associate director, sem

CMI Media Group

<div>As a key leader within our agency, the Associate Director, SEM helps lead CMI/Compas offerings and provides thought leadership in the Paid Search space, both internally and externally. This role works closely with leadership and oversees a team charged with the development of SEM, Video and Contextual Marketing. These plans will include SEM implementation and performance analysis. Additionally, this role will help lead the development of appropriate plans designed to meet clients&rsquo; brand and marketing objectives while also identifying opportunities to pull in additional channel leads in the areas of SEO, Social Media and traditional media as needed.
As part of a core leadership team, the Associate Director, SEM is responsible for building and maintaining strong external relationships with appropriate clients, vendors and agency partners in collaboration with his/her assigned teams. Similarly, the Associate Director, SEM will establish key relationships with internal stakeholders across all applicable disciplines including Analytics, Media, Ad Ops, Client Finance, etc. The Associate Director, SEM, is deeply versed in the buying, execution, and subsequent evaluation of biddable-based media strategies, including interaction with Google, Microsoft, and other paid media partners. 
 
RESPONSIBILITIES:
<ul><li>Help lead development of SEM strategies and analyses for clients (e.g., target audience recommendations, timing/scheduling strategy, partner selection, etc.) across areas of SEM, YouTube Video, and Contextual Marketing</li><li>
Serve as a core contributor to client-focused strategic initiatives; articulating departmental and corporate views related to customer segmentation, media tactics, and execution</li><li>
Manage workflow of junior team members to ensure client deliverables are out on time</li><li>
Analyze performance data and direct supporting staff on recommendation best practices</li><li>
Partner with analytics and media teams to develop KPIs and measurement plans</li><li>
Lead Thought Leadership efforts by authoring and reviewing SEM related POVs, Case Studies and insights based on industry updates, trends and findings
</li><li>Represent the organization in public forums as a key leader for SEM</li><li>
Partner with SEM Department Head and senior leadership on identifying and submitting team work for industry wide awards and recognition</li><li>
Serve as point person for senior client relationships, leveraging thought leadership and innovative points of view to strengthen client relationships
</li><li>Help guide process and procedure improvement within internal SEM team
</li><li>Assist in negotiating client contracts and pursuing/achieving beneficial pricing models as needed</li><li>
Vet and onboard new supplier partners to achieve client goals and strategies</li><li>
Interview, hire, develop and effectively grow high-caliber employees within CMI
</li><li>Work with direct reports and team to maintain accurate scoping projections and staff count</li><li>
Help lead assigned team to prioritize and delegate tasks as needed in the areas of account creation, QA, optimization, pacing, bid management, targeting, reporting, etc</li></ul>
REQUIREMENTS:
<ul><li>5+ years experience managing Pay-Per-Click accounts (Google Ads, Microsoft Ads, Amazon)</li><li>
Strong web analytics background and project management skills</li><li>
Outstanding analytical and problem-solving skills</li><li>
Strong Excel skills with the ability to create pivot tables and perform v-lookups</li><li>
Proven experience managing a team of direct reports consisting of junior, senior and leadership staff</li><li>
Knowledge of Web Analytics software, such as Adobe Omniture, Google Analytics and bid management tools like Search Ads 360</li><li>
Bachelor&rsquo;s degree or equivalent, preferably in marketing, business or any quantitative or analytical related fields</li><li>
Strong quantitative analysis skills</li><li>
Strong presentation and communication skills</li><li>
Ability to create, grow and expand relationships with clients, vendors and internal stakeholders</li><li>
Demonstrable passion for learning new technologies</li><li>
Ability to make recommendations of statistically significant data sets</li><li>
Strong business and leadership skills to make independent decisions affecting the daily operations and management of campaigns</li><li>
Healthcare/Pharmaceutical background a plus</li><li>
Passion for working in a fast-growing healthcare media agency</li></ul>
The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.</div>

Associate Director, SEM

Texas A&M University

<div><h5 class="jobSectionHeader">Description</h5>
The School of Engineering Medicine (SEM) at Texas A&amp;M University (TAMU) invites applications to fill one (1) full-time, tenured or tenure-track faculty position at the Associate or Full Professor level, specializing in Neuroscience with a focus on clinical and translational neuroscience. Applicants will be considered for Associate Professor, tenure-track or tenure review upon hire, and candidates for Professor will be considered for tenure review upon hire, depending on qualifications. This is a full-time, 9-month position with a start date in the Fall of 2026. We are seeking an innovative researcher and educator to join our dynamic team to address critical challenges in brain health and neurological disease. The successful candidate will maintain a cutting-edge, externally funded research program, teach and mentor graduate and medical students, and engage in interdisciplinary collaborations at the intersection of engineering and medicine.

About the School of Engineering Medicine: 
The School of Engineering Medicine (SEM) is a pioneer in translational medicine and research. Currently, SEM houses the EngineeringMedicine (EnMed) medical education program (enmed.tamu.edu), an innovative program that represents a partnership among the Texas A&amp;M College of Engineering (COE), Texas A&amp;M Vashisht College of Medicine (VCOM), and Houston Methodist Hospital (HMH). Each of these partners has an outstanding national ranking and offers state-of-the-art facilities for education and research. In addition, TAMU, SEM, and HMH provide excellent support for innovation and entrepreneurship. Students applying to the EnMed program must have an undergraduate degree in an engineering or computer science discipline and meet the prerequisites required by VCOM and COE. EnMed is the nation&rsquo;s only program to award both a Doctor of Medicine (MD) and a Master of Engineering in Innovation in Medicine degree within four years.

About the Location: 
This position is based in the Discovery Tower, adjacent to the Texas Medical Center (TMC) in Houston. The TMC, the largest medical center in the world, hosts 21 hospitals and 8 specialty institutions, including the largest pediatric and cancer hospitals. The TMC ecosystem is also a global hub for medical technology innovation, featuring numerous startups, incubators, accelerators, and research institutions.

Position Responsibilities:
<ul>
<li>Maintain a high-impact, externally funded research program in the field of neuroscience to solve challenges in brain health and neurological disease.</li>
<li>Teach courses to medical and graduate students.</li>
<li>Mentor graduate students and medical students in research and innovation.</li>
<li>Collaborate with engineering EnMed faculty and successfully integrate engineering with medicine in their research and teaching.</li>
<li>Collaborate with clinicians, industry partners, and multidisciplinary teams to translate research into practice.</li>
<li>Contribute to the department and profession through service activities.</li>
</ul>
Preference will be given to candidates with a strong interest in collaborative research with engineers and clinicians and a demonstrated ability to bridge the gap between engineering and medicine.</div>

Tenured/Tenure-Track: Associate Professor or Full Professor in Neuroscience

Lake of the Torches Casino

<div></div><div>DEADLINE: March 6, 2026 (Please note resume is required)
SUMMARY: The Digital Marketing Manager is responsible for developing, executing, and optimizing digital marketing strategies to drive guest engagement, brand awareness, and revenue for Lake of the Torches Resort Casino. This role oversees all digital channels, including email, social media, website content, SEO/SEM, display and programmatic advertising, and analytics. The Manager collaborates with internal teams, external vendors, and creative resources to deliver compelling, data-driven digital campaigns that enhance the guest experience and support the property&rsquo;s marketing objectives.
This is a hands-on, strategic role requiring technical expertise, creativity, and analytical skills. The position requires flexibility to work day, evening, and weekend hours to support campaigns, on-property events, content creation, and other time-sensitive marketing initiatives, including occasional holidays or short-notice assignments. Specific responsibilities include, but are not limited to the following:
DUTIES AND RESPONSIBILITIES:
Email Marketing<ul><li>
Develop and execute email marketing campaigns, including promotional, retention, and loyalty communications.</li><li>
Segment email lists, manage automation workflows, and personalize content for targeted campaigns.</li><li>
Monitor email performance metrics (open rates, CTR, conversions) and optimize campaigns for maximum engagement.</li></ul>
Content Marketing<ul><li>
Plan, write, and manage blogs, web content, and digital storytelling initiatives that align with the brand.</li><li>
Collaborate with design and creative teams to produce multimedia content for web and social channels.</li><li>
Ensure all content is SEO-optimized, on-brand, and tailored for target audiences.</li></ul>
SEO/SEM &amp; Website Management<ul><li>
Develop and execute SEO strategies to improve organic search visibility and website traffic.</li><li>
Manage paid search campaigns (Google Ads, Bing Ads) and optimize for ROI and performance goals.</li><li>
Monitor and report website performance using analytics tools; make recommendations for improvements.</li></ul>
Display &amp; Programmatic Advertising<ul><li>
Plan, launch, and optimize display and programmatic ad campaigns across relevant networks and platforms.</li><li>
Collaborate with agencies and vendors to ensure campaign targeting, creative, and budget alignment.</li><li>
Monitor and report on campaign KPIs, optimizing for engagement, leads, and conversions.</li></ul>
Social Media &amp; Online Engagement<ul><li>
Develop and manage content calendars across social media platforms (Facebook, Instagram, LinkedIn, etc.).</li><li>
Monitor and respond to online engagement in a timely and professional manner.</li><li>
Analyze social media performance metrics and adjust strategies to increase audience reach and engagement.</li></ul>
Analytics &amp; Reporting<ul><li>
Track, analyze, and report on all digital marketing campaigns and website performance using tools like Google Analytics, Tag Manager, and other reporting platforms.</li><li>
Develop actionable insights to inform strategy, optimize campaigns, and support revenue growth.</li><li>
Present performance reports and recommendations to the Director of Marketing and other leadership as needed.</li></ul>
Vendor &amp; Team Collaboration<ul><li>
Manage relationships with external vendors, agencies, and contractors for campaign execution and support.</li><li>
Collaborate closely with internal teams including Marketing, Promotions, Graphic Design, and Player Development to ensure alignment of messaging and strategy.</li><li>
Provide guidance and training on digital best practices to staff as needed.</li></ul>
General Responsibilities<ul><li>
Stay current with digital marketing trends, tools, and best practices.</li><li>
Ensure all campaigns adhere to brand standards, legal regulations, and data privacy requirements.</li><li>
Participate in departmental meetings and strategic planning sessions.</li></ul><ul><li>
Attend on-property events during day, evening, and weekend hours to capture photos, video, and social content for marketing campaigns.</li><li>
Support real-time social media coverage and content creation during events and promotions.</li><li>
Perform other duties as assigned.</li></ul>
SUPERVISORY RESPONSIBILITIES: May provide guidance or coordination support to marketing designers, analysts, coordinators, specialists, or interns as assigned.
SUPERVISION RECEIVED: Reports to the Director of Marketing.
POSITION RELATIONSHIPS:<ul><li>
Internal: Contact with all departments and associates on all levels.</li><li>
External: Occasional contact with guests, visitors or vendors in relation to Lake of the Torches Resort Casino.</li></ul>
EDUCATION: High school diploma or equivalent required. Bachelor&rsquo;s degree in Marketing, Digital Marketing, Communications, Business, or related field preferred. Equivalent professional experience will be considered.
EXPERIENCE: A minimum of 3&ndash;5 years of experience in digital marketing, preferably in hospitality, entertainment, or casino environments is required. Proven experience managing email campaigns, content marketing, SEO/SEM, social media, display/programmatic advertising, and analytics is required. Experience with marketing automation platforms, content management systems, and analytics/reporting tools is required.
KNOWLEDGE, SKILLS AND ABILITIES: Strong knowledge of digital marketing best practices, tools, and platforms. Excellent written and verbal communication skills. Analytical mindset with the ability to interpret data, identify trends, and make recommendations. Strong project management and organizational skills with the ability to handle multiple priorities. Ability to work independently and collaboratively in a fast-paced environment. Proficiency with Microsoft Office, Google Analytics, social media management tools, and digital advertising platforms. Must be able to manage, maintain confidential and sensitive information with diplomacy and tact. Must maintain a professional demeanor in stressful situations as necessary.
WORKING ENVIRONMENT:<ul><li>
Work Conditions: This position is an on-property role based at Lake of the Torches Resort Casino. Core responsibilities require regular, in-person collaboration with marketing, promotions, player development, and operational teams, as well as on-site support for events, promotions, and time-sensitive campaign execution. Work may include day, evening, weekend, and holiday hours based on promotional and operational needs. The working environment may involve varied internal and external settings, including exposure to natural elements, loud music, and other event-related conditions.</li><li>
Exposure to Hazards: May be exposed to situations where guest, visitor or associate behavior may create undesirable conditions.</li><li>
Physical Requirements: Normal office physical requirements that include sitting and keyboarding. Must also be able to stand for long periods of time and able to lift, at a minimum, 20 pounds.</li></ul>
LICENSE REQUIREMENTS: Must be able to be licensed by the Lac du Flambeau Tribal Gaming Commission.
BEHAVIORS: The vision, goals and objectives of the Lake of the Torches Resort Casino requires the Digital Marketing Manager to perform in both a professional and personable manner. The manner in which the employee relates to fellow employees, customers and visitors is considered parallel in importance to technical knowledge and ability. Respect and consideration given to the dignity of each fellow employee, customer and visitor is a requisite of a successful job performance.
OTHER: Must attend all mandatory meetings and departmental training and development sessions.
DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by an individual(s) assigned to this position. They are not intended to be an exhaustive list of all duties, responsibilities and skills. Management reserves the right to revise the position description and to require that other tasks be performed if or when the position changes.</div>

Digital Marketing Manager

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Associate Director, SEM

Associate Director, SEM

Associate Director, SEM

Associate Director, SEM

Associate Director, SEM

Tenured/Tenure-Track: Associate Professor or Full Professor in Neuroscience

Digital Marketing Manager