About The Role
  
 We are looking for a results-driven SEO Specialist to develop and implement effective search engine optimization strategies that drive traffic, improve rankings, and boost conversions.
 
 On-page, off-page, technical SEO. Manage email campaigns and CRM set up on HubSpot. Knowledge of Shopify, WordPress. Be able to generate leads and sales.
 
  Key Responsibilities
  
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   Conduct keyword research to identify opportunities for organic growth.
  
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   Optimize on-page elements (meta tags, headings, internal linking, URL structure).
  
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   Plan and execute off-page SEO strategies, including link-building and outreach.
  
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   Perform technical SEO audits and work with developers to fix site issues (crawlability, indexing, site speed, mobile optimization, schema).
  
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   Track, analyze, and report performance using tools like Google Analytics, Google Search Console, SEMrush/Ahrefs.
  
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   Stay updated on SEO trends, algorithm updates, and industry best practices.
  
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   Monitor competitors and identify new opportunities for visibility.
   
 
 
 About Company: Introducing Sorbet Labs, an avant-garde digital marketing startup reshaping B2B and B2C landscapes. Sorbet Digital prioritizes quality, offering bespoke solutions for businesses. Specializing in content SEO, we weave compelling narratives that resonate and fuel organic growth. Our innovative strategies leverage data-driven insights to optimize campaigns, ensuring maximum impact. Tailoring solutions to B2B dynamics, we amplify brand visibility and engagement. Sorbet Digital isn't just a marketing partner; we're architects of sustainable growth, seamlessly blending creativity with precision. Join us at the forefront of digital evolution, where excellence meets expansion, and businesses thrive.