PPC Expert (Pay per Click)

Note: "Please read the full post/requirements and salary bracket before you apply"

Position Overview:

We are looking for an experienced "PPC Expert (Pay per Click)" who is good at managing all marketing activities. A person who can deal with, merchant accounts shopping ads, etc. is encouraged to apply. The ideal candidate must have expertise in different types of campaigns, with a track record of making online campaigns profitable

Key Responsibilities:

• Campaign Strategy: so, being a PPC Executive Develop and execute shopping ads / ppc strategies, including product feed optimization and budget management.
• Researching new advertising opportunities and providing recommendations to management on which ones are best for the company’s goals
• Merchant Center Management: Set up and maintain Google Merchant Center accounts, ,and can deal with account suspension.
• Ad Creation and Optimization: Create and optimize PPC as well as shopping ad campaigns to increase ROI.
• Performance Analysis: check and analyse performance data to identify trends and patterns to improve campaigns' effectiveness
• Competitive Analysis: Stay informed about market trends and competitors, providing recommendations for staying ahead in the online retail space.
• Stay updated with industry trends / Competitors' best practices in PPC , and shopping ads.
• Launch and optimize various PPC campaigns
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (dashboards)
• Write attractive and concise copy for adverts
• Find ways to reduce the risk of click fraud
• Keep abreast of PPC and SEM trends

Requirements:

• E-commerce (USA, UK, Canada)
• 1-2 years experience as a PPC Executive
• Juniors can apply if know merchant center
• In-depth knowledge of merchant center / Shopping ads
• A degree in digital marketing or having a Google Ad certification. (plus point)

Onsite
Mon-sat

Gulshan e Iqbal Karachi

Salary range: 60k - 100k ( or plus it can negotiate depends on experience and skills )

Job Type: Full-time

Pay: Rs60,000.00 - Rs100,000.00 per month

Application Question(s):

• Expected Salary ? (must be in salary range)
• Do you have experience in Merchant Center / shopping ads ?

Experience:

• PPC ( pay per click ) Executive: 1 year (Required)

Work Location: In person