brand content manager

Ability Chiropractic

We&rsquo;re Not Looking for a Content Creator. We&rsquo;re Looking for a Creative Engine for a Movement.At Ability Chiro, we don&rsquo;t just treat patients - we transform lives. Our mission is to awaken people to their innate ability to heal, regulate, and repair themselves. We challenge the belief that health is managed by medication, age, or genetics. Instead, we empower individuals to take ownership of their health through chiropractic care and an environment that inspires self healing.We exist to reconnect people to themselves; helping them break free from dependency on a sick-care system that has been packaged and sold as health care.We're not just a clinic. We a movement built on truth, purpose, and the power of the human body.And that mission isn&rsquo;t limited to one brand. We are expanding across multiple concepts and states: Ability Chiropractic Brain Balance (neurodevelopment + brain-based programs for children) IllumInnate (red light therapy + cellular optimization)Each stands alone. All stand together - with one unified purpose: awakening human potential.Now, we&rsquo;re looking for a Brand + Content Manager ready to bring that purpose to life in every pixel, post, and piece of content.Role SummaryThe Brand + Content Manager is the creative engine behind our brands. You will craft, produce, and publish consistent, high-quality content that fuels our organic social presence, landing pages, patient education, our digital reach and influence. You are both creator and curator, strategist and hands-on builder - an internal powerhouse who can also partner seamlessly with agencies.This isn&rsquo;t just content. It&rsquo;s mission communication. You&rsquo;ll help the world see that healing, vitality, and hope are possible.What You&rsquo;ll DoContent Creation &amp; Production<ul><li>Shoot and edit short-form video for clinics, campaigns, and patient storytelling</li><li>Produce thumb-stopping creative variations for emotional based marketing</li><li>Own brand-aligned visual and verbal storytelling across all three brands</li></ul>Organic Social + Community Building<ul><li>Lead all organic publishing across platforms</li><li>Manage content calendars and community engagement</li><li>Create content that inspires action, connection, and belief</li></ul>Brand Stewardship<ul><li>Maintain brand guidelines, tone of voice, visual consistency, and cross-brand cohesiveness</li><li>Build campaign toolkits that clinics can activate immediately</li><li>Support digital patient education materials (benefits, service explainers, myth-busting content)</li></ul>Creative Collaboration<ul><li>Partner closely with external agencies on major campaigns</li><li>Work cross-functionally with leadership, clinic directors, and marketing partners to bring bold ideas to life</li></ul>Who You Are<ul><li>A creator with 3+ years of content production or brand marketing experience</li><li>Highly skilled in video editing</li><li>Someone who thrives in a role that is both strategic and deeply hands-on</li><li>Obsessed with details but energized by speed</li><li>A storyteller at heart. Someone who knows how to communicate belief, not just information</li><li>Excited by health, human potential, and building something that truly changes lives</li></ul>How to ApplyTo be considered, please be prepared to showcase your social media and video creative work BEFORE connecting via phone.Make sure to include a link to your portfolio w/ examples of brands you&rsquo;ve created content for showcasing, social content, ad creative, or brand storytelling you&rsquo;ve producedPlease provide a brief note on why our mission resonates with you.We can&rsquo;t wait to see your work and discover the creative force you&rsquo;ll bring to this movement!Pay: $50,000.00 - $60,000.00 per yearBenefits:<ul><li>401(k) matching</li><li>Dental insurance</li><li>Employee discount</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Brand Content Manager

StudyWise/ The Migration

The role in one line: You own LumaLabs/Glowv&eacute;'s entire public face &mdash; organic content, ad creative direction, influencer relationships, and PR &mdash; and you lead the creative team that executes it.Context: We are building a skincare brand that needs to earn trust before it earns sales. The brands we benchmark against &mdash; Accufix, Organic Traveller, Connatural &mdash; built their communities through education-first, human-first content and smart influencer relationships. That is the playbook. You are the person who runs it and leads the people who produce it.This is not an execution role. You think in campaigns, brief creatives, direct video editors and graphic designers, and make sure everything that goes out &mdash; organic post, ad, influencer collab, PR moment &mdash; is on brand, on strategy, and moving the needle.What you'll own:Content Strategy &amp; Direction<ul><li>Define LumaLabs/Glowv&eacute;'s content strategy &mdash; what we say, how we say it, how often, and on which platform</li><li>Build and own the monthly content calendar across Instagram and TikTok</li><li>Brief graphic designers and video editors on every piece of content &mdash; concept, hook, format, tone, visual direction</li><li>Ensure all content is education-first &mdash; teaching the audience about their skin, ingredients, and why our products work before asking them to buy</li><li>Maintain and protect LumaLabs/Glowv&eacute;'s brand voice across every piece of content that goes out</li></ul>Ad Creative Input<ul><li>Identify which organic content has the potential to become a paid ad &mdash; brief the marketing team on hooks, formats, and angles worth testing</li><li>Suggest new ad creative concepts based on what's working organically and what's trending</li><li>Review ad creatives before launch &mdash; flag anything that feels off-brand or weak on hook</li></ul>Influencer &amp; PR<ul><li>Identify and vet micro to mid-tier skincare influencers in Pakistan &mdash; Lahore and Karachi first</li><li>Own the outreach, briefing, negotiation, and relationship management end to end</li><li>Structure influencer deals &mdash; discount codes, commission, deliverables, timelines</li><li>Track influencer performance &mdash; which partnerships drove traffic, conversions, and community growth</li><li>Identify PR opportunities &mdash; skincare features, founder stories, editorial placements, podcast appearances</li></ul>Team Management<ul><li>Manage and brief graphic designers and video editors</li><li>Review all creative output before it goes live &mdash; nothing goes out without your approval</li><li>Build a creative system so the team can produce at volume without quality dropping</li></ul>Must have:<ul><li>3+ years in content, brand, or marketing &mdash; with at least some team leadership experience</li><li>Has managed or briefed graphic designers and/or video editors before</li><li>Deep understanding of Pakistan's skincare or lifestyle consumer &mdash; knows what Accufix, Organic Traveller, and Connatural are doing and why it works</li><li>Has run influencer campaigns end to end &mdash; not just found influencers, but briefed, tracked, and reported on them</li><li>Thinks in campaigns, not just posts &mdash; understands how content connects to brand building and sales</li><li>Strong opinion on what a winning hook looks like and why</li></ul>Strong plus:<ul><li>Has grown a brand's social presence organically with measurable results</li><li>Has pitched and secured PR placements for a consumer brand in Pakistan</li><li>Experience working at or with a skincare, beauty, or personal care brand</li><li>Has built a content system or SOP that a team can follow</li><li>Understands how organic content feeds into paid ad creative</li></ul>What this role is not: This is not a social media executive who posts and replies. This is not a graphic designer. This is a brand thinker who leads creative people, owns the public face of LumaLabs/Glowv&eacute;, and connects content strategy directly to growth.Pay: Rs70,000.00 - Rs90,000.00 per monthWork Location: In person

Hippo Insurance

<div>Title: Content Marketing (Specialist-Manager)

Location: Austin, TX / Dallas, TX / Morristown, NJ / San Jose, CA

Reporting to: Director, Brand and Communications
<ul><li>Hippo is hiring at either the Specialist of Manager level. Final leveling will be determined based on the candidate's depth of experience, ownership, and scope of past impact.</li></ul>

About Hippo:

Hippo exists to protect the joy of homeownership. We believe that insurance should protect the things you treasure through an intuitive, modern experience. We provide tailored insurance coverage and preventative maintenance plans that keep you protected throughout your homeowner journey. We'll also help you find coverage for everything life brings&mdash;from auto to flood&mdash;reimagining how you care for your home.

About This Role:

Hippo is hiring a Content Marketer who is equal parts brand steward and editorial storyteller with a project management backbone. This is a role for someone who lives branded content and keeps many moving pieces driving forward. This person will act as the connective tissue for content strategy across marketing. You'll also serve as a highly visible cross-functional internal partner, maintaining editorial standards of excellence for content across the broader organization.

You'll manage editorial planning and the development and tracking of content performance, while collaborating cross-functionally to ensure content aligns with Hippo's brand guidelines, legal requirements, and supports marketing and business goals. You'll partner with internal and external content creators, manage agencies, and leverage insights to develop compelling, multi-purpose content that serves our business objectives.

About You:
<ul>
<li>A brand-first content marketer who understands and executes organic growth strategies.</li>
</ul><ul><li>A strategic storyteller with a proven ability to distill complex topics into engaging, easy-to-understand content.</li>
</ul><ul><li>A highly organized editor and project manager with a track record of delivering quality content on deadline.</li>
</ul><ul><li>An savvy content marketer who approaches every piece of content through the lens of voice, tone, and creative integrity, not just a checklist.</li>
</ul><ul><li>An excellent writer with experience creating and directing compelling copy that matches Hippo's specific tone of voice and style.</li>
</ul><ul><li>A creative leader who can research industry trends and topics to craft editorial direction that serve multiple audiences and business goals.</li>
</ul><ul><li>A cross-functional collaborator who can partner with agencies, designers, product marketers, and communications teams.</li>
</ul><ul><li>A growth minded thinker who leans on data to refine and elevate content performance.</li>
</ul><ul><li>A confident communicator who thrives at working within regulated environments and with legal teams.</li>
</ul>
What You'll Do:
<ul>
<li>Grow Hippo's editorial strategy by developing a content strategy that serves our branded channels.</li>
</ul><ul><li>Collaborate and drive results with SEO and content agencies to optimize and scale content efforts with an allotted budget.</li>
</ul><ul><li>Develop and oversee editorial calendars to ensure a steady cadence of high-quality content.</li>
</ul><ul><li>Work closely with internal insurance experts to transform technical topics into consumer and partner-friendly, insightful content.</li>
</ul><ul><li>Ensure all content aligns with Hippo's brand voice and guidelines while keeping a steady eye on accuracy in a regulated industry.</li>
</ul><ul><li>Manage content workflows, including working with freelance writers, designers, and legal.</li>
</ul><ul><li>Develop multi-purpose content that can be repurposed across multiple platforms (e.g., blog, social, email, sales collateral).</li>
</ul><ul><li>Track and analyze content performance to refine strategy.</li>
</ul><ul><li>Stay ahead of industry trends and emerging digital content best practices to keep Hippo's content fresh and relevant.</li>
</ul>
Must Haves:

For the Manager level:
<ul><li>5+ years of content marketing or editorial experience, preferably in a regulated industry.</li>
</ul>
For the Specialist level:
<ul>
<li>3-5+ years of content marketing or editorial experience, preferably in a regulated industry.</li>
</ul>
Required for Both Levels:
<ul>
<li>Growth-minded thinker who thrives in a fast-paced environment.</li>
</ul><ul><li>Strong writing and editing skills with the ability to translate complex topics into engaging, high-value content.</li>
</ul><ul><li>Familiarity with SEO and AEO-driven content strategies and managing organic traffic goals.</li>
</ul><ul><li>Experience with organic and paid social content strategies and experience developing content that supports marketing performance goals.</li>
</ul><ul><li>Experience working with designers to create visually compelling, brand-aligned content.</li>
</ul><ul><li>Proven track record of managing content teams and/or freelance writers and agencies.</li>
</ul><ul><li>Ability to handle cross-functional projects and collaborate across marketing and product teams.</li>
</ul><ul><li>Highly organized, deadline-driven, and adaptable to a fast-paced environment.</li>
</ul>
Benefits and Perks

Hippo treats its team members with the same level of dedication and care as we do our customers, which is why we're fortunate to provide all of our Hippos with:
<ul>
<li>Healthy Hippos Benefits - Multiple medical plans to choose from and 100% employer covered dental &amp; vision plans for our team members and their families. We also offer a 401(k)-retirement plan, short &amp; long-term disability, employer-paid life insurance, Flexible Spending Accounts (FSA) for health and dependent care, and an Employee Assistance Program (EAP).</li>
</ul><ul><li>Equity - This position is eligible for equity compensation.</li>
</ul><ul><li>Training and Career Growth - Training and internal career growth opportunities.</li>
</ul><ul><li>Flexible Time Off - You know when and how you should recharge.</li>
</ul><ul><li>Little Hippos Program - We offer 12 weeks of parental leave for primary and secondary caregivers.</li>
</ul><ul><li>Hippo Habitat - Snacks and drinks available and catered lunches for onsite employees.</li>
</ul>
The Morristown, NJ and San Francisco Bay Area base pay ranges for this role is:
<ul>
<li>Content Marketing Manager: $100,000.00 - $150,000.00</li>
<li>Content Marketing Specialist: Specialis $72,000.00 - $108,000.00</li>
</ul>
Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to: skill set, experience, education/training, location, business needs and market demands.

Hippo is an equal opportunity employer, and we are committed to building a team culture that celebrates diversity and inclusion. Hippo's applicants are considered solely based on their qualifications, without regard to an applicant's disability or need for accommodation. Any Hippo applicant who requires reasonable accommodations during the application process should contact the Hippo's People Team to make the need for an accommodation known.<div> 
Hippo CCPA</div></div>

Content Marketing (Specialist-Manager)

OluKai-Kaenon-melin-Roark

<div>Who We Are: 
At OluKai, we build premium products for the ocean lifestyle. Our footwear is created using the highest quality materials and crafted into beautiful, functional and incredibly comfortable designs that reflect the spirit of the ocean lifestyle we all enjoy. 
 
We are committed to creating quality products for our customers while leaving the smallest footprint possible on the planet. Our company philosophy is to be environmentally responsible as manufacturers and to pledge OluKai to actively support and work for a clean environment and a better quality of life. 
 
Our customers and staff embody the connection that exists between people and the ocean, it is our Culture. We want to build a team of individuals who embrace this culture, and have a passion for providing premium products and service to our customers. 


About The Role:

The Content Architect sits at the intersection of strategy, storytelling, operations, and performance. This role owns OluKai&rsquo;s content engine&mdash;defining how the brand shows up editorially across every channel, from social and E-commerce to owned retail, wholesale, and events.

This is not just a content management role. The Content Architect brings editorial vision, builds scalable systems and standards, and drives content performance with a data-informed mindset. You will collaborate across the entire Marketing organization&mdash;working closely with the CMO, SVP Creative, Director of Marketing, creative leadership, social, E-commerce, and retail teams&mdash;to translate brand strategy into stories that move people and drive the business. 


Key Responsibilities include but are not limited to: 
1. Editorial Strategy &amp; Brand Vision
<ul>
<li>Support and steward the editorial vision and brand content strategy in alignment with the CMO and SVP Creative.</li>
<li>Define OluKai&rsquo;s content pillars and storytelling themes&mdash;ensuring they authentically reflect the Aloha spirit, ocean culture, and the brand&rsquo;s premium positioning.</li>
<li>Develop content initiatives that support key business objectives, including social KPIs, go-to-market messaging, and performance marketing.</li>
<li>Identify and tailor content for distinct audience segments across consumer, wholesale, and international channels.</li>
<li>Partner with CMO, SVP Creative, and Director of Marketing to align on content storylines and priority projects.</li>
</ul>
2. Content Planning &amp; Editorial Calendar
<ul>
<li>Own the editorial roadmap. Build and manage the master content calendar across all channels and business units.</li>
<li>Align content planning with go-to-market priorities&mdash;key product launches, drops, collaborations, retail openings, trade shows, and cultural moments.</li>
<li>Plan and coordinate multi-channel content distribution across social, web, email, owned retail, wholesale, and Amazon.</li>
<li>Partner with the Director of Marketing to identify the highest-priority content moments tied to key revenue drivers (e.g. BFCM, seasonal launches).</li>
<li>Ensure content planning accounts for both brand-building and commercial storytelling in equal measure.</li>
</ul>
3. Content Creation &amp; Production Oversight
<ul>
<li>Write, edit, and refine content across touchpoints; develop detailed briefs for creative teams and external contributors.</li>
<li>Manage and direct freelance writers, photographers, videographers, copywriters, and production partners.</li>
<li>Oversee content production workflows in partnership with the Creative leadership, video editors, copywriter, and project manager.</li>
<li>Ensure consistency of voice, tone, and quality across every consumer and trade touchpoint.</li>
<li>Build and maintain a content governance model including standards, approval processes, and version control.</li>
</ul>
4. Content Architecture &amp; Systems
<ul>
<li>Support OluKai&rsquo;s content taxonomy, metadata frameworks, and organizational structure within the DAM and CMS.</li>
<li>Build scalable content models that enable assets to be structured, tagged, and reused efficiently across channels&mdash;embracing a &lsquo;create once, publish anywhere&rsquo; approach.</li>
<li>Collaborate with E-commerce, IT, and wholesale account teams to ensure content integrates seamlessly across platforms and partner sites &amp; apps.</li>
<li>Evaluate and implement tools and technologies&mdash;including AI-assisted content workflows&mdash;that advance the brand&rsquo;s content capabilities at scale.</li>
<li>Develop content frameworks and localization guidelines that preserve brand voice for international markets and distributor partners.</li>
</ul>
5. Cross-Functional Collaboration
<ul>
<li>Partner with the Social Coordinator on content distribution, amplification, and platform-specific optimization across all social channels.</li>
<li>Collaborate with the E-commerce team to bring digital storytelling to life through content, ensuring stores feel connected to brand moments.</li>
<li>Support key account and wholesale partners by ensuring brand content tools, digital assets, and product content are compelling, current, and accessible.</li>
</ul>
6. Performance &amp; Optimization
<ul>
<li>Define and track content KPIs including traffic, engagement, time on page, CTR, and conversion across owned digital channels.</li>
<li>Use analytics to identify high-performing content themes, formats, and cadences&mdash;continuously refining the content strategy based on what works.</li>
<li>Deliver regular content performance reports and optimization roadmaps to marketing leadership.</li>
<li>Stay ahead of shifts in how consumers discover content&mdash;including the growing role of AI-generated results, social search, and creator platforms.</li></ul> 


 Requirements and Qualifications:
<ul>
<li>Bachelor&rsquo;s degree in Marketing, Communications, Journalism, English, or a related field.</li>
<li>5+ years of progressive experience in content strategy, editorial management, or brand content roles&mdash;preferably within a premium lifestyle, apparel, or footwear brand.</li>
<li>Proven track record of building and executing multi-channel editorial strategies that drive both brand equity and measurable business results.</li>
<li>Exceptional writing and editing skills with a sharp editorial eye and strong command of brand voice.</li>
<li>Experience managing freelance contributors, creative teams, and content production workflows.</li>
<li>Strong understanding of content architecture principles&mdash;including taxonomy, metadata, DAM systems, and content governance.</li>
<li>Solid grasp of digital performance metrics and E-commerce content optimization.</li>
<li>Proficiency in project management and editorial planning tools (e.g. Asana, Airtable, Notion, or equivalent).</li>
<li>Familiarity with AI-assisted content tools and the evolving landscape of content operations.</li>
<li>Highly organized, collaborative, and calm under the pressure of simultaneous deadlines and competing priorities.</li>
<li>Passion for OluKai&rsquo;s mission, the ocean lifestyle, and the values of Aloha.</li></ul> 
Location &amp; Office Structure: This is an in-office hybrid position, mandatory 4 days per week in office in Irvine, CA with the option to work from home 1 day per week. Subject to change without notice as per company guidelines. 


Compensation: The salary range for this position is $110,000 to $130,000 plus opportunity for annual bonus; salary is based on the experience that you bring to the position. 


Benefits and Perks:
<ul>
<li>Complimentary chef prepared breakfast and lunch provided Monday - Thursday</li>
<li>Generous product gift program and all brand discounts</li>
<li>Growth opportunities within the Archipelago family of brands: OluKai, Kaenon, Melin, Roark</li>
<li>Company bonus program</li>
<li>5 year and 10 year Milestone Anniversary travel gifts</li>
<li>Medical, Dental, Vision insurance in accordance with plan guidelines</li>
<li>Company paid life insurance in accordance with plan guidelines</li>
<li>401k with employer match in accordance with plan guidelines</li>
<li>15 Days of PTO accrued annually, plus one additional day of PTO every year on your anniversary, and 3 Floating Holidays per year</li>
<li>Paid beach and giveback days, bi-annual team building events and other in-person celebrations</li>
<li>Work with talented and great people who share a love of the ocean lifestyle</li>
<li>OluKai is a Certified B Corporation with paid company service days</li>
<li>Dog friendly office</li></ul> 


Archipelago Companies values a diverse, inclusive, and entrepreneurial workforce and culture, and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual&rsquo;s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at hr@arch-cos.com. Archipelago will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.</div>

OluKai Content Architect

Twine

<div>
 Join a dynamic team focused on elevating the digital presence of a leading luxury residential renovation firm. This role centers on developing and executing a content strategy that showcases high-end renovation projects, with a strong emphasis on TikTok and Instagram. The ideal candidate will have a keen eye for visual storytelling, an understanding of luxury branding, and the ability to create engaging content that attracts and retains a discerning clientele.
 
 
 
 Deliverables
 
 
 
 <ul>
 <li>
 Develop and implement a content calendar tailored to TikTok and Instagram, highlighting ongoing and completed renovation projects.
 </li>
 <li>
 Produce high-quality short-form videos, reels, and stories that capture the essence of luxury renovations.
 </li>
 <li>
 Collaborate with project managers and designers to source compelling before-and-after visuals and client testimonials.
 </li>
 <li>
 Monitor social media trends and adapt content strategies to maximize reach and engagement.
 </li>
 <li>
 Analyze performance metrics and adjust content to optimize audience growth and lead generation.
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Proven experience creating content for luxury brands, preferably in the home, design, or real estate sectors.
 </li>
 <li>
 Advanced skills in video production, editing, and social media management, with a portfolio demonstrating expertise on TikTok and Instagram.
 </li>
 <li>
 Strong understanding of luxury market aesthetics and audience expectations.
 </li>
 <li>
 Ability to work independently, manage multiple projects, and meet tight deadlines.
 </li>
 <li>
 Excellent communication and collaboration skills.
 </li>
 <li>
 Based in or able to travel to New York for on-site content capture as needed.
 </li>
 <li>
 Availability for ongoing collaboration and content updates.
 
 
 </li>
 </ul>
 
 About Twine
 
 
 
 Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
 
 
 
 Our Mission
 
 
 
 Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
</div>

Content Creator – Luxury Renovations

LifeStraw

<div>Content &amp; Social Media Specialist/Manager 


Job Title: Content &amp; Social Specialist/Manager

Department: Brand

Reports to: Vice President of Marketing

Location: Baltimore, MD 


Job Summary

The Content &amp; Social Specialist/Manager owns LifeStraw&rsquo;s organic social media presence, brand voice, community engagement, and content strategy across all platforms. This role manages all content across Instagram, Facebook, TikTok, YouTube, and Threads. This role also builds and manages LifeStraw&rsquo;s brand ambassador and affiliate programs, oversees creator whitelisting partnerships, and develops educational and storytelling content that brings LifeStraw&rsquo;s extensive product line to life for consumers.

This is a strategic, hands-on role for a mid-level content professional who lives and breathes social media, understands platform-native content, has experience working with creators and managing paid media partnerships, and can balance brand storytelling with commercial performance. 


Key Responsibilities

Organic Social Media Management
<ul>
<li>Own and manage LifeStraw&rsquo;s organic social media channels: Instagram, Facebook, TikTok, YouTube, and Threads.</li>
<li>Develop and maintain a strong, clear brand voice across all platforms - ensuring consistency in tone, messaging, and visual identity whether the content is educational, inspirational, or product-focused.</li>
<li>Develop and execute a monthly content calendar aligned with product launches, seasonal campaigns, brand moments, and mission/impact storytelling.</li>
<li>Create platform-native content (Reels, TikToks, Stories, carousels, static posts) in collaboration with the Creative team - including producing short-form video content using UGC, product demos, and original footage with tools like CapCut, Canva, and similar video/graphic editing platforms.</li>
<li>Monitor trends, hashtags, and cultural moments to identify timely content opportunities that align with LifeStraw&rsquo;s brand.</li>
<li>Own all community engagement across all platforms: proactively respond to comments, DMs, mentions, and tagged content in LifeStraw&rsquo;s brand voice, building genuine relationships with followers and advocates.</li>
<li>Track and report on social media KPIs (engagement rate, follower growth, reach, video views) with monthly performance recaps.</li>
<li>Coordinate with the Sr. Brand Manager and Product Marketing Specialist to ensure product launches have coordinated social support.</li></ul> 


Brand Ambassador &amp; Affiliate Programs
<ul>
<li>Build, launch, and manage LifeStraw&rsquo;s brand ambassador program - identifying, recruiting, and nurturing ambassadors who authentically represent the brand across outdoor, wellness, travel, and sustainability communities.</li>
<li>Develop and manage LifeStraw&rsquo;s affiliate program end-to-end: partner recruitment, onboarding, commission structures, content guidelines, and performance tracking.</li>
<li>Own program budgets and track all metrics and ROI for ambassador and affiliate initiatives &mdash; reporting to the VP of Marketing on program performance, revenue attribution, and growth opportunities.</li>
<li>Manage all creator whitelisting opportunities - coordinating paid media partnerships with creators, including briefing creators, reviewing content, and managing whitelisted ad spend in collaboration with the Sr. Brand Manager.</li>
<li>Curate, brief, and manage creators for sponsored content, product seeding, and campaign collaborations - ensuring all creator content aligns with LifeStraw&rsquo;s brand standards and campaign objectives.</li></ul> 


Educational &amp; Storytelling Content
<ul>
<li>Develop a robust content pipeline of educational and storytelling content that showcases LifeStraw&rsquo;s extensive product range - helping consumers understand the differences between products, use cases, and the technology behind them.</li>
<li>Create product education content (how-to&rsquo;s, comparison guides, use-case scenarios) across social and web channels to drive informed purchase decisions.</li>
<li>Coordinate with the Social Impact &amp; Sustainability Manager to amplify impact stories, B Corp initiatives, and Safe Water Fund content through compelling narrative formats.</li>
<li>Write blog posts, website copy updates, and campaign landing page content as needed.</li></ul> 


Cross-Functional Collaboration
<ul>
<li>Work with the Brand Operations Manager to ensure social content requests from Sales and Ecommerce are prioritized and fulfilled.</li>
<li>Collaborate with the Creative team on asset needs, maintaining a shared content asset library.</li>
<li>Support the Sr. Brand Manager with social-first content for product launches and retail activations.</li>
<li>Partner with Ecommerce on coordinating DTC promotions and sale events.</li></ul> 


What We&rsquo;re Looking For
<ul>
<li>A social media native: you understand what works on each platform and can create content that feels authentic, not corporate.</li>
<li>Strong writing and storytelling skills - you can adapt voice and tone across platforms and formats.</li>
<li>Experience with social media management tools (Sprout Social, Later, Hootsuite, or similar).</li>
<li>Proficient in content creation and video editing tools: Canva, CapCut, and similar platforms for producing Reels, TikToks, and social graphics from UGC or original footage.</li>
<li>Experience managing creator and influencer partnerships, including paid media whitelisting, content briefing, and campaign coordination.</li>
<li>Experience building or managing brand ambassador and/or affiliate programs, including budget management and ROI tracking.</li>
<li>Data-informed: you check the numbers and adjust your approach based on what&rsquo;s working.</li>
<li>Passion for sustainability, outdoor adventure, or public health/clean water &mdash; you&rsquo;re excited by LifeStraw&rsquo;s mission.</li>
<li>Collaborative, proactive, and comfortable working in a lean team environment.</li></ul> 


Education
<ul>
<li>5-7 years of experience managing social media and content for a consumer brand, preferably in outdoor, CPG, wellness, or mission-driven categories.</li>
<li>Demonstrated experience with creator partnerships, influencer marketing, and/or affiliate program management.</li>
<li>Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or related field.</li>
<li>Proficient in Asana, Google Suite, Microsoft Office and Outlook.</li>
<li>Proficient in Canva, CapCut, and similar graphic design and video editing platforms.</li></ul> 


Essential Physical Demands and Typical Working Conditions

Physical demands include bending, carrying, pushing-pulling, reaching, sitting, standing, walking and extremes of temperature and humidity, as well as travel between physical locations. Hazards include stairs and communicable diseases.</div>

Content & Social Media Specialist/ Manager

Earthtones Companies

<div><div><div>Benefits:</div>
<ul><li>401(k)</li>
<li>401(k) matching</li>
<li>Dental insurance</li>
<li>Free uniforms</li>
<li>Health insurance</li>
<li>Paid time off</li>
<li>Vision insurance</li>
</ul></div><div><div>Position Overview</div>
<div>We are seeking a highly creative and execution-focused Marketing Content &amp; Design Specialist to support our growing brand. This role bridges social media strategy, content creation, and graphic design, helping bring our brand to life across digital and print platforms. 
</div><div>This individual will work closely with the Brand Manager &amp; Strategist to execute marketing initiatives, produce high-quality visual content, and support ongoing campaigns across multiple channels.</div><div> 
</div>
<div>Key Responsibilities 
</div><div>Content Creation &amp; Social Media</div>
<ul><li>Plan, create, and manage content for social media platforms (Instagram, Facebook, LinkedIn, etc.)</li>
<li>Capture on-site photo and video content at project locations and company events</li>
<li>Edit and produce engaging short-form video content (Reels, Stories, etc.)</li>
<li>Assist in executing content calendars aligned with marketing goals</li>
<li>Monitor engagement and recommend content improvements</li>
</ul><div>Graphic Design</div>
<ul><li>Design marketing materials for both print and digital use, including:<ul>
<li>Flyers, brochures, signage, and event materials</li>
<li>Social media graphics and ad creatives</li>
<li>Website imagery and visual assets</li>
</ul></li><li>Maintain brand consistency across all platforms</li>
<li>Prepare print-ready files and coordinate with vendors when needed</li>
</ul><div>Multimedia Production</div>
<ul><li>Capture and edit photography and videography content</li>
<li>Produce basic motion graphics or video edits using tools like After Effects, Premiere Pro, CapCut, Final Cut Pro or Canva.</li>
<li>Organize and manage digital asset libraries</li>
</ul><div>Collaboration &amp; Execution</div>
<ul><li>Work closely with the Brand Manager &amp; Strategist to execute marketing campaigns</li>
<li>Travel to job sites and events to gather content (local travel required)</li>
<li>Assist in brainstorming creative campaigns and content ideas</li>
</ul><div>Qualifications 
</div><div>Required</div>
<ul><li>3&ndash;5+ years of experience in marketing, social media, or graphic design</li>
<li>Strong proficiency in Adobe Creative Suite:<ul>
<li>Photoshop</li>
<li>Illustrator</li>
<li>InDesign</li>
</ul></li><li>Experience managing or contributing to social media accounts</li>
<li>Strong eye for design, layout, and brand consistency</li>
<li>Ability to manage multiple projects and meet deadlines</li>
<li>Must submit portfolio of past or present work upon applying</li>
</ul><div>Preferred (Huge Plus)</div>
<ul><li>Experience with:<ul><li>
After Effects Premiere Pro, CapCut, Final Cut Pro, etc.</li></ul>
</li><li>Photography and videography skills</li>
<li>Experience capturing content in outdoor or field environments</li>
<li>Basic understanding of marketing strategy and content performance</li>
</ul><div>Additional Requirements</div>
<ul><li>Ability to travel locally to project sites and events</li>
<li>Comfortable working both in-office and in the field</li>
<li>Strong communication and organizational skills</li></ul></div></div><div></div>

Marketing Content & Design Specialist

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