Sales Manager

Company Description

Mawaduna Company is a leading importer of ice cream and gelato machines, as well as bakery ingredients and flavorings from top-tier European manufacturers. We supply major cafés, restaurants, and foodservice chains across the Kingdom.

Role Description

The Sales Manager for the Machinery Division will lead the sales team, drive machinery sales growth, develop strategic customer relationships, and ensure strong execution in the market.

Qualifications

• Bachelor’s degree in Business, Engineering, or a related field.
• 5+ years of sales experience, preferably in machinery, equipment, or B2B sales.
• Strong technical understanding of machinery or industrial equipment.
• Excellent communication, negotiation, and leadership skills.
• Valid driver’s license.

Key Responsibilities:

• Lead and supervise the sales team for the machinery division.
• Achieve monthly, quarterly, and annual sales targets.
• Develop sales strategies and customer acquisition plans.
• Conduct client visits, machine demos, and negotiations.
• Coordinate with suppliers and technical staff for product knowledge and after-sales support.
• Analyze market trends, competitors, and opportunities.
• Prepare weekly and monthly performance reports