Performance Marketing Specialist

Job Description: -
1. Social Media Responsibilities:

• Create and manage monthly content calendars.
• Plan and publish engaging posts across platforms.
• Collaborate with design/content teams for creatives.
• Run paid promotions and boost posts to increase reach and engagement.
• Monitor performance metrics and prepare reports.
• Handle community engagement and DMs.
• Track trends and apply them to content.
• Coordinate influencer collaborations and campaigns.
• Monitor competitors and suggest improvements.
• Drive platform growth through new features and formats.

2. Google Ads Campaign Management:

• Plan and execute campaigns across Search, Display, Video, Performance Max (PMax), and Demand Gen.
• Conduct keyword research, ad copy creation, and audience targeting.
• Optimize campaigns for brand awareness, reach, and performance goals.
• Monitor campaign performance and adjust bids, creatives, and budgets as needed.
• Generate and present campaign performance reports.
• Stay updated with platform changes and best practices to drive results.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹40,000.00 per month

Benefits:

• Cell phone reimbursement

Ability to commute/relocate:

• New Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Current Salary?
• Expected Salary?
• Notice Period?

Education:

• Bachelor's (Required)

Language:

• English (Required)

Location:

• New Delhi, Delhi (Required)

Work Location: In person