Role Overview:
The Performance Marketing Manager will be responsible for developing, executing, and optimizing high-impact digital marketing campaigns to drive lead generation, conversions, and revenue growth. This role requires strategic thinking, strong analytical ability, and hands-on experience across multiple digital marketing platforms including Google Ads, SEO, Paid Social, Display Advertising, and Email Marketing.
Key Responsibilities:1. Strategy Development
- Develop and execute a comprehensive performance marketing strategy aligned with organizational goals.
- Identify target audiences, customer segments, and digital channels to maximize reach and ROI.
- Establish performance KPIs to measure success across campaigns.
2. Campaign Management
- Plan, manage, and optimize end-to-end campaigns across SEM, SEO, Paid Social, Display, and Email Marketing.
- Continuously monitor campaign metrics and performance trends.
- Implement A/B testing, landing page optimization, and funnel improvements to maximize conversions.
3. Budget & ROI Management
- Manage and allocate the marketing budget effectively across channels.
- Track and analyze spend efficiency, ensuring campaigns deliver optimal returns.
- Prepare and present budget utilization and ROI reports.
4. Data Analytics & Insights
- Leverage analytics tools (Google Analytics, Data Studio, etc.) to derive actionable insights.
- Use data-driven insights to refine targeting, optimize creative content, and enhance customer acquisition strategies.
5. Team Leadership
- Lead and mentor a team of digital marketing professionals.
- Foster a culture of collaboration, innovation, and accountability.
- Conduct regular performance evaluations and skill development sessions.
6. Collaboration & Coordination
- Work closely with creative, content, and sales teams to ensure consistent brand messaging and alignment.
- Collaborate with external agencies, vendors, and media partners to ensure efficient campaign execution.
7. Innovation & Experimentation
- Stay up-to-date with the latest trends, tools, and technologies in digital marketing.
- Introduce new ideas, platforms, and techniques to drive campaign performance and scalability.
8. Reporting & Optimization
- Prepare regular reports detailing campaign performance, insights, and strategic recommendations.
- Present results and improvement plans to senior management.
Qualifications & Skills:
- Proven experience as a Performance Marketing Manager or similar role.
- Strong understanding of digital marketing channels, tools, and analytics platforms.
- Expertise in Google Ads, Meta Ads Manager, SEO tools (Ahrefs, SEMrush), and CRM systems.
- Solid analytical skills with the ability to translate data into strategic actions.
- Excellent leadership and people management capabilities.
- Strong communication and stakeholder management skills.
- Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree preferred.
Interested Candidates please share your resume to hrvirtuespace@gmail.com OR WhatsApp 6383092378
Job Types: Full-time, Permanent
Pay: AED5,000.00 - AED6,000.00 per year
Application Question(s):
- What is your Expected CTC?
- What is the notice Period in your current Company?
- Current Visa Type: Visa Expiry Date :
- What is your Current CTC?
Experience:
- Performance Marketing: 4 years (Required)
- Digital Marketing Channels: 3 years (Required)
Location: