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brand manager - cult products

brand manager

Licious

<div>
 
 
 About Licious
 
 
 
 We are Licious, India&rsquo;s most successful D2C food-tech brand, founded in 2015 by Abhay Hanjura and Vivek Gupta. From Bengaluru to 20+ cities, we delight over 32 lakh customers with the freshest meat and seafood, redefining the way India experiences food. At Licious, we&rsquo;re not just selling meat - we&rsquo;re building categories, driving innovation, and shaping cultural habits.
 
 
 Think you have what it takes to be the magic ingredient in our recipe? Read on.
 
 
 
 
 
 
 Role Purpose
 
 
 
 As a Brand Manager at Licious, you will lead one of our core growth engines, driving brand and business strategy across categories. This is a high-impact role where you&rsquo;ll own category-led brand building, craft sharp consumer propositions, and drive adoption, penetration, and loyalty. You are not just a custodian of the brand - you are a business builder, problem solver, and culture shaper.
 
 
 
 
 
 
 What makes the role meaty?
 
 
 <ul>
 <li>
 Lead category-led brand strategy and business growth across Licious&rsquo; core portfolios.
 </li>
 <li>
 Build sharp, insight-driven propositions that solve real consumer jobs and beat competition.
 </li>
 <li>
 Drive discovery, penetration, repeat, and loyalty through multi-channel education and trial engines.
 </li>
 <li>
 Own category health metrics and co-own business KPIs: penetration, frequency, attach rates, repeat, O2+ conversions.
 </li>
 <li>
 Develop and execute integrated campaigns (brand + performance) across ATL, digital, social, retail, content, and influencer.
 </li>
 <li>
 Shape packaging, naming, in-app merchandising, and customer journeys in partnership with product, design, and creative.
 </li>
 <li>
 Track, diagnose, and fix category performance while building long-term scale.
 </li>
 <li>
 Partner cross-functionally with category, insights, growth, creative, CRM, and retail ops to deliver results.
 </li>
 </ul>
 
 
 
 
 
 We hope that you have&hellip;
 
 
 <ul>
 <li>
 7&ndash;8 years of experience in consumer brand or category marketing (D2C or FMCG).
 </li>
 <li>
 A strong track record in category creation or scaling - with 0-to-1 launches or growth ownership.
 </li>
 <li>
 Business acumen and hunger to solve real market problems - not just make great ads.
 </li>
 <li>
 Deep understanding of Indian food culture, convenience triggers, and consumer decision-making.
 </li>
 <li>
 Bias for insights, rigor in planning, and ownership in execution.
 </li>
 <li>
 Passion for food, customer-centricity, and an entrepreneurial mindset.
 </li>
 </ul>
</div>

Brand Manager

Curefit

<div>
 
 
 About Cult:
 
 
 
 Curefit Healthcare Pvt Ltd, founded in 2016, is India&rsquo;s largest fitness company and wellness platform. Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand today offers a range of fitness services ranging from group workouts, gyms and personalized fitness solutions, as well as an expansive selection of quality fitness products for the everyday athlete. The company&rsquo;s vision is to empower everyone towards an active and healthier lifestyle through innovative fitness solutions, enabled by technology.
 
 
 
 
 
 
 Job Summary:
 
 
 
 As a Brand Manager for Cult Products, you&rsquo;ll own the end-to-end brand experience across one or more product verticals. You will define positioning, develop brand-led marketing strategies, and activate campaigns across digital, retail, influencer, and ATL/BTL channels. This role is equal parts strategic thinking, creative execution, and data-led decision-making.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Lead cross-functional brand alignment across performance, product, and creative
 </li>
 <li>
 Track brand KPIs across awareness, preference, and engagement
 </li>
 <li>
 Manage, track and optimise influencer partnerships across tiers and platforms
 </li>
 <li>
 Analyze revenue sources and identify opportunities for TOF brand influence across organic and paid channels
 </li>
 <li>
 Manage product launch and/or overall category-specific brand campaigns
 </li>
 <li>
 Liaise with creative, event, media agencies and production partners for execution
 </li>
 <li>
 Recommend new formats, audiences, initiatives or partnerships based on learnings
 </li>
 </ul>
 
 
 
 
 
 Qualifications and Skills:
 
 
 <ul>
 <li>
 4-5 years of experience in brand marketing
 </li>
 <li>
 Hands-on experience with influencer marketing, digital campaigns, and BTL activations
 </li>
 <li>
 Strong data literacy - comfort with campaign analytics, dashboards, and insighting
 </li>
 <li>
 Ability to lead creative briefs, collaborate with design/content teams/agencies, and review output
 </li>
 <li>
 A growth mindset and love for building brands from the ground up
 </li>
 <li>
 Excellent communication skills&mdash;both written and verbal
 </li>
 </ul>
</div>

Brand Manager - Cult Products

Swiggy

<div>
 Location: ETV office, Bangalore (Mandate 1) | Team: Swiggy Dineout | Experience: 8&ndash;10 years+
 
 
 Mandate 1 &ndash; The role is based out of Bangalore and the expectation is to work out of the ETV office.
 
 
 
 About The Role
 
 
 
 Swiggy Dineout is building India&rsquo;s largest dining-out platform. As we scale, Marketing is at the heart of shaping category adoption, driving awareness, and building deep consumer love for our brand.
 
 
 We&rsquo;re looking for a General Manager &ndash; Marketing to lead the full marketing charter for Swiggy Dineout. This leader will own Brand &amp; Digital Marketing, Performance Marketing, SEO, Influencer Marketing, and Social Media Marketing end-to-end. The role demands both strategic storytelling and sharp performance orientation, blending brand building with growth marketing at scale.
 
 
 This is a high-visibility role where you will define how millions of Indians discover, engage, and experience dining-out with Swiggy.
 
 
 What You&rsquo;ll Own
 
 
 <ul>
 <li>
 Brand &amp; Digital Marketing
 
 
 </li>
 </ul>
 Define and drive Swiggy Dineout&rsquo;s brand positioning and narrative in the market.
 
 
 Create integrated campaigns (online &amp; offline) that drive awareness, trust, and consideration.
 
 
 Lead creative development with agencies and internal teams to deliver high-quality brand assets.
 
 
 <ul>
 <li>
 Performance Marketing
 
 
 </li>
 </ul>
 Own the digital marketing strategy across paid channels (Meta, Google, Affiliates, etc.).
 
 
 Drive measurable acquisition, retention, and ROI through campaigns.
 
 
 Optimize spends and performance metrics across user cohorts and cities.
 
 
 <ul>
 <li>
 SEO &amp; Organic Growth
 
 
 </li>
 </ul>
 Build and scale SEO strategy to maximize organic discovery and app traffic.
 
 
 Partner with product and content teams to optimize SEO funnels across city and restaurant pages.
 
 
 <ul>
 <li>
 Influencer &amp; Social Media Marketing
 
 
 </li>
 </ul>
 Lead influencer marketing strategy across macro, micro, and regional influencers.
 
 
 Create thumb-stopping content and campaigns for social platforms that drive engagement and category relevance.
 
 
 Build scalable IPs and campaigns that spark conversations around dining-out culture.
 
 
 <ul>
 <li>
 Leadership &amp; Collaboration
 
 
 </li>
 </ul>
 Build, mentor, and lead a strong marketing team across brand, performance, and social functions.
 
 
 Partner with Growth, Product, Business, and Partnerships teams to drive cohesive outcomes.
 
 
 Own marketing AOP planning, budget allocation, and performance reporting.
 
 
 
 Preferred Experience
 
 
 
 8&ndash;12 years of experience in marketing roles across consumer internet, FMCG, or lifestyle brands.
 
 
 Proven expertise in both brand marketing and performance marketing.
 
 
 Strong track record of scaling user acquisition and engagement via digital channels.
 
 
 Expertise in leading SEO, social media, and influencer-led campaigns is a must.
 
 
 Deep understanding of consumer journeys and digital-first storytelling.
 
 
 Leadership experience managing teams and external agencies.
 
 
 Ability to thrive in a high-growth, fast-paced environment
 
 
 Nice-to-Have
 
 
 Experience in consumer tech, F&amp;B, or marketplace businesses.
 
 
 Exposure to building brand IPs or large-scale cultural moments.
 
 
 Hands-on experience with analytics and marketing automation tools.
 
 
 Why Join
 
 
 Lead the entire marketing function for Swiggy Dineout.
 
 
 Shape one of India&rsquo;s most exciting consumer brands in the dining-out space.
 
 
 A high-impact role with full ownership, visibility, and the chance to drive how India eats out.
 
 
 Key Metrics that the GM - Marketing will own
 
 
 Growth: VU and NU growth via Marketing Campaigns
 
 
 Brand: Awareness, Consideration, and share of voice.
 
 
 Performance Marketing: NU growth, CAC, ROAS, LTV, conversion rates.
 
 
 SEO: Organic traffic, keyword rankings, NU contribution.
 
 
 Social &amp; Influencers: Follower growth, engagement, campaign ROI, UGC.
 
 
 Overall Impact: Marketing-driven GOV, OPD, MAUs/DAUs, ROAS.
</div>

General Manager - Brand Marketing

PwC Acceleration Center India

<div>
 At PwC, our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets. In brand management at PwC, you will focus on developing and implementing strategies to enhance and protect the company's brand image. You will manage brand campaigns, conduct market research, and confirm consistency across all channels.
 
 
 Driven by curiosity, you are a reliable, contributing member of a team. In our fast-paced environment, you are expected to adapt to working with a variety of clients and team members, each presenting varying challenges and scope. Every experience is an opportunity to learn and grow. You are expected to take ownership and consistently deliver quality work that drives value for our clients and success as a team. As you navigate through the Firm, you build a brand for yourself, opening doors to more opportunities.
 
 
 
 Skills
 
 
 
 Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:
 
 
 <ul>
 <li>
 Apply a learning mindset and take ownership for your own development.
 </li>
 <li>
 Appreciate diverse perspectives, needs, and feelings of others.
 </li>
 <li>
 Adopt habits to sustain high performance and develop your potential.
 </li>
 <li>
 Actively listen, ask questions to check understanding, and clearly express ideas.
 </li>
 <li>
 Seek, reflect, act on, and give feedback.
 </li>
 <li>
 Gather information from a range of sources to analyse facts and discern patterns.
 </li>
 <li>
 Commit to understanding how the business works and building commercial awareness.
 </li>
 <li>
 Learn and apply professional and technical standards (e.g. refer to specific PwC tax and audit guidance), uphold the Firm's code of conduct and independence requirements.
 
 
 </li>
 </ul>
 The Opportunity
 
 
 When you join PwC Acceleration Centers (ACs), you step into a pivotal role focused on actively supporting various Acceleration Center services, from Advisory to Assurance, Tax and Business Services. In our innovative hubs, you&rsquo;ll engage in challenging projects and provide distinctive services to support client engagements through enhanced quality and innovation. You&rsquo;ll also participate in dynamic and digitally enabled training that is designed to grow your technical and professional skills.
 
 
 As part of the Brand Management team you will create engaging motion graphics that tell compelling stories. As an Associate you will focus on learning and contributing to projects while developing your skills in motion graphic design and animation, delivering quality outputs that resonate with clients.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Create dynamic motion graphics that effectively communicate brand stories
 </li>
 <li>
 Collaborate with team members to enhance design concepts
 </li>
 <li>
 Maintain quality standards in animation projects
 </li>
 <li>
 Engage in continuous learning to improve design skills
 </li>
 <li>
 Participate in project discussions to contribute innovative ideas
 </li>
 <li>
 Utilize feedback to refine and enhance graphic outputs
 </li>
 <li>
 Manage time effectively to meet project deadlines
 </li>
 <li>
 Stay updated on industry trends and practices in motion graphics
 
 
 </li>
 </ul>
 What You Must Have
 
 
 <ul>
 <li>
 Bachelor's Degree
 </li>
 <li>
 1 year of experience
 </li>
 <li>
 Knowledge of Technology: Proficient in software like Adobe After Effects, Illustrator, Premiere, Photoshop, MS Office and 3D Software (Cinema 4D, Blender).
 </li>
 <li>
 Oral and written proficiency in English required
 
 
 </li>
 </ul>
 What Sets You Apart
 
 
 <ul>
 <li>
 Graduate degree in motion graphic design or animation
 </li>
 <li>
 Skilled in Adobe After Effects, Illustrator, and Premiere
 </li>
 <li>
 Skilled in 3D software like Cinema 4D and Blender
 </li>
 <li>
 Excelling in visual storytelling and script interpretation
 </li>
 <li>
 Collaborating effectively with production teams and SMEs
 </li>
 <li>
 Adapting to tight deadlines and budget constraints
 </li>
 <li>
 Open to learning new skills and technologies
 </li>
 <li>
 Demonstrating problem-solving abilities in complex scenarios
 </li>
 <li>
 Applying agile practices for real-time development
 
 
 </li>
 </ul>
 
 Location
 
 : Kolkata / Bangalore
 
 
 
 Shift time
 
 &ndash; 11:30 Am to 8pm IST / 2pm- 11 PM IST (No weekend shifts)
</div>

Motion Graphic Designer - Associate 2

Flipkart

<div>
 Brand Performance Reviews: Conduct weekly meetings to analyze performance, optimize campaigns, and strategize for growth with key brands.
 
 
 Media Plan Closure: Finalize monthly media plans for search and display advertising with all assigned brands by the first week of each month.
 
 
 New Brand Onboarding &amp; Ad Training: Successfully onboard and provides comprehensive ad training to all new brands, ensuring proficiency in platform usage and campaign setup.
 
 
 Brand &amp; Seller Pitches: Proactively pitch tailored media plans, offers, and ad packages to foster new partnerships and expand existing ones.
 
 
 KAM Discussions: Conduct regular 1:1 discussions with Key Account Managers to address account-specific challenges and explore growth opportunities.
</div>

Assistant Manager - Ad Sales (Business Development)

<div>
 
 
 Role :
 
 Assistant Manager - Partnerships (
 
 CREW
 
 )
 
 
 
 
 
 
 Ways of Working :
 
 Employees will work from the office all 5 days in a week.
 
 
 
 
 
 
 About Swiggy
 
 
 
 Swiggy is India&rsquo;s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.
 
 
 From starting out as a hyperlocal food delivery service in 2014, to becoming India&rsquo;s leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.
 
 
 
 
 
 
 About Crew :
 
 
 
 
 CREW
 
 is a premium personal assistant service designed to save customers time, money, and effort.
 
 
 
 
 
 Tailored to meet the demands of busy professionals, CREW offers a comprehensive range of
 
 
 services to simplify their lives and enhance their experiences:
 
 <ul>
 <li>
 For travel, we handle everything from flight bookings and visa assistance to tailored itineraries and exclusive accommodations.
 </li>
 <li>
 Dining services include securing reservations at top restaurants, organizing private dining experiences, and curating menus for special occasions.
 </li>
 <li>
 Our gifting solutions ensure thoughtful presents for any event, from sourcing unique items to arranging personalized packaging and delivery.
 </li>
 <li>
 CREW also simplifies mobility by coordinating chauffeurs, vehicle rentals, or transport solutions.
 </li>
 </ul>
 
 
 
 
 Additionally, we assist with event planning, wellness services, and daily errands, delivering seamless support for every aspect of your lifestyle.
 
 
 
 
 
 By streamlining customers&rsquo; daily tasks and taking care of the details, CREW ensures that they can focus on what truly matters, whether it&rsquo;s work, family, or personal goals. With a commitment to efficiency, reliability, and personalized solutions, CREW empowers customers to live smarter, achieve more, and reclaim their time.
 
 
 
 
 
 
 About the Role:
 
 
 
 We are looking for a street-smart and dynamic Assistant Manager - Partnerships to drive strategic alliances and partnerships, based in Bangalore but looking at the whole South India market. The ideal candidate must have a strong network, and prior experience in hyperlocal partnerships, preferably within the Assistance/Concierge, lifestyle, retail, hospitality, or restaurant industry.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Identify, negotiate, and establish hyperlocal partnerships with key brands, Businesses, and Service providers/vendors in South India.
 </li>
 <li>
 Develop and execute strategic partnership plans to enhance brand visibility and customer engagement.
 </li>
 <li>
 Build and maintain strong relationships with stakeholders to ensure long-term collaboration.
 </li>
 <li>
 Conduct market research to identify trends, competition, and potential partnership opportunities.
 </li>
 <li>
 Collaborate with internal teams (marketing &amp; operations) to maximize the impact of partnerships.
 </li>
 <li>
 Monitor partnership performance, track key metrics, and provide data-driven insights for optimization.
 </li>
 <li>
 Work closely with local businesses, community groups, and influencers to create impactful hyperlocal campaigns.
 </li>
 <li>
 Stay updated on industry trends and competitor activities to refine partnership strategies.
 </li>
 </ul>
 
 
 
 
 
 Required Skills &amp; Qualifications:
 
 
 <ul>
 <li>
 Must be based in Bangalore and have a strong understanding of the hyperlocal ecosystem of South India
 </li>
 <li>
 3+ years of experience in managing hyperlocal partnerships, preferably in the Assistance/Concierge, lifestyle, retail, hospitality, or restaurant industry.
 </li>
 <li>
 Proven ability to identify and close high-impact partnerships.
 </li>
 <li>
 Excellent negotiation, communication, and relationship management skills.
 </li>
 <li>
 Strong analytical and problem-solving abilities to measure and optimize partnership outcomes.
 </li>
 <li>
 Ability to work in a fast-paced, dynamic environment with minimal supervision.
 </li>
 <li>
 A proactive, result-oriented, and street-smart approach to business development.
 </li>
 </ul>
 
 
 
 
 If you are passionate about building hyperlocal partnerships and have an entrepreneurial mindset, we&rsquo;d love to hear from you!
 
 
 
 
 
 We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability status, or any other characteristic protected by the law.
 
</div>

Assistant Manager - Partnerships (Hyperlocal)

EVENT U ROX - (EUR)

<div>
 
 
 Job Title: 2D Art Director &ndash; Manager
 
 
 
 
 Location:
 
 Bengaluru (Head Office)
 
 
 
 Experience:
 
 7&ndash;10 years in Design, Art Direction, and Creative Leadership within Event Management / Experiential Marketing / Advertising Agencies
 
 
 
 Reporting To:
 
 Art Head
 
 
 
 
 
 We&rsquo;re
 
 Event U Rox (EUR)
 
 &mdash; an experiential event management and marketing agency that creates moments that get remembered. From large-scale corporate summits to unforgettable award nights, our work is bold, immersive, and designed to leave a mark.
 
 
 
 
 
 
 
 About the Role
 
 
 
 
 We&rsquo;re looking for a
 
 2D Art Director &ndash; Manager
 
 &mdash; a visual storyteller who can transform ideas into impactful design experiences. Someone who understands brands, breathes design aesthetics, and translates concepts into visually compelling stories that connect with audiences on and off screen.
 
 
 This role demands a creative leader who can balance concept, craft, and clarity &mdash; from pitch decks and event branding to stage backdrops, LED visuals, collaterals, and digital campaigns.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 
 1. Creative &amp; Design Direction
 
 
 <ul>
 <li>
 Lead the 2D design team in conceptualizing and executing visual communication for events and brand campaigns.
 </li>
 <li>
 Develop brand stories and creative layouts for pitches, presentations, and live event collaterals.
 </li>
 <li>
 Ensure brand consistency and design excellence across all touchpoints &mdash; print, digital, and on-ground elements.
 </li>
 <li>
 Translate concept ideas into high-quality visuals that enhance the event experience.
 </li>
 </ul>
 
 
 2. Collaboration &amp; Team Leadership
 
 
 <ul>
 <li>
 Work closely with Concept, 3D, Client Servicing, and Production teams to visualize integrated event designs.
 </li>
 <li>
 Review and mentor the 2D design team &mdash; ensuring quality, innovation, and timely deliverables.
 </li>
 <li>
 Brainstorm with the Creative Director and Business Team to elevate pitch presentations and design impact.
 </li>
 </ul>
 
 
 3. Project Ownership &amp; Delivery
 
 
 <ul>
 <li>
 Take end-to-end ownership of visual communication for key client projects.
 </li>
 <li>
 Manage multiple projects and delegate tasks efficiently within the design team.
 </li>
 <li>
 Ensure on-time delivery of all design assets while maintaining premium quality and brand alignment.
 </li>
 </ul>
 
 
 
 
 
 
 Required Skills &amp; Competencies
 
 
 
 <ul>
 <li>
 Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects preferred).
 </li>
 <li>
 Strong understanding of typography, composition, color theory, and brand storytelling.
 </li>
 <li>
 Ability to visualize 2D design elements in sync with 3D set design and event space aesthetics.
 </li>
 <li>
 Experience in corporate events, exhibitions, launches, and brand activations.
 </li>
 <li>
 Creative thinker with an eye for detail and a passion for design innovation.
 </li>
 <li>
 Leadership skills with experience mentoring junior designers and art teams.
 </li>
 </ul>
 
 
 
 
 
 
 Educational Qualification
 
 
 
 <ul>
 <li>
 Degree / Diploma in Applied Arts, Graphic Design, Visual Communication, or equivalent.
 </li>
 </ul>
 
 
 
 
 
 
 Why Join Event U Rox
 
 
 
 <ul>
 <li>
 Be part of one of India&rsquo;s leading experiential agencies with
 
 3,000+ events delivered nationwide.
 
 </li>
 <li>
 Work on prestigious brands and large-scale projects that challenge and inspire.
 </li>
 <li>
 Collaborate with creative minds who dream, drive, and deliver memorable experiences.
 </li>
 <li>
 Freedom to create, lead, and set visual benchmarks in the world of experiential design.
 </li>
 </ul>
 
 
 
 
 Send us something that tells us who you are, your work, your words....
 
 
 
 Email ID: hr@eventurox.in
 
 
</div>

2D Art Director / Manager

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