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Job Description: Sales Manager – FMCG & Food Products

Position: Sales Manager
Industry: FMCG / Food Products (Fast-Moving Consumer Goods)
Location: UAE
Experience Required: Minimum 3 years in UAE/GCC market
Employment Type: Full-Time

Role Overview

We are seeking a dynamic and results-driven Sales Manager to lead and grow our FMCG and food product portfolios across the UAE and GCC markets. The ideal candidate will have strong relationships with key retailers, distributors, and modern trade channels, and a proven track record of delivering sales growth.

Key ResponsibilitiesSales & Business Development

  • Develop and execute sales strategies to achieve revenue, market share, and distribution targets.
  • Identify new business opportunities across UAE/GCC markets (modern trade, general trade, HORECA, wholesalers).
  • Build and maintain strong relationships with key clients, distributors, and retail partners.
  • Negotiate contracts, pricing, promotions, and trade agreements.

Account & Territory Management

  • Manage key accounts and ensure optimal product visibility across shelves.
  • Conduct regular market visits to assess brand performance, competitor activity, and customer insights.
  • Expand distribution footprint and ensure product availability across assigned territories.

Reporting & Analysis

  • Prepare regular sales forecasts, performance reports, and market analysis.
  • Track KPIs such as volume growth, coverage, ROI on trade investments, and competitor trends.
  • Collaborate with marketing, supply chain, and finance teams for smooth operations.

Qualifications & Experience

  • Minimum 3 years of FMCG or food sales experience in the UAE/GCC market.
  • Proven success in managing distributors, key accounts, and modern trade.
  • Strong negotiation, communication, and relationship-building skills.
  • Knowledge of FMCG product cycles, trade promotions, pricing, and merchandising.
  • Valid UAE driving license is preferred.

Skills Required

  • Strong market knowledge of FMCG/food sector in UAE/GCC.
  • Ability to work under pressure and achieve aggressive targets.
  • Excellent communication and presentation skills.
  • Data-driven mindset with good command of MS Excel and CRM tools.
  • Leadership, planning, and problem-solving skills.

What We Offer

  • Competitive salary + performance-based incentives.

Job Type: Full-time

Pay: AED8,000.00 - AED12,000.00 per month

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