brand director

Green Thumb Industries

<div><div><h2 class="jobSectionHeader">The Role</h2>

As more Americans turn to cannabis for well-being, we are looking to grow our team to help us bring additional safe, trusted products to even more consumers and channels across the country. The Director, Brand Marketing &ndash; RYTHM will be a key player in shaping the identity of the RYTHM THC Beverage brand and expanding consumer awareness and access to its best-in-class products.

This role will own and drive the development of RYTHM&rsquo;s brand equity, strategy, and consumer marketing. You will lead the creation of a strong market presence, deepen consumer loyalty, and bring differentiated brand experiences to life. As RYTHM&rsquo;s brand steward, you will collaborate across GTI&rsquo;s broader brand, events, and sales teams while owning all RYTHM-specific initiatives.

This is a rare opportunity to shape the identity and trajectory of RYTHM THC Beverage, a flagship THC beverage brand, in one of the fastest-growing categories in cannabis. If you are a strategic, creative, and consumer-obsessed marketer with a passion for building iconic brands, we want to hear from you.

This role is based in our Chicago headquarters (River North) and requires a hybrid work schedule. Ability to travel up to 30% is required.
<h2 class="jobSectionHeader">
Responsibilities</h2>

Brand Strategy Development
<ul>
<li>Define and execute RYTHM&rsquo;s beverage positioning strategy to resonate with target consumers and elevate the brand within the THC &amp; NA beverage category</li>
<li>Lead strategic planning for brand initiatives, identifying opportunities to grow visibility and strengthen brand equity</li>
<li>Manage the brand&rsquo;s look, feel, and voice across all RYTHM Beverage consumer touchpoints, ensuring consistency with GTI&rsquo;s broader brand standards and its core RYTHM cannabis brand</li>
<li>Oversee the development of a holistic RYTHM Beverage brand and marketing strategy and asset kit, inclusive of consumer and trade-facing materials</li>
</ul>
Campaign &amp; Activation Management
<ul>
<li>Own all RYTHM Beverage consumer communications across paid, owned and earned channels, and emerging platforms</li>
<li>Design and manage integrated campaigns, including in-store, digital, trade, and experiential activations (e.g., festivals, concerts, retail partnerships)</li>
<li>Partner with GTI&rsquo;s brand and events teams to bring RYTHM to life at scale through activations that build awareness and loyalty</li>
<li>Coordinate with creative agencies, media partners, and internal teams to deliver high-quality campaigns that drive consumer engagement</li>
</ul>
Market Research &amp; Insights
<ul>
<li>Conduct in-depth analysis of THC and functional beverage categories to understand emerging consumer preferences, competitor activity, and whitespace opportunities</li>
<li>Use insights to inform brand strategy, tailor campaigns, and identify growth opportunities</li>
<li>Manage brand performance metrics, reporting on RYTHM Beverage&rsquo;s health, consumer perception, and campaign effectiveness</li>
</ul>
Cross-Functional Collaboration
<ul>
<li>Work closely with innovation, creative, marketing, DTC, sales, and operations teams to ensure launches and campaigns align with brand standards and regulatory guidelines</li>
<li>Serve as the internal and external brand ambassador, championing its vision with stakeholders</li>
<li>Support training initiatives for sales teams, equipping them with brand knowledge and messaging to engage retail partners effectively</li>
</ul>
Budget &amp; Resource Management
<ul>
<li>Build and develop a best-in-class brand team over time</li>
<li>Manage the RYTHM brand marketing budget, optimizing spend to maximize ROI and deliver on brand objectives</li>
<li>Track resource allocation and financial performance, ensuring alignment with company targets</li>
</ul><h2 class="jobSectionHeader">Qualifications</h2>
<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field preferred; MBA preferred</li>
<li>10+ years of experience in brand management or marketing within the CPG industry (alcohol, functional beverage experience highly desirable)</li>
<li>Proven experience building and scaling brand equity strategies</li>
<li>Experience managing and developing high-performing teams</li>
<li>Ability to balance strategic thinking with hands-on execution in a fast-paced, evolving environment</li>
<li>Strong analytical skills with a data-driven approach to decision-making</li>
<li>Exceptional communication and collaboration skills, with a proven ability to influence and manage diverse stakeholders</li>
<li>Ability to travel up to 30%</li>
</ul><h2 class="jobSectionHeader">Additional Requirements</h2>
<ul><li>Must pass any and all required background checks</li>
<li>Must be and remain compliant with all legal or company regulations for working in the industry</li>
<li>Must possess valid driver&rsquo;s license</li>
<li>Must be a minimum of 21 years of age</li>
</ul>
#LI-HYBRID</div><div><div><div><div>
The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.</div></div>
Green Thumb Pay Range
$150,000 - $180,000 USD</div></div></div>

Brand Director, RYTHM Beverage tags.new

The Sandy Times

About The Sandy TimesThe Sandy Times is a lifestyle, culture, and creative media platform based in Dubai &mdash; a community built around stories, people, and ideas that move the region forward. We create long-form journalism, podcasts, art and music events, collaborations with global and regional brands, and experiences that blend media, culture, and performance.Now we&rsquo;re expanding &mdash; and we&rsquo;re looking for a key person who can help shape the next chapter of The Sandy Times as both a business and a brand.Role Overview:We&rsquo;re looking for a Brand Partnerships Director based in the UAE &mdash; someone who can do more than sell. Someone who understands how to connect creative storytelling with commercial strategy, how to build long-term brand partnerships, and how to turn relationships into real results.This is a combined role that blends business development, brand management, and partnership sales.You&rsquo;ll work directly with the founders and editorial team to bring in strategic collaborations, sponsorships, and event partners across fashion, lifestyle, hospitality, tech, and culture.Key Responsibilities:<ul><li>Build and grow strategic partnerships with brands that align with The Sandy Times ethos.</li><li>Lead end-to-end sales: identify prospects, pitch concepts, close deals, and manage client relationships.</li><li>Collaborate with editorial and creative teams to shape partnership ideas, branded content formats, and event integrations.</li><li>Curate and expand guest lists and partner ecosystems for The Sandy Times events and festivals.</li><li>Develop business plans and new revenue models across our media, radio, and live platforms.</li><li>Represent The Sandy Times in key industry networks, events, and brand communities.</li></ul>You Are:<ul><li>A relationship-builder with an active network in Dubai&rsquo;s creative, lifestyle, and luxury scene.</li><li>Confident in business development &mdash; from first contact to signed contract.</li><li>Experienced in brand partnerships, sponsorship sales, or creative agency work (5+ years preferred).</li><li>Entrepreneurial, resourceful, and emotionally intelligent &mdash; you get things done and you do them beautifully.</li><li>Fluent in culture: you know what&rsquo;s relevant, who&rsquo;s shaping trends, and how to connect them.</li><li>Comfortable working in a fast-moving, hybrid media environment where ideas turn into projects quickly.</li></ul>Why Join The Sandy Times:<ul><li>A chance to shape one of the region&rsquo;s most exciting new media brands.</li><li>Access to Dubai&rsquo;s top cultural and lifestyle ecosystem &mdash; events, collaborations, creative partnerships.</li><li>Creative freedom, autonomy, and the ability to make a visible impact.</li><li>A competitive base salary plus commission on closed deals.</li></ul>Job Type: Full-timeLocation:<ul><li>Dubai (Dubai) (Required)</li></ul>Work Location: Remote

Brand Partnerships Director

Abbasi Group

Get AI-powered advice on this job and more exclusive features. AL Nashama is a local Emirati brand specializing in high-quality kandouras for men. Our brand celebrates traditional craftsmanship with a modern touch. Currently operating one store in Dubai and preparing to launch a second in Abu Dhabi, we plan to expand throughout the UAE. We're seeking a dedicated Brand & Operations Director who understands the cultural significance of kandoura and can lead our business growth across the region. Key Responsibilities <ul> <li>Identify and secure the best retail locations in the UAE for AL Nashama stores.</li> <li>Lead all stages of new store openings, location scouting, leasing, setup, and launch.</li> <li>Coordinate with contractors, landlords, and government entities for smooth operations.</li> <li>Create strategies to grow sales and enhance brand presence among Emirati men.</li> <li>Develop promotional activities and pricing tailored to the local market.</li> <li>Monitor store performance and customer feedback to continuously improve.</li> <li>Manage marketing campaigns that respect and promote Emirati culture.</li> <li>Build relationships with local influencers and cultural figures.</li> <li>Ensure brand consistency across all touchpoints, stores, social media, and events.</li> <li>Collaborate with HR to recruit skilled staff who understand kandoura and local customer service expectations.</li> <li>Oversee training programs to maintain high service standards.</li> <li>Foster a positive workplace culture rooted in Emirati values.</li> </ul> Qualifications <ul> <li>Minimum 7 years' experience in retail operations, brand management, or business development, preferably in traditional menswear or luxury fashion.</li> <li>Deep knowledge of the UAE market, especially local culture and kandoura fashion.</li> <li>Strong leadership and operational skills.</li> <li>Fluent in English; Arabic language skills highly preferred.</li> <li>Experience in store openings and location analysis is essential.</li> </ul> Seniority level <ul> <li>Director</li> </ul> Employment type <ul> <li>Full-time</li> </ul> Job function <ul> <li>Management and Manufacturing</li> </ul><img src="https://www.jobg8.com/Tracking.aspx?GNl9oJpztr%2bXd7dKQbO52%2bEcTJi9m7hBk" width="0" height="0" />

Brand & Operations Director

<div>
 
 We are representing a well-established organization in the Consumer and Lifestyle space, with a strong focus on digital transformation and customer engagement. The company is entering an exciting new growth phase and is looking for an experienced Marketing Director to lead strategy, creativity, and execution across Saudi Arabia, driving brand growth and market impact.
 
 
 
 
 
 
 Role Overview
 
 
 
 As Marketing Director, you&rsquo;ll define and drive the marketing strategy, build brand equity, and strengthen customer connections across multiple channels. You will lead a high-performing team across brand, digital, communications, and customer experience functions, while collaborating closely with senior leadership on commercial and strategic priorities.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and implement integrated marketing strategies that align with business objectives.
 </li>
 <li>
 Oversee brand positioning, campaign execution, and content development across online and offline channels.
 </li>
 <li>
 Lead digital marketing and CRM initiatives to enhance customer experience and engagement.
 </li>
 <li>
 Drive innovation through data-driven insights, consumer analytics, and market intelligence.
 </li>
 <li>
 Manage creative, media, and research agency partnerships to deliver impactful campaigns.
 </li>
 <li>
 Monitor marketing KPIs, ROI, and performance metrics to ensure effective budget utilization.
 </li>
 <li>
 Partner with commercial, product, and operations teams to align marketing with overall growth targets.
 </li>
 <li>
 Recruit, mentor, and develop marketing team members, ensuring the team has the skills and structure needed to execute the marketing strategy effectively
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Experience
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, or a related discipline; MBA preferred.
 </li>
 <li>
 10&ndash;15 years&rsquo; experience in marketing leadership roles within consumer, retail, lifestyle, or related industries.
 </li>
 <li>
 Proven success in leading brand and digital transformation projects in Saudi Arabia
 </li>
 <li>
 Strong understanding of consumer behavior, market trends, and omnichannel marketing.
 </li>
 <li>
 Fluent in English and Arabic is a must
 </li>
 </ul>
 
 
 
 
 
 What&rsquo;s on Offer
 
 
 <ul>
 <li>
 Strategic leadership role in a growing and forward-thinking organization.
 </li>
 <li>
 Opportunity to shape the marketing vision and influence brand evolution in a competitive market.
 </li>
 <li>
 Collaborative and innovative work culture focused on results, creativity, and growth.
 </li>
 </ul>
 
 
</div>

Marketing Director

Indegene

<div><div><div><div><div>Date: 24 Oct 2025
</div></div></div></div><div><div><div><div>Location:
KA, IN
</div></div></div></div><div><div><div><div><div>Director-Creative Operations 
 
Creative Operations Director will not only have command of agency services but also in&#64258;uence over strategic and creative recommendations and client-side decision-making by being seen as the &ldquo;agency lead&rdquo; for their assigned brand.Leadership Persona:&bull; Account lead - Owns several brands or one large brand 
<ul><li>An expert in brand and all aspects of a client&rsquo;s business, being able to speak to the category, across channels/audiences, etc. &ndash; and to the larger internal teams</li><li>8-10 years of experience</li><li>Oversees account(s) totaling $4-10M+ in agency fee</li><li>Presence &ndash; Authoritative (informed) and strategic mindset when meeting with the team, agency leaders, or clients</li><li>Masterful communicator with a combination of listening, speaking, and business writing skills; knows when to pick up the phone, when to be at the client, when to email</li><li>Ability to identify cautionary client/project concerns that warrant proactive agency solutions and escalate to senior agency leadership</li></ul>
Relationship Building: 
<ul><li>Trust and personal equity with all cross-functional team members to be able to rally them when needed to address client needs</li><li>Regularly works with strategy and creative to provide clear and proactive POVs on brand milestones, competitors, or market events</li><li>External &ndash; Recognized as the leading voice in clients&rsquo; mind</li><li>Considers broader ways to &ldquo;get a seat at the table&rdquo; by developing relationships with extended client team and client vendors (e.g., research team, sales training, medical, etc.)</li><li>Fosters collaboration for innovative client solutions, always looking for ways to better serve the client, to grow their business</li><li>Manages up with a clear narrative for the account overall; mentors junior sta&#64256; to improve their performance</li></ul>
 
Operational Pro&#64257;ciency: 
<ul><li>Brand oversight - Accountable to all aspects of projects within assigned brand; and ensuring strategic rationale and creative vision</li><li>Ensures team members are delivering quality deliverables</li><li>Manage team through the development of strategic project briefs and ensures client agreement to all assumptions</li><li>Review all deliverables to meet quality standards and client expectations</li><li>Manage cross-functional teams to ensure an organized delivery of e&#64256;ective and engaging creative reviews of assets</li><li>E&#64256;ectively activates the right people at the right time to connect and drive forward key client/brand workstreams</li></ul>
Financial Stewardship: 
 
<ul><li>Manage total budget by having proactive, ongoing conversations with project management team and clients/VP to meet revenue goals</li><li>Final reviewer/approver of all project estimates, SOWs and &#64257;nance trackers to ensure accuracy</li><li>Accountable to monthly forecasts provided to leadership and transparently address issues that may impact budgets</li><li>Responsible for leading Phasing &amp; Utilization process internally; able to communicate a clear and coherent narrative to explain budget phasing changes/implications</li><li>Ability to identify and pull-forward tactics to support sta&#64256; utilization and meet projected forecast as needed</li></ul>
Other Skillsets: 
 
<ul><li>Looks for ways to integrate workstreams, to establish rapport, best practices and demonstrate their commitment to team</li><li>Spearheads brand planning process with strategy and creative to deliver the most innovative ideas possible and solidify role as a strong partner</li><li>Can have &lsquo;tough&rsquo; conversations internally and with clients, but handles them with professionalism and dignity to build further trust</li><li>Identi&#64257;es opportunities for live interactions as much as possible, focusing on ensure the best possible client experience</li></ul></div></div></div></div></div></div>

Director Creative Operations

SBH Fashion

<div>
 We are seeking a visionary and executional Executive Creative Director to lead and elevate the visual and verbal identity of our clinically tested, dermatologist-approved skincare brand. This role is responsible for crafting and executing a unified brand strategy that reflects both our scientific credibility and emotional connection to consumers.
 
 
 You'll oversee a multidisciplinary team of creatives and collaborate cross-functionally to bring our products and purpose to life across every touchpoint&mdash;from product packaging and digital campaigns to in-store storytelling and social content. This is a leadership role for a brand builder who thrives at the intersection of aesthetics, innovation, and strategy.
 
 
 
 Key Responsibilities
 
 
 
 
 Brand &amp; Creative Direction
 
 
 
 <ul>
 <li>
 Evolve our visual identity and tone with clarity and purpose&mdash;protect what's working, push where we need to stretch
 </li>
 <li>
 Define the creative vision for the brand across packaging, campaigns, content, and community
 </li>
 <li>
 Make clinical storytelling feel clear, fresh, and deeply human&mdash;without watering down the science
 </li>
 <li>
 Build systems that support creativity at scale without losing our edge, joy, or identity
 
 
 </li>
 </ul>
 
 Creative &amp; Strategic Leadership
 
 
 
 <ul>
 <li>
 Serve as the creative north star across the executive team, helping drive decisions that connect brand expression to business strategy
 </li>
 <li>
 Partner with Product, Marketing, Clinical, and Education Teams to develop launch and content strategies grounded in truth and emotional resonance
 </li>
 <li>
 Identify and act on opportunities to elevate, innovate, or reimagine how we show up&mdash;across every format, from retail shelves to social feeds
 </li>
 <li>
 Bring a global lens to creative development, ensuring consistency with room for cultural nuance
 
 
 </li>
 </ul>
 
 Team Building &amp; Creative Management
 
 
 
 <ul>
 <li>
 Lead and grow a multi-disciplinary team of designers, art directors, writers, and producers
 </li>
 <li>
 Set a high bar for craft and concept&mdash;while nurturing a culture of experimentation, kindness, and thoughtful feedback
 </li>
 <li>
 Ensure the team has the structure and tools to move quickly without sacrificing clarity or quality
 </li>
 <li>
 Manage external agencies and partners as needed, with a strong POV on what should be built in-house
 
 
 </li>
 </ul>
 
 Content, Campaigns &amp; Storytelling
 
 
 
 <ul>
 <li>
 Oversee concept and execution of brand campaigns, social series, product launches, and community moments
 </li>
 <li>
 Guide the creative behind influencer collaborations, ambassador-led content, and earned moments
 </li>
 <li>
 Push storytelling beyond product&mdash;introduce new visual languages, new content formats, and new emotional entry points
 </li>
 <li>
 Keep the brand fun, fresh, and always evolving&mdash;while never letting go of substance or strategy
 
 
 </li>
 </ul>
 
 Retail &amp; Channel Expression
 
 
 
 <ul>
 <li>
 Own brand and creative work for retail partners &mdash;ensuring consistency across shelf, site, and shopper
 </li>
 <li>
 Design for context: build storytelling and visual assets that make sense across DTC, paid, organic, influencer, and in-store
 </li>
 <li>
 Help the brand flex into new categories and markets while staying true to its identity
 
 
 </li>
 </ul>
 
 Qualifications &amp; Skills
 
 
 
 <ul>
 <li>
 10+ years in creative and brand leadership&mdash;ideally in beauty, skincare, wellness, or lifestyle
 </li>
 <li>
 Extensive experience building brands that are both emotionally resonant and strategically rigorous
 </li>
 <li>
 A sharp eye for design, a refined voice, and a strong sense of what makes a brand distinct
 </li>
 <li>
 Proven success in omnichannel environments (DTC + retail), with the ability to lead brand and performance creative
 </li>
 <li>
 Expertise in managing, mentoring, and inspiring high-performing creative teams
 </li>
 <li>
 Comfort working in a fast-moving, high-accountability environment with big ambitions and zero ego
 </li>
 <li>
 An instinct for the unexpected&mdash;and a clear ability to lead with both confidence and care
 
 
 </li>
 </ul>
 Salary around 200,000-250,000 based on experience
 
 
</div>

Executive Creative Director

Infinity

<div><h3 class="jobSectionHeader">About Algebra AI (MENA)</h3>
Infinity Constellation is expanding into the Middle East with the launch of Algebra AI, a new regional holding company. 
 
Algebra AI is a joint venture between Infinity Constellation in NYC and Tier 1 MENA investors.
We build and scale AI-driven businesses in essential service sectors. Algebra AI will localize proven models and launch new ventures tailored to regional opportunities.<h3 class="jobSectionHeader"> 
Role Summary</h3>
We&rsquo;re hiring a Director of Brand &amp; Marketing to define, build, and scale the Algebra AI brand across the region. 
 
You&rsquo;ll own brand architecture, marketing strategy, and go-to-market storytelling for the platform and its portfolio of services - including our design and creative offering delivered in partnership with global teams.
This is a hybrid brand and commercial leadership role: you&rsquo;ll shape how the brand shows up in the world, drive demand for our services, and act as the senior point of contact for clients in-market.<h3 class="jobSectionHeader"> 
Key Responsibilities</h3>
Brand Strategy &amp; Architecture<ul><li>
Define and codify Algebra AI&rsquo;s brand architecture, including its sub-brands and service lines.</li><li> 
Develop brand positioning, tone of voice, and visual identity frameworks that scale across markets.</li><li> 
Oversee brand implementation across marketing, digital, and communications channels.</li><li> 
Lead content and messaging strategy &mdash; ensuring consistency across all external touchpoints.</li></ul> 
Marketing &amp; Growth<ul><li>
Build and execute Algebra AI&rsquo;s marketing strategy, including awareness, lead generation, and PR.</li><li> 
Develop and manage campaigns that drive qualified pipeline across multiple business units.</li><li> 
Measure marketing performance and optimize for ROI, conversion, and retention.</li><li> 
Build and lead a small internal team and external vendors to deliver on marketing goals.</li></ul> 
Client &amp; Partnership Management<ul><li>
Act as the senior local contact for our design services &mdash; leading client relationships from pitch to delivery.</li><li> 
Translate global creative systems and workflows into localized client value.</li><li> 
Partner with international delivery teams to ensure projects meet brand standards, deadlines, and commercial targets.</li><li> 
Identify cross-sell and up-sell opportunities across Algebra AI&rsquo;s broader portfolio.</li></ul> 
Leadership &amp; Collaboration<ul><li>
Partner with Founders and functional leads to ensure brand and marketing strategy aligns with business objectives.</li><li> 
Contribute to overall commercial strategy, GTM launches, and partnership initiatives.</li><li> 
Represent Algebra AI externally &mdash; in press, events, and thought leadership.</li></ul><h3 class="jobSectionHeader"> 
Qualifications</h3>
Experience<ul><li>
8&ndash;12+ years in brand, marketing, or commercial leadership, ideally in technology, creative services, or high-growth ventures.</li><li> 
Proven record of building or scaling a brand from inception to market traction.</li><li> 
Experience managing senior client relationships and creative delivery across markets.</li></ul> 
Skills &amp; Capabilities<ul><li>
Strong command of brand strategy, storytelling, and campaign architecture.</li><li> 
Comfortable owning both strategic positioning and hands-on execution.</li><li> 
Strong presentation and communication skills &mdash; can pitch, persuade, and close.</li><li> 
Data-driven marketer who understands brand equity as well as performance metrics.</li><li> 
Familiarity with AI-enabled creative and marketing workflows is a plus.</li></ul> 
Mindset<ul><li>
Strategic and entrepreneurial &mdash; balances long-term brand building with commercial urgency.</li><li> 
Polished but pragmatic; thrives in early-stage environments.</li><li> 
Confident working with senior executives, investors, and creative teams alike.</li><li> 
High ownership, low ego, strong follow-through.</li></ul><h3 class="jobSectionHeader">
What We Offer</h3><ul><li>
A rare opportunity to architect one of the region&rsquo;s most ambitious AI brands from the ground up.</li><li> 
Platform-level scope with hands-on influence across multiple ventures.</li><li> 
Competitive compensation and clear trajectory as a founding leadership hire.</li><li> 
A collegial, ambitious culture that balances creativity with execution.</li></ul></div>

Director of Brand & Marketing – Algebra AI (MENA)

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