Public Relations Specialist

Job Title: Public Relations Specialist

Job Summary:

We are seeking a skilled Public Relations Specialist with 5+ years of experience to manage communication strategies, build media relationships, and enhance the company’s reputation. The PR Specialist will be responsible for creating engaging content, handling media inquiries, and supporting campaigns that strengthen the company’s brand and public image.

Key Responsibilities:

• Develop and implement effective PR strategies to support business objectives.
• Write and distribute press releases, articles, newsletters, and other PR content.
• Maintain strong relationships with journalists, media outlets, and industry influencers.
• Support the planning and execution of PR campaigns, events, and press conferences.
• Monitor media coverage and industry trends; prepare reports and recommendations.
• Assist in crisis communication and reputation management efforts.
• Manage and update PR content on social media platforms in coordination with marketing.
• Ensure brand consistency across all communication channels.
• Collaborate with internal teams to deliver unified messages and campaigns.

Qualifications & Requirements:

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or related field.
• At least 5 years of proven experience as a PR Specialist or in a similar communications role.
• Strong writing, editing, and storytelling skills.
• Established media contacts and knowledge of media relations.
• Familiarity with PR tools, media monitoring software, and digital platforms.
• Excellent communication and interpersonal skills.
• Ability to manage multiple tasks under tight deadlines.
• Creative thinker with strong attention to detail.

Key Skills:

• Media & Public Relations
• Content Writing & Editing
• Campaign Planning & Execution
• Social Media & Digital PR
• Crisis Communication Support
• Event Coordination
• Research & Analysis
• Strong Communication & Networking