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Sales & Marketing Head – Jewellery Industry

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1. Strategic Sales Leadership

  • Develop and implement sales strategies for business growth.
  • Define sales goals, targets, and incentives aligned with organizational objectives.
  • Lead sales forecasting, budgeting, planning, and performance tracking.
  • Build strong relationships with wholesalers, retailers, distributors, and key accounts.

2. Marketing Planning & Execution

  • Create detailed marketing plans (brand campaigns, promotions, digital, events).
  • Coordinate branding, advertising, social media, and customer acquisition activities.
  • Identify market trends, analyze customer behaviors, and refine marketing initiatives accordingly.

3. Market Expansion

  • Explore and enter new markets, segments, and geographies.
  • Drive product launch strategies for new jewellery collections.
  • Identify and build strategic partnerships with influencers, designers, and trade bodies.

4. Team Leadership

  • Lead and mentor the Sales & Marketing team.
  • Set performance KPIs, conduct reviews, and develop training plans.
  • Foster high-performance culture and cross-functional collaboration.

5. Customer & Channel Management

  • Define pricing, discount policies, and trade terms.
  • Monitor competitor activity and positioning.
  • Manage CRM, customer feedback loops, loyalty programs.

6. Digital & Retail Strategy

  • Oversee e-commerce, digital campaigns, SEO/SEM, and online customer engagement.
  • Optimize retail presence (showrooms/brand stores) experiences.
  • Analyze data analytics and marketing ROI.

Job Types: Full-time, Permanent

Pay: ₹50,000.00 - ₹200,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Food provided
  • Health insurance
  • Provident Fund

Work Location: In person

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