Performance Marketing Executive (Social Media)

We are hiring a Performance Marketing Executive to support paid advertising execution across two brands:

• Fashion E-commerce
• Lead generation campaigns

You will be responsible for daily campaign management, monitoring, reporting, and ad account hygiene across Meta and Snapchat.

Key Responsibilities

Paid Ads Execution

• Execute and manage campaigns on:
• Meta (Facebook & Instagram)
• Snapchat
• Tik Tok
• Launch new creatives and ads as provided
• Monitor spend, pacing, approvals, and disapprovals
• Maintain retargeting audiences and active funnels

Performance Monitoring & Reporting

• Daily performance checks (CTR, CPA, spend, delivery)
• Flag performance drops or anomalies early
• Prepare weekly performance reports for:
• E-commerce
• Lead generation
• Maintain clean reporting sheets and dashboards

Creative & Asset Management

• Rotate creatives based on defined performance rules
• Track creative performance by:
• Format
• Hook
• Messaging
• Maintain a creative performance log
• Archive underperforming ads and keep accounts organised

Lead Generation Support

• Manage lead form campaigns
• Monitor CPL and lead volume
• Maintain retargeting audiences
• Track lead quality feedback and update reports

Ad Account Hygiene & Support Tasks

• Maintain naming conventions and documentation
• Keep pixels, events, and tracking organised
• Monitor ad comments and flag recurring issues or objections
• Light competitor ad monitoring (Meta Ad Library)

Requirements (Must-Have)

• 1–3 years hands-on experience running Meta ads, snap & Tik Tok
• Experience with:
• E-commerce or lead generation campaigns
• Advanced scaling strategies
• Creative testing & briefing frameworks
• Data-driven optimisation
• Ability to manage multiple ad accounts simultaneously
• Strong attention to detail and discipline
• Clear written and spoken English (Arabic is a plus)

What We’re Looking For

• Someone reliable and organised
• Comfortable executing repetitive tasks with accuracy
• Willing to learn and follow structured processes
• Honest about their level no inflated CVs

Trial Period

Shortlisted candidates will complete a trial period, during which they will:

• Manage our existing Meta ad campaigns
• Deliver optimisations suggestions and performance improvements
• Demonstrate clear data-led decision making

Only candidates who show measurable improvement, consistency and accountability during this period will be retained long-term.

Only candidates who perform well during the trial will be retained long-term.

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month

Application Question(s):

• When an ad starts underperforming, what is the first thing you check?

Experience:

• Marketing Executive : 1 year (Required)

Location:

• Dubai (Required)