Remote - Virtual Marketing Officer (Marketing Executive)

Job Title: Remote – Virtual Marketing Officer

Company: Digitalise

Job Type: Full-time

Location: Remote

Timings: 6:00 PM-2:00 AM

Work Days: Monday to Saturday

Salary: PKR 65,000

About Digitalise:

Digitalise is a marketing agency specializing in providing Social Media Marketing, Performance Marketing, Design, Animation, Creative, PR services, Web & App Development and SEO. We focus on creating impactful marketing strategies that drive business results and deliver innovative solutions for our clients.

Job Summary:

We are seeking a highly creative and proactive Sr. Brand Executive to serve as a Virtual Marketing Officer for one of our key international clients. This role requires someone with a strong grasp of social media strategy, content creation, community management, and data-driven marketing.

Responsibilities:

• Develop and implement end-to-end social media strategies across platforms such as Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Create and manage detailed content calendars featuring original posts, influencer collaborations, and user-generated content.
• Develop region-specific content (copy, graphics, short videos) that aligns with the client's brand identity and voice.
• Serve as the main point of contact for the assigned client: assess needs, communicate strategy, and provide regular performance updates.
• Track campaign performance, conduct competitor research, and optimize strategy based on insights and analytics.
• Work closely with internal departments including design, creative, performance marketing, and tech to deliver cohesive campaigns.
• Manage community engagement: schedule posts, respond to comments, and build strong brand-consumer relationships.
• Write SEO-optimized blog posts and apply SEO best practices to all digital content to improve search engine visibility.
• Use analytics tools (e.g., Google Analytics, Meta Insights) to generate reports and refine strategy.
• Manage engagement across social forums and online communities to build loyalty and brand advocacy.

Requirements:

• Excellent communication skills in English, both written and verbal, to effectively communicate with International clients.
• Proven experience in social accounts management and marketing.
• Strong understanding of various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
• Excellent content creation skills, with a proven ability to develop engaging, creative, and relatable content tailored to different audiences and regions.
• Solid research skills with the ability to track, analyze, and interpret social media trends and competitor strategies.
• Strong client management skills with a focus on delivering high-quality service and building long-term relationships.
• A proactive and adaptable attitude, prioritize tasks efficiently with the ability to work independently within a remote team.

Experience & Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 2-3 years of experience in social media management, marketing, or a similar role.
• Strong understanding of SEO, social media trends, and content marketing.
• Excellent communication and project management skills.
• Experience with social media tools
• Ability to work independently in a fast-paced, remote environment.

Why Digitalise?

• Opportunity to work remotely with a flexible schedule.
• Collaborative and supportive team environment.
• Be part of a growing and innovative marketing agency with diverse clients and exciting projects and gain experience.

If you are passionate about social media, enjoy crafting strategies that deliver results, and are eager to lead a dynamic team, we would love to hear from you!

Job Type: Full-time

Pay: Rs65,000.00 per month

Application Question(s):

• How many years of experience do you have in managing social media accounts for brands or clients?
• Which of the following platforms have you actively managed in a professional capacity?
• Have you previously developed and implemented full social media strategies (including planning, content creation, and reporting)?
• How do you ensure your content aligns with a brand’s tone, region, and audience preferences?
• Have you worked directly with international clients or stakeholders? If yes, describe your communication approach.
• What SEO strategies or tools have you used to optimize content for search visibility?
• How do you create performance reports and use analytics to improve campaign results?
• Have you written blog posts or website copy following SEO best practices?
• Are you comfortable working independently in a remote, fast-paced environment with minimal supervision?
• Describe your English communication skills (spoken and written)? Basic , Intermediate or Advance?
• Are you comfortable attending daily video meetings from 6:00 PM to 2:00 AM, Monday to Saturday?

Work Location: Remote