PR & Social Media Executive

pr & social executive

reports to: noopur pal (brand & content lead)

experience: 3–5 years agency-side experience (mandatory)

location: dubai / motor-city

type: full-time

about nuja inc.

nuja inc. is a boutique brand marketing agency and consultancy working closely with businesses that design, build, supply, and shape physical spaces — from architecture and interiors to construction, real estate, and design-led brands.

we are boutique by choice, not by limitation. our work is anything but small. we operate with the thinking depth of a consultancy and the creative rigour of a design-led studio. we value clarity, systems, and strong execution over noise, volume, or vanity metrics.

our work sits at the intersection of brand, behaviour, and business — and we expect the same level of intention from the people we hire.

why this role exists

this role owns day-to-day pr and social execution, ensuring that partner work is delivered cleanly, consistently, and professionally.

you are responsible for keeping the momentum high, details tight, and communication clear — internally and externally.

this is not a strategy role. it is a delivery and coordination role with real accountability and visibility.

role overview

you will:

• manage daily communication and execution for assigned partner accounts
• coordinate social content, shoots, and pr activity
• maintain trackers, reports, and asset organisation
• represent nuja confidently across partner meetings, shoots, and industry settings

this role requires strong judgement, organisation, and follow-through.

key responsibilities

social & account execution

• act as daily partner liaison across assigned accounts
• create social content or brief the creative team where required
• schedule and post content across social platforms
• coordinate shoots, including logistics, timelines, and deliverables
• ensure content calendars, approvals, and deadlines are met

pr & communications

• manage pr databases and journalist outreach
• own and maintain the master pr tracker
• coordinate press releases, articles, and advertorials
• manage submissions and follow-ups
• attend relevant industry events when required

reporting & organisation

• collate data for monthly reports
• maintain google slides, trackers, and shared folders
• ensure documentation is current, structured, and accessible

mandatory requirements

• 3–5 years of agency-side experience in social, pr, or account coordination
• proven experience managing multiple accounts
• strong organisational and task management skills
• confident written and verbal communication
• ability to work calmly under deadlines and shifting priorities

technical & software requirements

• working proficiency in instagram, linkedin, and related native publishing tools
• experience using social media scheduling platforms (e.g. later, hootsuite, sprout, meta business suite or similar)
• confident use of google workspace (docs, sheets, slides, drive) for reporting, trackers, and partner decks
• hands-on experience with project management tools (clickup preferred; asana, notion, monday acceptable)
• ability to maintain and interpret content calendars, pr trackers, and outreach logs
• basic understanding of social media analytics and performance metrics (reach, engagement, impressions, clicks)
• familiarity with pr databases or media lists (manual or tool-based) and outreach hygiene
• ability to work with shared file systems and asset libraries, maintaining clean folder structures and naming conventions
• comfort using ai tools for research, competitor monitoring, or first-draft support (with clear human judgement and editing)

optional but valued

• experience coordinating content shoots (photo or video) with external teams
• exposure to architecture, interiors, real estate, or design-led industries
• understanding of editorial standards for press releases and advertorials

professional standards

• carries themselves with confidence and ease in client-facing environments
• presents professionally and appropriately across meetings, shoots, and industry events, with an understanding of context and setting

what success looks like

• partner accounts run smoothly with minimal friction or follow-ups
• social content is delivered consistently and on schedule
• pr outreach, tracking, and reporting are accurate and up to date
• internal trackers, folders, and decks are always updated
• issues are anticipated and addressed before they escalate

how to apply

to apply, please send the following to careers@nujainc.com with the subject line: pr & social executive – your name

1. a short note (max 400 words)

tell us:

• why this role at nuja inc.
• which part of agency work do you enjoy the least, and how do you work around it in practice

2. the practical exercise

you are managing four partner accounts, each with:

• ongoing social content
• one upcoming shoot
• light pr outreach running in parallel

in the same week:

• one client asks for an urgent post outside the agreed calendar
• another delays approvals by three days
• a journalist responds requesting more information on a pitch

outline how you would:

• structure and prioritise the week
• manage communication across stakeholders
• decide what to act on immediately vs what to manage over time

please keep your response to 1 page.

this exercise is intended to understand how you think and work. generic or ai-generated responses are easy to spot and won’t be considered.

experience, judgement, and original thinking matter here

please note: shortlisted candidates will be invited for a follow-up conversation.

Job Type: Full-time

Experience:

• agency: 2 years (Required)

Location:

• Dubai (Required)