Part-Time Publicity/Digital Content Manager

Barrymore Film Center (BFC) is a nonprofit 501(c)3 educational and cultural institution located in Fort Lee, NJ, the birthplace of American cinema. Dedicated to preserving film history and fostering the future of visual storytelling, BFC offers diverse programming, including screenings, festivals, educational workshops, and live performing arts. As a growing cultural hub, we are committed to enriching lives through the power of film and the arts, inspiring creativity and connection within the community and beyond.

We’re seeking a Part-Time Publicity/Digital Content Manager who’s sharp, energetic, and driven to get results. This role calls for someone who moves fast, spots the story angle quickly, and knows how to turn programs and events into buzzworthy moments. The ideal candidate is highly organized, fearless about outreach, and has a marketer’s instinct for what will grab attention and drive engagement - someone who thrives on deadlines, loves systems, and has a sharp eye for detail.

Reporting to the Director of Development and working closely with the Graphic Designer, this person ensures that BFC’s brand and programs are visible, consistent, and engaging across all media. This is an in-person role in Fort Lee, NJ, 25 hours per week.

Duties and Responsibilities

Marketing & Publicity

• Develop and manage the annual marketing and communications calendar and budget
• Write and distribute press releases, media alerts and promotional copy that capture attention
• Place ads and coordinate with media outlets and partners and track campaign performance
• Secure coverage for screenings, festivals, and events through proactive media outreach
• Identify and pursue publicity opportunities from community boards to regional press
• Craft smart, timely promotions and ads that capture the hook of each program

Digital & Social Media

• Manage day-to-day posting and scheduling across social media (Facebook, Twitter, Instagram, LinkedIn, YouTube, Blue Sky, Tik-Tok) using Meta Business Suite, Buffer, and similar tools
• Upload and manage visuals for in-house digital screens using NoviSign, working from assets provided by the Graphic Designer
• Cover events live when appropriate by posting photos, video clips, and quick-turn content.
• Track analytics and trends to improve engagement and reach

Website & Email

• Maintain and update Squarespace website, including but not limited to the screening schedule, ticket purchase links, news stories, and special events and series
• Create and send eblasts and newsletters using Mailchimp, ensuring clear calls to action and consistent branding

Institutional Communications

• Craft compelling and consistent messaging (visually and stylistically) for all programming and organizational efforts
• Coordinate with Graphic Designer for flyers, posters, ads, and other marketing collateral
• Promote BFC’s “why” stories and highlight impact through compelling, consistent messaging
• Work with the Board Communications Committee to plan communications strategy
• Prepare periodic reports, analytics, and recommendations for improvement
• Track engagement, platform analytics, trends, and emerging platforms to optimize content, reach, and media opportunities

Other duties as assigned

Ideal Candidate

• Exceptionally organized, quick, and detail-focused - able to juggle multiple projects .
• A natural promoter who understands timing, hooks, and storytelling.
• Confident reaching out to press, securing coverage, and closing publicity opportunities.
• Tech-savvy and adaptable - comfortable learning new platforms quickly. Experience with Squarespace, Meta Business Suite, Buffer, Mailchimp, NoviSign is a plus.
• Able to write clearly and effectively across formats from ad copy to press releases to social media posts.
• A quick thinker and self-starter who thrives in a fast-paced, high-energy arts environment.
• Passionate about culture and connecting audiences to great experiences.

Qualifications

• Bachelor’s degree required
• Minimum two years experience in public relations, marketing, or nonprofit communications
• Excellent grammar, syntax, writing, and verbal communication skills
• Knowledge of Google Workspace, Mailchimp, website CMS (Squarespace preferred), and social media platforms
• Detail-oriented, deadline-driven, and highly organized
• Knowledge of and/or interest in film, arts, and culture a plus
• Familiarity with the area’s media and cultural landscape preferred
• Able to work independently and collaboratively in a fast-paced, mission-driven environment
• Some evening and weekend availability required for programs and special events

To apply, please submit:

• Cover letter
• Resume
• Writing sample (press release, newsletter, or article)
• (Optional) Links to public campaigns or media mentions you’ve secured

Job Type: Part-time

Pay: $34,000.00 - $38,000.00 per year

Expected hours: 25 per week

Work Location: In person