Search Engine Optimization Specialist (Real Estate)

Job Title: SEO Expert

Department: Marketing

Job Overview:

This is a great opportunity for SEO experts who can take a clear strategic approach to creating campaigns that drive results to help our clients achieve their targets and goals.

The ideal candidate will be an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.

Responsibilities:

●      Undertaking all on-page optimization, technical SEO improvement recommendations, performance review and link building for a company website.

●      Carrying out in-depth website audits to formulate effective SEO strategies across different areas of SEO (content, technical, off page).

●      Proficient in relevant SEO tools (SEMrush, Screaming Frog, etc.) and Web Analytics (e.g. Google Analytics and Tag Manager)

●      Handling technical SEO tasks (e.g. XML sitemaps, redirections, mobile optimization), and sharing relevant recommendations with the web development teams.

●      Creating and presenting campaign reports, with a strong quantitative approach to traffic measurement and lead generation.

●      Undertaking backlink audits & collaborating toward/managing white-hat link-building campaigns.

Preferred Qualifications:

●      Education: A Bachelor’s degree is preferred, or equivalent experience.

●      2 + years SEO experience. A background in business-to-business marketing is preferred.

●      Excellent understanding of SEO best practices and techniques and the latest Google’s updates is essential.

●      Basic knowledge of HTML/CSS.

●      Experience in using different CMSs, including WordPress

●      Experience with on-page, off-page and content SEO-oriented strategies, in line with other relevant marketing channels.

●      Experience with project management tools.

●      Excellent written and verbal communication skills.

●      Great analytical & research skills.

●      Strong organizational and time management skills.

●      Analytical mindset with numerical aptitude.

Essential experience required in the following platforms:

●      Google Analytics.

●      SEMRush.

●      Screaming Frog.

●      AHRefs.