Retail Sales Manager

Soudal is Europe's largest independent producer of mastics, adhesives and PU foams for both the professional and private user. With more than 4600 employees, a turnover of 1.47 billion euros and 32 production sites on 5 continents, this 100% Belgian family business, founded by Vic Swerts, has grown into a global player and expert in chemical building specialties. Driven investments in R&D, a longstanding vision of innovation as well as adaptations to local market needs laid the foundation for outstanding performance.

We are seeking a dynamic and results driven Retail Sales Manager to lead and expand our retail sales operations across Egypt . The ideal candidate will be responsible for developing retail strategies, managing distributor and retail networks, and driving sales growth within the construction chemicals market (adhesives, sealants, PU foam, etc.).

• Develop and execute retail sales strategies to achieve company targets and expand market share
• Manage and grow relationships with distributors, retailers, and key accounts
• Identify new business opportunities and expand the retail network across different regions
• Monitor market trends, competitors, and customer needs to adapt sales strategies accordingly
• Lead, coach, and monitor the performance of the retail sales team
• Ensure proper product positioning and visibility across retail outlets
• Coordinate with marketing for campaigns, promotions, and product launches
• Prepare regular sales reports, forecasts, and performance analysis
• Maintain strong alignment with company standards and global brand positioning

Profile

• Bachelor’s degree in Business Administration, Engineering, or related field
• Minimum 5–8 years of experience in retail sales, preferably in construction materials, adhesives, sealants, or related industries
• Proven track record in managing retail networks and distributors
• Strong leadership, negotiation, and communication skills
• Fluent in English (Very Good command is a must)
• Strong analytical and strategic thinking abilities
• Ability to work under pressure and meet targets
• Willingness to travel across Egypt

We offer

• Opportunity to be part of a global brand – Soudal Group
• Dynamic and growth-oriented work environment
• Competitive salary package + performance-based incentives