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Patient Experience & Marketing Coordinator

Overview
Charleston Medicine and Behavioral Health is seeking a highly organized, personable, and proactive Patient Experience & Marketing Coordinator to serve as the first point of contact for our patients and a key ambassador for our brand. This full-time, on-site position plays a vital role in delivering an exceptional patient experience while supporting the practice's marketing, outreach, and growth initiatives.

The ideal candidate is professional, detail-oriented, customer-service driven, and passionate about helping patients navigate their healthcare journey with confidence and ease. Equally important, this individual is creative, tech-savvy, and excited to contribute to the practice's marketing efforts through patient engagement, community outreach, social media support, and brand promotion.

As the face of the practice, the Patient Experience & Marketing Coordinator will greet patients, answer phones, respond to inquiries, and coordinate appointments while ensuring smooth daily operations. Responsibilities include scheduling and confirming appointments, verifying patient information and insurance coverage, updating records, collecting copays and fees, managing referrals, assisting with forms and documentation, and serving as a liaison between patients and clinical staff.

In addition to patient-facing responsibilities, this role will support marketing initiatives by helping create and manage content for social media platforms, assisting with patient testimonials and reviews, coordinating community events and partnerships, maintaining marketing materials, and supporting campaigns designed to enhance patient engagement and practice growth.

Success in this role requires exceptional communication skills, strong organizational abilities, attention to detail, and a genuine commitment to providing a concierge-level experience that reflects the mission and values of Charleston Medicine & Behavioral Health.

At Charleston Medicine and Behavioral Health, we believe healthcare should feel personal again.

Founded on the principle that every patient deserves to be heard, valued, and cared for as an individual, our practice blends concierge-level medicine with compassionate behavioral health services to provide truly comprehensive care. We take the time to build meaningful relationships with our patients, understanding not just their symptoms, but their goals, challenges, and vision for a healthier life.

Our team is committed to delivering exceptional experiences at every touchpoint, whether we're helping a patient navigate a complex health concern, optimizing long-term wellness, or simply making it easier to access care when it's needed most. We pride ourselves on creating an environment where patients feel welcomed, supported, and empowered to take an active role in their health.

Just as we care deeply for our patients, we care deeply for our team. We foster a collaborative, positive, and growth-oriented culture where ideas are valued, excellence is encouraged, and every team member has the opportunity to make a meaningful impact. If you're passionate about helping people, delivering outstanding service, and being part of a practice that is redefining what healthcare can be, we'd love to meet you.

Responsibilities

Patient Experience & Communication

  • Greet and support patients across phone, text, email, and in-person with warmth and professionalism
  • Deliver a high-touch, concierge-level patient experience aligned with CMBH values
  • Respond promptly to patient needs and coordinate communication between patients, providers, and staff
  • Support patient satisfaction, engagement, and retention efforts

Scheduling & Care Coordination

  • Schedule, confirm, and manage medical and behavioral health appointments
  • Coordinate consultations, follow-ups, procedures, and referrals
  • Optimize provider schedules to support access and efficiency
  • Assist patients with intake, preparation, and follow-up instructions

Marketing & Patient Engagement Support

  • Support patient communications including reminders, updates, and practice announcements
  • Help maintain a consistent, professional brand voice across all patient touchpoints
  • Assist with patient engagement and retention initiatives
  • Monitor feedback and support reputation and review management efforts

Administrative & Front Office Support

  • Maintain accurate patient records and documentation in the EMR
  • Verify insurance and process intake forms, referrals, and onboarding materials
  • Support daily front-office operations and workflow
  • Ensure HIPAA compliance and uphold confidentiality standards

Team Collaboration

  • Work closely with clinical and administrative teams to improve efficiency and patient experience
  • Support a culture of empathy, responsiveness, and continuous improvement

Required Qualifications

  • High school diploma or equivalent required; Associate's or Bachelor's degree preferred.
  • 2+ years of experience in customer service, patient services, hospitality, healthcare administration, marketing, or a related field.
  • Exceptional interpersonal and communication skills, both written and verbal.
  • Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
  • Proficiency with Microsoft Office, Google Workspace, and common business software platforms.
  • Willingness to learn and adapt to practice workflows.
  • Professional, polished, and personable demeanor.
  • Ability to maintain strict confidentiality and adhere to HIPAA guidelines.
  • Self-motivated with strong attention to detail and follow-through.

Preferred Qualifications

  • Experience working in a medical office, concierge practice, wellness center, or healthcare setting.
  • Familiarity with electronic medical records (EMR/EHR) systems.
  • Experience with social media management, content creation, or digital marketing.
  • Knowledge of Canva or similar marketing tools.
  • Experience coordinating events, community outreach initiatives, or patient engagement programs.
  • Understanding of insurance verification, scheduling systems, and healthcare administration processes.

Desired Characteristics

We are looking for someone who:

  • Naturally creates positive first impressions and builds relationships with ease.
  • Thrives in a patient-centered, service-oriented environment.
  • Takes initiative and solves problems independently.
  • Is equally comfortable interacting with patients, providers, and community partners.
  • Has an eye for branding, presentation, and creating exceptional experiences.
  • Brings energy, creativity, and a growth mindset to the team.
  • Represents the values of Charleston Medicine & Behavioral Health with professionalism, warmth, and integrity.

Bonus Skills That Would Make a Candidate Stand Out

  • Photography, videography, or graphic design experience.
  • Social media content creation and management.
  • Event planning and coordination.
  • Sales, business development, or community networking experience.
  • Interest in healthcare, wellness, longevity, fitness, or behavioral health.

Pay: $18.00 - $25.00 per hour

Benefits:

  • Employee discount
  • Happy hour
  • Professional development assistance

Work Location: In person

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