Sales & Marketing Executive – Digital (Forex & CFD Brokers, MT5)

Sales & Marketing Executive – Digital (Forex & CFD Brokers

* Core Role

The Sales & Marketing Executive is responsible for acquiring new clients, promoting digital campaigns, and supporting revenue growth in a Forex & CFD brokerage environment. This role bridges sales conversion and digital marketing strategies, with a focus on promoting MT5 accounts, products, and services.

Key Responsibilities Sales (Client Acquisition & Retention)

• Identify, contact, and convert potential leads into live MT5 funded accounts.
• Promote the company’s Forex & CFD products (currencies, indices, commodities, cryptos).
• Maintain regular contact with clients via calls, WhatsApp, email, and webinars.
• Upsell/cross-sell account types, promotions, and trading tools.
• Provide trading platform guidance (MT5 setup, deposits, withdrawals).

Digital Marketing

• Execute campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and email marketing.
• Manage SEO/SEM strategies to increase lead generation.
• Create engaging content (posts, blogs, videos) relevant to Forex & CFD markets.
• Track, measure, and optimize ROI on digital campaigns.
• Collaborate with designers for banners, landing pages, and marketing collateral.

CRM & Lead Management

• Maintain leads in CRM system and follow up promptly.
• Segment leads into hot/warm/cold for targeted campaigns.
• Coordinate with CRM & Operations teams for account-related queries.

Market Research & Branding

• Monitor competitor campaigns and suggest strategies.
• Support brand-building through webinars, events, and client education.
• Propose innovative campaigns to improve brand visibility in MENA / APAC / EU regions.

* Skills Required

• Strong understanding of Forex/CFD markets & MT5 platform basics.
• Proven experience in sales conversion within financial services.
• Digital marketing expertise (Google, Meta Ads, SEO, automation tools).
• Excellent communication, persuasion, and client relationship skills.
• Ability to analyze campaign data and optimize for better performance.

* KPIs / Targets

• Monthly live account conversions.
• Deposit volumes (USDT/fiat inflows).
• ROI from digital marketing campaigns.
• Client retention and reactivation rates.

Job Type: Full-time