Performance Marketing Manager

We are seeking a results-driven Performance Marketing Specialist to plan, execute, and optimize paid marketing campaigns across digital channels. The ideal candidate will be responsible for driving leads, customer acquisition, and revenue growth through data-driven marketing strategies.

Key Responsibilities

• Manage and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other paid channels.
• Monitor campaign performance and improve ROAS, CPA, CPL, and conversion rates.
• Conduct keyword research, audience targeting, and competitor analysis.
• Set up and manage conversion tracking using Google Analytics and Tag Manager.
• Perform A/B testing for ads, landing pages, and campaign creatives.
• Prepare performance reports and provide actionable insights.
• Collaborate with design and content teams to improve campaign results.

Requirements

• 2+ years of experience in Performance Marketing or Paid Media.
• Hands-on experience with Google Ads, Meta Ads Manager, GA4, and GTM.
• Strong analytical and reporting skills.
• Experience in lead generation and conversion optimization.
• Excellent communication and problem-solving abilities.

Pay: Rs150,000.00 - Rs250,000.00 per hour

Experience:

• Performance Marketing: 2 years (Required)
• Google Ads: 1 year (Required)

Language:

• English (Required)

Work Location: Remote