detail
Strong written/verbal communication and presentation skills
Work Schedule
Compensation & Total Rewards
At JustFab, we believe work and life should fit together! We continue to build a culture of flexibility, to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at JustFab includes:
The annual base salary range for this position is from $70,00-$75,000. The range provided includes the base salary that JustFab expects to pay for the role. Offered base salary will be dependent on factors including the scope and complexity of the role, candidate’s related work experience, subject matter expertise and work location.
We encourage you to apply regardless of meeting all qualifications and/or requirements.
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Security Alert: Protect yourself from scams
At JustFab, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, JustFab emphasizes legitimate recruitment practices. Initial communication is primarily via official email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Teams or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
JustFab LLC, ShoeDazzle, LLC, Personal Retailing Inc. (d/b/a FabKids) is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At JustFab LLC, ShoeDazzle, LLC, Personal Retailing Inc. (d/b/a FabKids), we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. JustFab LLC, ShoeDazzle, LLC, Personal Retailing Inc. (d/b/a FabKids) will continue to champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.