Product Manager - Art & Creative Tools (GelPress)

About Gel Press

Gel Press sits at the intersection of material science and artistic expression. Our gel

printing plates and tools enable artists to explore monoprinting in intuitive, tactile, and

innovative ways. We serve a growing global community of fine artists, hobbyists,

educators, and makers who value experimentation and creativity.

About You

Product-First Thinker

You see products as systems to be built, improved, and evolved. You are comfortable

owning the full product lifecycle from concept through launch and iteration.

Artist & Customer Insight Driven

You are naturally curious about how artists create. You spend time understanding

workflows, techniques, pain points, and unmet needs across fine art, craft, and

education segments.

Product Marketer

You know how to translate features into meaningful benefits. You can clearly articulate

why a product matters to an artist and how it fits into their creative process.

Research-Oriented

You actively conduct market, competitive, and user research to guide decisions. You

are comfortable gathering both qualitative insight (artist interviews, studio visits,

workshops) and quantitative data.

Builder & Collaborator

You work cross-functionally with R&D, operations, sales, and marketing to bring

products to life and ensure successful launches.

Creative Industry Aware

You understand or are excited to learn the nuances of the art supply market, including

independent retailers, art educators, workshops, and creative communities.

What You Will Be Doing

Product Management (50%)

● Own the product lifecycle from concept through launch and post-launch

optimization

● Define product requirements, features, and improvements based on user needs

and business goals

● Work closely with development and operations to bring new products and

enhancements to market

● Manage product roadmap and prioritize initiatives based on impact

Product & Market Research (25%)

● Conduct hands-on research with artists, educators, and creators to understand

how products are used

● Analyze competitive products, materials, and positioning within the art supply

space

● Identify gaps in the market and opportunities for innovation (new formats, tools,

accessories, kits)

● Stay current on trends in printmaking, mixed media, and creative techniques

Product Marketing (25%)

● Develop product positioning and messaging grounded in real artist use cases

● Partner with marketing to create content that demonstrates techniques, use

cases, and outcomes

● Support product launches with clear storytelling, education, and artist-driven

content

● Equip sales and retail partners with product knowledge and educational materials

Qualifications

● 3–6 years of experience in product management, product development, or

product marketing

● Experience in medical devices, healthcare products, or consumer goods

preferred

● Strong organizational and project management skills

● Ability to gather and interpret customer and market insights

● Strong communication skills with attention to detail

● Bachelor’s degree in Business, Marketing, Life Sciences, or related field

Job Type: Full-time

Pay: $70,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Education:

• Bachelor's (Preferred)

Experience:

• Product management: 4 years (Required)
• Product development: 3 years (Preferred)
• healthcare products: 3 years (Preferred)
• marketing research: 3 years (Preferred)

Work Location: Hybrid remote in Easton, PA 18045