Product Owner – Digital Channels

For a sustainable life, with new generation solutions; we protect the valuable one together.

If you care about your personal development, believe in the power of collaboration culture to reveal the potential by investing in talent, and know no bounds to produce results, Aksigorta is just for you!

Aksigorta is formed by the synergy of Sabancı Holding who brings Turkey and the world together with its 16 companies in 9 sectors, and Ageas Group, a 150-year old global player of insurance industry. We have more than 60 years of experience as one of the biggest insurance companies in Turkey. Would you like to work with us and become an “Aksigortalı”?

Key Responsibilities;

• Own the product roadmap and backlog for Aksigorta’s corporate website, working in Agile delivery teams with business units, Aksigorta IT, and partner agencies.
• Lead end-to-end delivery: discovery, requirements gathering, user stories and acceptance criteria, sprint planning, UAT, release coordination, and continuous improvement.
• Monitor and improve digital funnel performance by analysing lead and sales data; translate insights into prioritised initiatives and measurable targets.
• Improve conversion and engagement through experimentation and personalisation, including A/B testing, behavioural segmentation, and lifecycle/push notification journeys.
• Enhance customer experience through regular UX audits, usability checks, and data-informed journey optimisation.
• Manage agency relationships and ensure delivery quality, timelines, and cost control.
• Own commercial processes related to digital channels, including contract management and budget planning/tracking.

Qualifications;

• 5+ years’ experience in digital product management and/or digital marketing roles, preferably within multi-stakeholder environments.
• Strong understanding of performance marketing and growth experimentation, including SEM, SEO, and conversion rate optimisation.
• Proven experience managing web and/or mobile products, from delivery to optimisation.
• Comfortable working in Agile ways of working (backlog management, sprint ceremonies, cross-functional collaboration).
• Confident with analytics and reporting, with a track record of using data to drive product decisions (e.g., funnel analysis, attribution, dashboards).
• Strong vendor/agency management skills, including commercial negotiations and budget ownership.

What Awaits You at Aksigorta?

• Language Support: We enhance our English skills through online and free courses.

• Dress Code: We value comfortable working and do not enforce strict dress codes throughout the year! For instance, in the summer, we work in our shorts at the office to be less affected by the heat and to work more comfortably.

• Company-Contributed Retirement Plan: We support you in investing in your future with the contributions provided by the company, proportional to your savings.

• Sabancı Life: We benefit from various discount opportunities exclusive to Sabancı employees.

• Clubs: We regularly train with our six different sports clubs and participate in inter-company tournaments throughout the year, achieving success! With our social clubs, we meet each month for enjoyable activities ranging from gourmet events and art workshops to concerts and theater, allowing us to socialize together.