PPC / SEO Sales Director

Job Summary
We are seeking an energetic and strategic PPC / SEO Sales Director to lead our performance marketing initiatives and drive revenue growth through innovative digital advertising solutions. In this role, you will develop and execute comprehensive sales strategies for pay-per-click (PPC) and search engine optimization (SEO) services, building strong client relationships and expanding our market presence. Your expertise in digital marketing channels, media buying, and analytics will empower you to identify new opportunities, craft compelling proposals, and deliver measurable results that elevate our clients’ online visibility. This is a dynamic leadership position perfect for a motivated professional eager to shape the future of performance marketing.

Duties

• Lead the sales efforts for PPC and SEO services, identifying prospects and converting leads into long-term clients.
• Develop tailored digital marketing solutions utilizing platforms such as Google Ads, Bing Ads, Twitter Ads, Facebook Advertising, and affiliate marketing networks.
• Conduct detailed keyword research and competitive analysis to craft effective media plans that maximize ROI.
• Manage end-to-end PPC campaign management including setup, optimization, budgeting, and reporting using tools like Google AdWords, DoubleClick, Google Tag Manager, and web analytics platforms such as Google Analytics.
• Collaborate with clients to understand their business goals and translate them into actionable SEM (Search Engine Marketing) strategies that enhance visibility and conversions.
• Oversee social media management campaigns across multiple platforms to ensure cohesive brand messaging and engagement growth.
• Utilize SEO tools and techniques for on-page optimization, backlink strategies, and conversion rate optimization to improve organic search rankings.
• Monitor campaign performance continuously; analyze data to refine strategies for better results while maintaining budget efficiency.
• Stay updated on industry trends in digital marketing, SEM, media buying, and new advertising platforms to keep our offerings innovative and competitive.

Experience

• Proven track record in performance marketing sales or digital marketing leadership roles with a focus on PPC/SEO services.
• Extensive experience managing Google Ads, Bing Ads, Twitter Ads, Facebook Advertising campaigns, with demonstrated success in achieving client KPIs.
• Strong understanding of SEO principles combined with hands-on experience using SEO tools for keyword research and website optimization.
• Familiarity with web analytics platforms such as Google Analytics for tracking campaign effectiveness and user behavior insights.
• Expertise in media planning, media buying strategies, budgeting processes, and conversion optimization techniques.
• Knowledge of affiliate marketing networks and program management is a plus.
• Excellent communication skills with the ability to present complex data insights clearly to clients at all levels.
• Ability to thrive in a fast-paced environment while managing multiple projects simultaneously. Join us if you’re passionate about driving digital success through innovative PPC/SEO strategies! We’re committed to empowering our team members with the tools they need to excel in the evolving landscape of digital marketing while delivering exceptional value to our clients.

Pay: $62,000.00 - $82,067.00 per year

Work Location: Hybrid remote in Phoenix, AZ 85048