Performance Marketer

Job Title: Performance Marketer (Meta Ads)

Job Overview

We are looking for a skilled Performance Marketer specialized in Meta Ads to manage, optimize, and scale our digital campaigns. The ideal candidate should have hands-on experience in generating high-quality leads and conversions through Facebook & Instagram Ads.

Key Responsibilities

• Plan, create, and manage Meta (Facebook & Instagram) ad campaigns for ecommerce brands.
• Research audience segments, competitors, and creatives to improve campaign performance.
• Optimize campaigns for ROAS, CPA, CTR, and conversions.
• Create A/B tests for creatives, ad sets, and landing pages.
• Monitor daily performance and implement timely adjustments.
• Analyze results and prepare weekly reports with insights and action plans.
• Collaborate with creative team to improve ad copies, hooks, & visuals.
• Maintain knowledge of the latest Meta Ads trends, updates, and best practices.

Requirements

• 1–2 years of proven experience running Meta Ads.
• Strong understanding of Lead Generation funnels and Conversion journeys.
• Ability to analyze performance metrics and make data-driven decisions.
• Familiarity with Pixel setup, Events Manager, and retargeting funnels.
• Creative mindset with strong attention to detail.
• Strong communication and reporting skills.

Nice to Have

Job Type: Full-time

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person