Performance Marketing Manager — Shopify E-commerce Store

Performance Marketing Manager — Shopify E-commerce Store

Company: Nigah-e-Shooq

Location: Lahore (Hybrid -Remote -On site- | Full-time)

Experience: 3–5+ years | International markets exposure preferred

About the role

We’re looking for a hands-on Performance Marketing Manager to own end-to-end paid acquisition for international Boutique e-commerce brands. You’ll manage strategy, tracking, creatives, execution, and optimization while working directly with founders.

Key Responsibilities

• Plan, launch & scale campaigns across Google Ads (Search, PMax, Shopping), Meta Ads & Pinterest
• Manage budgets and optimise for ROAS, CPA, CAC, AOV & conversions
• Set up & maintain GA4, GTM, Meta Pixel, Conversions API & server-side tracking
• Optimise Google Merchant Center feeds & Shopify tracking
• Lead creative testing, landing page experiments & performance reporting
• Build dashboards and communicate insights weekly

Requirements

• 3–5+ years in performance marketing (min. 2-3 years in e-commerce Boutique brand)
• Proven experience scaling campaigns
• Strong hands-on experience with Meta, Google Ads, Merchant Center & Shopify
• Skilled in analytics, reporting & spreadsheet modelling
• Excellent English communication & ability to work independently

Bonus if you have

• Experience with global markets
• Google Ads/Meta certifications

What we offer

• Ownership of paid growth brand
• Performance bonuses + learning budget
• Direct collaboration with founders

Company: Nigah-e-Shooq

Location: (Onsite and online - Hybrid)

Salary: PKR 50,000 – 70,000/month

Experience: 02 to 03 Years in boutique brand

Timing: 03 to 11 pm

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: Hybrid remote in Lahore