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brand manager

Brau

<p><b>Role Overview</b></p><p>The Brand Manager will be responsible for shaping, building, and scaling Brau&rsquo;s brand across all consumer touchpoints. This role will own brand strategy, ensure consistency across channels, and lead impactful campaigns that strengthen brand equity and drive business growth. The ideal candidate is both strategic and execution-focused, with strong storytelling, collaboration, and a performance-driven mindset.</p><p><b>Key Responsibilities:</b></p><p><b>1. Brand Strategy &amp; Positioning</b></p><ul><li>Define and evolve Brau&rsquo;s brand positioning, purpose, values, and tone of voice.</li><li>Translate brand strategy into clear guidelines and actionable frameworks across teams.</li><li>Ensure the brand remains differentiated, relevant, and aligned with business objectives.</li></ul><p><b>2. Brand Consistency &amp; Governance</b></p><ul><li>Enforce brand guidelines across all channels, including social media, paid campaigns, website, PR, in-store, and offline materials.</li><li>Act as the brand guardian to ensure consistent visual identity and messaging across all touchpoints.</li></ul><p><b>3. Campaign Planning &amp; Execution</b></p><ul><li>Lead end-to-end brand and marketing campaigns from concept development to execution and post-campaign analysis.</li><li>Develop creative briefs and manage external partners, including agencies, designers, and content creators.</li><li>Ensure campaigns are delivered on time, on brand, and within budget.</li></ul><p><b>4. Content &amp; Storytelling</b></p><ul><li>Define key brand narratives and messaging frameworks.</li><li>Oversee the creation of high-quality content across digital, social media, PR, website, and in-store touchpoints.</li><li>Ensure storytelling is consistent, compelling, and aligned with brand strategy.</li></ul><p><b>5. Collaboration &amp; Stakeholder Management</b></p><ul><li>Collaborate externally with agencies across social media, paid marketing, SEO, website, and other marketing functions.</li><li>Work cross-functionally with internal teams such as store operations, sales, and customer service to ensure brand alignment.</li><li>Act as a central point of coordination for all brand-related initiatives.</li></ul><p><b>6. Performance Measurement &amp; Optimization</b></p><ul><li>Define, monitor, and report on key performance indicators (KPIs) related to brand health, performance marketing, social media, and website metrics.</li><li>Analyze campaign and channel performance to optimize future initiatives.</li><li>Use insights and data to continuously improve brand impact and effectiveness.</li></ul><p><b>Qualifications &amp; Experience</b></p><ul><li>Bachelor&rsquo;s degree in marketing, Communications, Business, or a related field.</li><li>5+ years of experience in brand management, marketing, or a similar role.</li><li>Proven experience in managing agencies and cross-functional stakeholders.</li><li>Strong understanding of digital marketing, content, social media, and performance metrics.</li><li>Excellent communication, presentation, and project management skills.</li></ul><p><b>Key Skills &amp; Competencies</b></p><ul><li>Strategic brand thinking and positioning</li><li>Creative campaign development</li><li>Strong storytelling and messaging capabilities</li><li>Data-driven mindset with ability to interpret KPIs</li><li>Excellent stakeholder and agency management</li><li>High attention to detail and brand consistency</li></ul><p>Job Types: Full-time, Permanent</p><p>Ability to commute/relocate:</p><ul><li>Dubai: Reliably commute or planning to relocate before starting work (Preferred)</li></ul><p>Experience:</p><ul><li>Brand Manager: 5 years (Preferred)</li></ul><p>Work Location: In person</p>

Brand Manager

Helix Consultant Studio

<p><b>Job Title:</b> Brand Manager &ndash; Beauty Care &amp; Cosmetics<br/><b>Industry:</b> FMCG<br/><b>Company Type:</b> Multinational Company<br/><b>Location:</b> UAE</p><p><b>Salary:</b> AED 20,000 + Performance Bonus</p><p><b>Job Description:</b><br/>We are seeking an experienced <b>Brand Manager</b> to lead and grow our <b>Beauty Care &amp; Cosmetics</b> portfolio in the UAE market. The ideal candidate will be responsible for brand strategy, market positioning, product launches, and driving brand performance across channels.</p><p><b>Key Responsibilities:</b></p><ul><li>Develop and execute brand strategies aligned with business goals</li><li>Manage brand positioning, communication, and visibility across all platforms</li><li>Lead product launches, promotions, and marketing campaigns</li><li>Analyze market trends, consumer insights, and competitor activity</li><li>Coordinate with sales, digital, and creative teams to ensure brand consistency</li><li>Manage marketing budgets and evaluate ROI on campaigns</li></ul><p><b>Requirements:</b></p><ul><li>5&ndash;6 years of experience in <b>Brand Management</b> within the <b>Beauty / Cosmetics / FMCG industry</b></li><li>Strong understanding of the UAE and regional market</li><li>Proven experience in handling established brands</li><li>Excellent communication, analytical, and leadership skills</li><li>Any nationality</li><li>Female candidates preferred</li></ul><p><b>What We Offer:</b></p><ul><li>Competitive salary of AED 20,000 + bonus</li><li>Opportunity to work with a reputed multinational company</li><li>Career growth and exposure to premium beauty brands</li></ul><p>Job Type: Full-time</p><p>Pay: From AED20,000.00 per month</p><p>Education:</p><ul><li>Bachelor's (Required)</li></ul><p>Experience:</p><ul><li>marketing: 5 years (Preferred)</li><li>Branding : 5 years (Preferred)</li><li>Beauty care : 5 years (Preferred)</li><li>FMCG: 5 years (Required)</li></ul>

CREDITCARE CREDIT MANAGEMENT LLC

<p><b>Social Media Manager / Brand Manager &mdash; CreditCare Credit Management LLC, Dubai</b></p><ul><li><b>Company:</b> CreditCare Credit Management LLC</li><li><b>Location:</b> Dubai, UAE</li><li><b>Role Title (similar to Assistant Brand Manager):</b> Social Media Manager / Brand Promoter</li><li><b>Salary:</b> Up to <b>AED 4,000&ndash;5,000 per month</b> (based on experience) Qureos</li><li><b>Job Type:</b> Full-time, Permanent Qureos</li><li><b>Key Responsibilities:</b></li><li>Manage and grow company social media accounts (Instagram, Facebook, LinkedIn, etc.) Qureos</li><li>Create engaging content (posts, reels, stories, campaigns) Qureos</li><li>Promote company services and strengthen brand visibility Qureos</li><li>Monitor social performance &amp; analytics Qureos</li><li>Respond to customer inquiries professionally Qureos</li><li>Collaborate with marketing team on promotional strategies Qureos</li><li><b>Requirements:</b></li><li>Experience in social media management or brand promotion Qureos</li><li>Strong content creation &amp; communication skills Qureos</li><li>Knowledge of social media trends &amp; digital marketing Qureos</li><li>UAE market experience is a plus Qureos</li></ul><p><b>Notes:</b></p><ul><li>Many postings from this company are targeted at <i>female candidates</i> for marketing/social roles, with salaries roughly between <b>AED 3,500&ndash;5,000</b> depending on the specific title and experience. Glassdoor</li><li>There isn&rsquo;t a widely listed job specifically titled <i>Assistant Brand Manager</i> online at the moment &mdash; but the Social Media Manager / Brand Promoter role is effectively a branding/marketing position at CreditCare with the salary range you mentioned</li></ul><p>Job Types: Full-time, Permanent</p><p>Pay: Up to AED5,000.00 per month</p>

Assistant Brand Manager

Pink Camel Recruitment

<div>
 <p>
  We are looking for a
  <strong>
   Brand Manager
  </strong>
  for a Retail company based in Middle East.
  <strong>
  </strong>
 </p>
 <p>
  <strong>
   Location
  </strong>
  &ndash; UAE
 </p>
 <p>
  <strong>
   Salary
  </strong>
  &ndash; 25,000 - 28,000 AED/month
 </p>
 <p>
 </p>
 <p>
  <strong>
   Preferred Requirements:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Business, Marketing or a related field.
  </li>
  <li>
   6&ndash;8 years&rsquo; experience in brand management, retail management, or a similar commercial role within fashion or lifestyle retail.
  </li>
  <li>
   Minimum 3 years&rsquo; proven experience in a managerial or people-leadership role.
  </li>
  <li>
   Strong commercial acumen with demonstrated experience in market analysis, pricing strategy, and performance optimisation.
  </li>
  <li>
   Experience managing multi-territory or multi-store retail operations, ideally within a franchised retail environment.
  </li>
  <li>
   Proven ability to lead brand growth initiatives, including new market entry, promotions, events, and seasonal campaigns.
  </li>
  <li>
   Strong analytical skills with the ability to interpret sales data, margins, stock performance, and customer insights.
  </li>
  <li>
   Demonstrated experience in budget planning, forecasting, and cost control.
  </li>
  <li>
   Excellent leadership, stakeholder management, and communication skills, with the ability to influence cross-functional teams.
  </li>
  <li>
   Fluency in English is essential; proficiency in Spanish, Italian, or French is an advantage.
  </li>
  <li>
   Strong working knowledge of MS Office and standard retail reporting tools.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Drive brand growth and expansion into new geographical areas through comprehensive market and commercial analysis.
  </li>
  <li>
   Manage store operations to ensure seamless functioning, accurate pricing, and effective merchandise display.
  </li>
  <li>
   Coordinate schedules and collaborate with window dressers to enhance visual appeal.
  </li>
  <li>
   Set and manage the teams' seasonal travel budget, overseeing their schedules and coordinating plans with relevant stakeholders.
  </li>
  <li>
   Choose collection products in line with market trends, analyze the target, market, pricing, and competition to deliver brand-related reports and requested data.
  </li>
  <li>
   Enhance pricing strategies through thorough market analysis, competitive mapping, and margin stimulation techniques.
  </li>
  <li>
   Implement proactive action plans to address unmet targets and drive sales results forward.
  </li>
  <li>
   Collaborate with relevant departments to enhance operational efficiency, minimizing costs while maximizing profits.
  </li>
  <li>
   Oversee and ensure the implementation and adherence to terms, conditions, and rules outlined in franchise and lease agreements.
  </li>
  <li>
   Coordinate and implement events, promotions, sales, and special collections with the marketing team and suppliers to boost brand sales.
  </li>
  <li>
   Participate in developing the brand marketing strategy to enhance visibility and drive sales.
  </li>
  <li>
   Work closely with relevant stakeholders to establish seasonal budgets, ensuring clear standards for sales, inventory rotation, and loss management.
  </li>
  <li>
   Collaborate with key stakeholders to define and adhere to seasonal budgetary guidelines.
  </li>
  <li>
   Ensure optimal stock rotation and quality within budget to achieve healthy margins.
  </li>
  <li>
   Enhance sales performance while effectively managing margins and optimizing profitability.
  </li>
  <li>
   Conduct ongoing analysis to maximize sell through at full price and strategically plan inventory.
  </li>
  <li>
   Recruit, train, motivate, and evaluate the team to ensure that the department has the necessary skill base, and that staff are optimally motivated and enabled to maximize their potential and contribution to the company.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   About the Role:
  </strong>
 </p>
 <p>
  We are seeking a Brand Manager who will guide the retail brand management team in devising and implementing strategic plans centered around the brand's values. He/she contributes to the advancement of their assigned brand, focusing on promotion, event planning, business analysis, and new product development for established stores. Moreover, he/she oversees and manages the brand&rsquo;s presence across multiple territories, devising and implementing strategic action plans that align with the brand&rsquo;s direction to foster growth and enhance performance.
 </p>
 <p>
 </p>
</div>


Brand Manager (F&B)

Lobo Management

<div>
 <p>
  Our client is a leading tyre manufacture with a long-established international brand portfolio. They are seeking to hire a Brand Manager who will drive the brand strategy across the with a primary focus on launching the brand into Europe in 2026. This is a newly created role offering significant autonomy and global exposure. The position is based in Dubai and reports to the Senior Director of Marketing.
 </p>
 <p>
  <br/>
 </p>
 <p>
  This is an exciting opportunity for a Brand Manager who thrives in entrepreneurial environments and enjoys building brands across multiple markets. You will have the chance to lead a full go-to-market activation for Europe, while shaping a unified narrative for the brand across globally.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Develop and own the brand strategy across the EuroAmericas region.
  </li>
  <li>
   Shape a compelling value proposition for the European market while maintaining the brand&rsquo;s heritage.
  </li>
  <li>
   Lead the brand and marketing workstream for the Europe 2026 launch.
  </li>
  <li>
   Execute integrated, multichannel campaigns (digital, offline, events, dealer marketing).
  </li>
  <li>
   Oversee go-to-market plans including dealer activations, PR, digital campaigns, and launch events.
  </li>
  <li>
   Manage brand guidelines and ensure consistency across markets.
  </li>
  <li>
   Track KPIs related to brand awareness, dealer adoption, and campaign ROI.
  </li>
  <li>
   Coordinate with regional sales, product, and creative teams to drive local execution.
  </li>
  <li>
   Work closely with agencies and vendors to deliver world-class brand experiences.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Candidate Requirements
  </strong>
 </p>
 <ul>
  <li>
   5+ years of experience in brand management, ideally leading launches in European markets.
  </li>
  <li>
   Proven experience developing go-to-market strategies and scaling brands across multiple regions.
  </li>
  <li>
   Strong understanding of multichannel marketing (digital + offline).
  </li>
  <li>
   Excellent communication and stakeholder management skills across cultures and time zones.
  </li>
  <li>
   Independent, entrepreneurial, able to operate with minimal guidance.
  </li>
  <li>
   Global mindset with exposure to international businesses; European background is an advantage. Demonstrated success in launching brands in Europe would be highly preferred.
  </li>
  <li>
   Flexibility to work European working hours while based full-time in Dubai.
  </li>
 </ul>
 <p>
 </p>
</div>


Brand Manager - Automotive Tyres

Novartis

<div><div><h3 class="jobSectionHeader"><b>Summary
</b></h3><div>An exciting opportunity to join our Marketing Team. As Brand Manager, your roles will be to lead and define product strategy in agreement with local management and global marketing department and implement supporting tactical plans/projects.<br>
<br>
#LI-Onsite</div>
</div><div><h3 class="jobSectionHeader"><b>About the Role
</b></h3><div><p>Major accountabilities:</p><ul><li>
Proactive development of marketing and promotional mix to meet brand objectives and customer needs.</li><li>
Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.</li><li>
Liaison with external agencies to deliver initiatives for brand</li><li>
Accurate management of budgets for brand.</li><li>
Creates and delivers operational plans appropriate to life cycle of brand to optimize return for Novartis.</li><li>
Understanding and use of marketing principles and C4/MPH process to deliver to customer needs</li><li>
Disease and market understanding to develop customer insights through appropriate techniques/tools</li><li>
Support and Build team to achieve team goals</li><li>
Management of external agencies to meet team goals</li></ul><p></p><p><br>
Requirements:</p><ul><li>
Cardiovascular experience is preferred.</li><li>
Gulf Market experience is preferred</li><li>
Proven successful performance track record.</li><li>
Proven exceptional external customer focus and building strong relationship with KOLs</li><li>
Excellent analytical, presentation and communication skills.</li><li>
Ability to bring strategy to life through execution.</li><li>
Proven ability to work cross-functionally</li><li>
Problem solver; able to assess and solve complex problems using qualitative and quantitative analysis</li><li>
Curious, creative, and up to date with latest trends and marketing best practices</li></ul><p></p><p><b>
Skills:
</b></p><ul><li>Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships.</li></ul></div><p></p>
</div><div><div><p><b>Why Novartis:</b> Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients&rsquo; lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture</p><p><b>
Benefits and Rewards:</b> Read our handbook to learn about all the ways we&rsquo;ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards</p></div></div></div>
<br><div><div>Division
<div>International
</div></div><div>Business Unit
<div>Marketing
</div></div><div>Location
<div>Utd.Arab Emir.
</div></div><div>Site
<div>Dubai
</div></div><div>Company / Legal Entity
<div>AE01 (FCRS = AE001) Novartis Middle East FZE (Representative Office)
</div></div><div>Functional Area
<div>Marketing
</div></div><div>Job Type
<div>Full time
</div></div><div>Employment Type
<div>Regular
</div></div><div>Shift Work
<div>No
</div></div><div></div><div><p>Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.</p></div></div>

Brand Manager CRM Gulf

Sobha Realty

<p><b>About the Role</b><br/>We are seeking a strategic and results-driven <b>Brand Marketing Manager</b> to lead our brand strategy and drive growth. This role will be responsible for shaping brand positioning, managing end-to-end marketing initiatives, and developing impactful go-to-market strategies that strengthen brand presence and performance.</p><p><b>Key Responsibilities</b></p><ul><li>Analyze brand positioning, consumer insights, and market dynamics</li><li>Define, shape, and communicate the brand&rsquo;s vision and mission</li><li>Lead marketing projects from concept through execution</li><li>Develop and implement go-to-market strategies for products and campaigns</li><li>Oversee creative development and ensure brand consistency across channels</li><li>Track campaign performance, measure ROI, and optimize results</li><li>Monitor market trends, competitor activity, and emerging opportunities</li><li>Drive innovative growth strategies and align cross-functional teams with brand direction</li></ul><p>Job Type: Full-time</p><p>Pay: AED18,000.00 - AED22,000.00 per month</p><p>Education:</p><ul><li>Bachelor's (Required)</li></ul><p>Experience:</p><ul><li>real estate: 1 year (Preferred)</li></ul>

Brand Manager- Luxury Real Estate

Explore 3673+ Brand manager in United Arab Emirates this January. Find roles across top companies and apply now to boost your career.

3673 brand manager jobs IN United Arab Emirates

Brand Manager

Brand Manager

Assistant Brand Manager

Brand Manager (F&B)

Brand Manager - Automotive Tyres

Brand Manager CRM Gulf

Brand Manager- Luxury Real Estate