brand strategist

Queensoft

JOB OPENINGContent &amp; Brand StrategistHealthcare SaaS &bull; Mental Health &amp; PsychologyLocationSheraton, Cairo, EgyptTypeFull-Time, On-SiteDepartmentMarketingCompanyQueensoftAbout UsQueensoft is a technology company building an AI-powered healthcare SaaS platform for mental health professionals. Our product helps therapists, psychologists, and counselors run their private practices more efficiently, from clinical documentation and scheduling to billing and client communication.We&rsquo;re building our marketing team from the ground up with an AI-first philosophy. We&rsquo;re looking for people who genuinely understand the world of therapy and psychology , and want to use that understanding to build a brand that mental health professionals trust.About the RoleOur audience is therapists, psychologists, and counselors, highly educated professionals who don&rsquo;t respond to flashy ads. They respond to trust, clinical credibility, and peer validation. As our Content &amp; Brand Strategist, you&rsquo;ll be the voice of our brand. You&rsquo;ll own the narrative, build a content engine that positions us as a thought leader in mental health technology, and produce content that resonates with licensed practitioners.A background in psychology or mental health is a significant advantage in this role. Understanding clinical terminology, therapy modalities, and the day-to-day realities of running a practice will allow you to write content that feels authentic and credible to our audience, not like generic tech marketing.This is a senior content role, not a social media posting job. You&rsquo;ll be writing long-form pieces, developing messaging frameworks, conducting research, and shaping how mental health professionals perceive our brand.Key Responsibilities<ul><li>Own the entire content calendar across blog, email, social media, and website copy</li><li>Write long-form content: blog posts, whitepapers, case studies, email sequences, and landing pages, all tailored to a mental health professional audience</li><li>Develop and maintain the company&rsquo;s brand voice, messaging framework, and positioning documents</li><li>Research mental health industry trends, therapy practice management challenges, and competitor messaging</li><li>Translate complex clinical and psychological concepts into clear, engaging marketing content</li><li>Collaborate with leadership on product positioning and go-to-market messaging</li><li>Create content briefs for the Visual &amp; Video Content Creator</li><li>Use AI writing tools (Claude, Jasper, etc.) to accelerate content production while maintaining quality and clinical accuracy</li><li>Interview therapists and practitioners for case studies and testimonials</li><li>Write and optimize website copy, feature pages, and comparison pages</li><li>Ensure all content is SEO-optimized with proper keyword research, on-page structure, and internal linking</li></ul>RequirementsMust-Have:<ul><li>3&ndash;5 years of B2B content marketing experience (SaaS strongly preferred)</li><li>Exceptional written English , native-level or indistinguishable from native. This is non-negotiable. The audience is educated mental health professionals</li><li>Demonstrated portfolio of long-form B2B content (blog posts, case studies, whitepapers)</li><li>Experience with SEO fundamentals: keyword research, on-page optimization, and content structure</li><li>Comfort using AI writing assistants as tools, not crutches , you must be able to edit AI output to sound human and clinically appropriate</li><li>Strong research skills and intellectual curiosity about mental health, psychology, and therapy practice management</li><li>Ability to work full-time from our Sheraton, Egypt office</li></ul>Highly Valued:<ul><li>Academic background in psychology, counseling, social work, or a related mental health field , this is a major advantage</li><li>Professional experience in the mental health or wellness industry (clinical, research, or administrative)</li><li>Familiarity with therapy modalities (CBT, DBT, EMDR, etc.), clinical terminology, and the realities of running a therapy practice</li><li>Experience marketing to licensed professionals (therapists, psychologists, doctors, counselors)</li></ul>Nice-to-Have:<ul><li>Experience with healthcare or wellness content writing</li><li>Familiarity with electronic health records (EHR) or practice management software</li><li>Experience with content management systems (WordPress, Webflow, etc.)</li><li>Understanding of anti-spam legislation and healthcare marketing compliance</li></ul>Hiring AssessmentCandidates will be evaluated through the following practical exercises:<ul><li>Write a 600-word blog post titled: &ldquo;5 Signs Your Practice Management Software Is Costing You Clients.&rdquo; The audience is therapists running private practices with 1&ndash;10 clinicians.</li><li>Take a paragraph of AI-generated content about EHR software and rewrite it to sound human, warm, and authoritative , as if written by someone who understands the therapy profession.</li><li>Verbal fluency assessment: explain a complex content marketing concept during a live interview conducted entirely in English.</li></ul>What We Offer<ul><li>Be the founding voice of a healthcare technology brand making a real difference in mental health</li><li>Use your psychology knowledge in a creative, impactful way</li><li>Access to premium AI tools and a modern marketing tech stack</li><li>Direct collaboration with leadership, your work shapes the company&rsquo;s direction</li><li>Professional growth in B2B SaaS marketing</li><li>A collaborative, AI-first team environment</li></ul>How to ApplyInterested candidates are invited to submit the following:<ul><li>CV/Resume in English</li><li>Portfolio or relevant work samples</li><li>A brief cover letter explaining your interest and relevant experience</li></ul>[hr@queensoft.net]The interview process will be conducted entirely in English.Queensoft is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.Job Types: Full-time, Part-timePay: From E&pound;14,000.00 per month

Content & Brand Strategist

lemacon

We are looking for a Brand Strategist to join our digital agency who can turn insights into clear brand direction. The ideal candidate understands how brands grow in digital spaces and can translate research, audience behaviour, and market trends into actionable strategies.Requirements<ul><li>Minimum 2 years of experience in brand strategy, brand management, or a related marketing role</li><li>Must have at least one proven brand success story where your strategy contributed to measurable growth (brand awareness, engagement, or revenue)</li><li>Salary will be decided during the interview based on experience and skills.</li><li>Strong understanding of brand positioning, messaging, and storytelling</li><li>Experience working with digital marketing teams and creative teams</li><li>Ability to research competitors, target audiences, and market trends</li><li>Strong communication and presentation skills</li></ul>Responsibilities<ul><li>Develop brand strategies for clients across digital platforms</li><li>Define brand positioning, voice, and messaging frameworks</li><li>Conduct market research and audience analysis</li><li>Work closely with creative, content, and performance marketing teams</li><li>Monitor brand performance and recommend improvements</li><li>Present strategy and insights to internal teams and clients</li></ul>Nice to Have<ul><li>Experience in a digital marketing agency</li><li>Understanding of social media strategy and content marketing</li><li>Ability to interpret marketing analytics and brand metrics</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Do you have experience with a proven brand success story you worked on?</li></ul>Experience:<ul><li>Brand Strategist: 2 years (Preferred)</li></ul>Work Location: In person

Brand Strategist (Digital Agency)

Driven Properties

<div>Overview
We are hiring a strategic growth leader to own and scale our personal brand and lead generation ecosystem. This is not a social media manager role. This position is responsible for turning content into consistent, qualified real estate leads. You will manage freelancers, agencies, content direction, and growth strategy end-to-end.
Key Objective
Build a structured content and marketing system that generates consistent high-quality real estate investor leads.
Core Responsibilities
Growth &amp; Lead Generation<ul><li>Design and execute strategy to generate leads from social platforms</li><li>Build funnels, automations, and conversion systems</li><li>Manage paid ads and performance metrics including CPL, ROI, and conversions</li></ul>
Content Strategy &amp; Direction<ul><li>Define positioning, messaging, and content pillars</li><li>Plan monthly content calendar</li><li>Review scripts, edits, and content performance</li><li>Guide creative direction (not primary editor)</li></ul>
Content Production (Hands-On)<ul><li>Shoot and edit short-form video content (approximately 10 videos per month) when required</li><li>Capture high-quality property, lifestyle, and personal brand content independently</li><li>Ensure quick turnaround for time-sensitive market opportunities</li><li>Maintain quality standards across filming, lighting, framing, and editing</li></ul>
Team &amp; Vendor Management<ul><li>Lead freelancers, editors, and agencies</li><li>Ensure brand consistency and execution quality</li><li>Build scalable systems and workflows</li></ul>
Platform Growth<ul><li>Oversee short-form content output</li><li>Manage audience engagement and inbound enquiries</li><li>Identify trends and opportunities in the real estate market</li></ul>
Field Presence<ul><li>Attend shoots, events, and property visits</li><li>Capture and direct daily content opportunities</li></ul> 
Requirements<ul><li> 
Minimum 3&ndash;4 years in brand growth, digital marketing, or content-driven lead generation</li><li>Real estate industry experience required</li><li>Proven ability to generate leads from social media</li><li>Strong strategic thinking and ownership mindset</li><li>Experience managing freelancers or agencies</li><li>Proactive and execution-driven</li><li>Arabic preferred</li><li>Must have UAE driving licence and own car</li><li>Must work on-site daily (9am&ndash;6pm)</li></ul> 
Benefits 
Salary plus performance incentive linked to lead generation and revenue impact.</div>

Personal Brand & Growth Strategist

Walletgyde

About WalletgydeWalletgyde is an AI-powered financial intelligence company building the operating system for the modern personal economy.Our media ecosystem includes:<ul><li>Walletgyde Workshops &ndash; financial education events</li><li>Walletgyde Podcast &ndash; conversations with builders and investors</li><li>Walletgyde AI &ndash; our financial intelligence platform</li></ul>We are building a clean, disciplined, and professional brand presence. Our media is strategic, educational, and positioning-focused &mdash; not influencer-style content.We are seeking a creative, detail-oriented Social Media &amp; Video Content Intern to help elevate our editing quality, visual consistency, and content organization across platforms.This role is structured primarily for learning, portfolio building, and hands-on startup experience.Internship OverviewThis internship focuses on creative execution and brand consistency within a growing FinTech startup.You will work closely with leadership and our media team to:<ul><li>Improve video editing flow and structure</li><li>Maintain consistent visual standards</li><li>Organize content calendars</li><li>Repurpose long-form content into high-impact short-form clips</li><li>Support publishing across platforms</li></ul>This role requires creativity, discipline, and strong media instincts.Financial background is not required. Strong media skills and a willingness to learn are.Key ResponsibilitiesVideo Editing &amp; Creative Development<ul><li>Edit and refine podcast, workshop, and product videos</li><li>Create short-form clips from long-form recordings</li><li>Improve pacing, structure, and storytelling</li><li>Add clean captions, lower thirds, and brand elements</li><li>Maintain consistent visual tone across outputs</li></ul>Content Management<ul><li>Support content scheduling and organization</li><li>Help maintain content calendar</li><li>Assist with repurposing content across LinkedIn, Instagram, and YouTube</li><li>Ensure captions and descriptions align with brand tone</li></ul>Brand Consistency<ul><li>Follow established visual guidelines</li><li>Use consistent typography and logo placement</li><li>Maintain a clean, professional aesthetic</li><li>Avoid chaotic or overly trendy editing styles</li></ul>Creative Optimization<ul><li>Identify strong hooks within conversations</li><li>Strengthen the first 3&ndash;5 seconds of videos</li><li>Suggest creative improvements</li><li>Learn how to edit strategically for positioning</li></ul>Ideal Candidate<ul><li>Currently enrolled in or recently graduated from a program in media, communications, marketing, or related field</li><li>Strong video editing skills (Premiere Pro, Final Cut, CapCut, or similar)</li><li>Experience managing social media accounts (personal or professional)</li><li>Strong sense of pacing and storytelling</li><li>Organized and detail-oriented</li><li>Creative but able to follow structured brand guidelines</li><li>Comfortable working in a startup environment</li></ul>Bonus:<ul><li>Experience editing podcasts</li><li>Experience creating educational or professional content</li><li>Basic motion graphics experience</li></ul>What You&rsquo;ll Gain<ul><li>Real startup experience in a growing FinTech company</li><li>Portfolio-level content tied to a professional brand</li><li>Direct collaboration with leadership</li><li>Experience building structured media systems</li><li>Exposure to AI and financial technology positioning</li></ul>CompensationCompensation will be discussed upon acceptance.Please note: this internship is currently structured primarily as an experience-based opportunity focused on skill development, portfolio growth, and startup exposure.There is potential for expanded responsibility and paid engagement based on performance and company growth.How to ApplyPlease submit:<ul><li>Resume</li><li>Portfolio or sample edits</li><li>A short paragraph explaining your editing style and why you&rsquo;re interested in working with a startup</li></ul>Job Types: Internship, Part-timePay: From $200.00 per monthSchedule:<ul><li>Monday to Friday</li></ul>Education:<ul><li>High school or equivalent (Preferred)</li></ul>Experience:<ul><li>Marketing: 1 year (Required)</li></ul>Work Location: Remote

Social Media & Brand Content Strategist Intern (FinTech / AI Media)

Concord Technologies

<div>Brand and Content Strategist 


Job Intro: 


The Brand and Content Strategist is responsible for shaping and executing Concord&rsquo;s brand-aligned content across owned and social channels, with a strong emphasis on organic social media growth and search and AI-driven discoverability. This role blends content strategy, editorial execution, and social media management to strengthen brand visibility, audience engagement, and thought leadership in the healthcare market.

This position is ideal for a marketer with 3 to 5 years of experience who can own day-to-day content planning and social performance while partnering closely with Product Marketing and Demand Generation. 
About Concord Technologies: 
Our fax-delivery suite of products allows our clients to exchange millions of patient information, insurance and other documents safely, swiftly and securely every business day. Concord&rsquo;s use of Artificial Intelligence, analytics, and other cutting-edge technology also analyzes the data being transferred within a fax, then delivers it into the right inboxes and workflows, fundamentally changing how data moves.

More than 2,300 healthcare organizations, financial providers, and companies in other equally document-intensive industries trust Concord to deliver their confidential and sensitive information. We care about our customers, and with a retention rate of more than 98%, it&rsquo;s clear they love the service and value we provide.

We have been in business since 1996 and growing faster than ever. Our products are getting smarter, our customers are getting bigger, and our user community is exploding. To continue meeting market demand and anticipating our customers&rsquo; needs, we are expanding our offerings. That means assembling a world-class team to take us through this next phase of growth. We hope you&rsquo;d like to join us! 


Essential Functions: 
Content Strategy and Editorial Planning
<ul>
<li>Develop and maintain a cohesive content strategy that supports brand positioning, organic discoverability, and thought leadership.</li>
<li>Own the editorial calendar across web and social, informed by SEO, AEO, audience insights, and business priorities.</li>
<li>Create, edit, and optimize content across formats, including blog posts, social content, web pages, emails, and light multimedia.</li>
<li>Ensure content reflects Concord&rsquo;s brand voice, messaging standards, and content governance guidelines.</li></ul> 


Social Media Management and Growth
<ul>
<li>Own day-to-day management of Concord&rsquo;s organic social media channels, including LinkedIn, YouTube, and Meta/Instagram.</li>
<li>Plan, publish, and optimize social content to increase reach, engagement, and follower growth.</li>
<li>Use social media as a discovery engine by aligning posts with SEO and AEO priorities, keyword themes, and high-performing content.</li>
<li>Monitor social trends and platform best practices to identify new opportunities for visibility and engagement.</li></ul> 


SEO, AEO, and Discoverability
<ul>
<li>Apply SEO and AEO best practices to content creation and optimization across web and social channels.</li>
<li>Partner with Demand Generation to ensure content supports organic search performance and AI-driven discovery.</li>
<li>Use performance insights to refine topics, formats, and distribution strategies.</li></ul> 


Collaboration and Optimization
<ul>
<li>Partner with Product Marketing to translate product narratives and thought leadership into accessible, audience-focused content.</li>
<li>Collaborate with internal and external creative partners, including Concord&rsquo;s Public Relations partner, to produce high-quality content efficiently and aligned with campaign objectives</li>
<li>Track and report on audience reach and engagement for organic content and social media, using insights to guide ongoing optimization.</li></ul> 


Position Requirements: 
<ul>
<li>
3 to 5 years of experience in content marketing, brand storytelling, or social media marketing.</li>
<li>Hands-on experience managing and growing organic social media channels.</li>
<li>Working knowledge of SEO and AEO principles and how content and social contribute to discoverability.</li>
<li>Strong writing, editing, and storytelling skills with an editorial mindset.</li>
<li>Experience working with social publishing tools.</li>
<li>Comfortable using analytics to inform content decisions, without owning full-funnel performance reporting.</li>
<li>Highly organized, collaborative, and comfortable working across teams.</li>
<li>Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or a related field.</li>
<li>Healthcare or B2B SaaS experience is a plus.</li></ul> 


Compensation Range: $90,000 - $110,000. Range can flux dependent on experience, education/training, etc.

Additional employee benefits at Concord Technologies:
<ul>
<li>401K plan w/ 6% company match (vests immediately)</li>
<li>Flex-Time off + sick time</li>
<li>10 company holidays</li>
<li>Full suite of health benefits (Medical, Dental, Vision)&ndash; employee only coverage covered at 100% (no employee cost). For employees + dependents, Concord covers 60% of premiums.</li>
<li>Voluntary insurance options:
<ul><li>Pet insurance</li>
<li>Employee Life and AD&amp;D</li>
<li>Spousal Life and AD&amp;D</li>
<li>Child Life and AD&amp;D</li>
</ul></li><li>Paid Parental Leave program</li>
<li>Free unlimited ORCA card (Seattle area residents)</li>
<li>Employee Rewards and Recognition through NectarHR</li>
<li>Unlimited access to Udemy for Business</li></ul> 


Concord Technologies is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.</div>

Brand and Content Strategist

<div><div><h3 class="jobSectionHeader">Who We Are</h3>

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestl&eacute;, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave&trade; Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement &amp; Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, S&atilde;o Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company &ndash; powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.</div>
Who we are looking for:
VML is seeking a Senior Strategist to join our team. This is a hybrid role that combines strategic thinking, social media expertise and creative execution. The ideal candidate is a strategist who lives at the intersection of culture, human behavior and social platforms and can produce culture-driven insights that lead to scroll-stopping, brand-building work.

In this role, you'll lead social strategy across multiple consumer brands for one of the world's most recognized CPG portfolios. From crafting long-term content ecosystems to identifying real-time cultural hooks, you'll shape how each brand shows up and stands out online. You won't just chase trends, you'll help brands create ownable, culturally relevant content.

You'll collaborate closely with creatives, account teams, analysts and clients to bring insights to life through clear strategic points of view, platform-native thinking and performance-informed content strategies. You'll be a key partner to the Brand Strategy team, Creative team and maintain a close working relationship with the Connections (Social) team to ensure ideas are grounded in culture and behavior. This role reports into the Brand Strategy Lead and requires someone who can see both the big picture and the daily scroll and move fluidly between the two.

This is a unique opportunity to build and own the social strategy across multiple brands in this CPG portfolio.

What you'll do:
<ul>
<li>Bring socially intelligent thinking to every brief, connecting human behavior, platform trends and brand relevance</li>
<li>Surface cultural insights, competitive intel and creator trends that inspire work with both creative impact and strategic intent</li>
<li>Write sharp, inspiring briefs rooted in human truths and cultural tension</li>
<li>Develop messaging frameworks, strategic points of view and agile playbooks to guide ongoing work</li>
<li>Use tools like GWI, social listening platforms and performance data to uncover insights and inform strategy</li>
<li>Lead the development of social-first strategies across multiple brands, blending real-time cultural responsiveness with long-term planning
</li><li>Build and evolve content strategies that include always-interesting, reactive and campaign moments</li>
<li>Define and evolve brands' social personas through storytelling, world-building and strategic cultural participation</li>
<li>Understand how paid and organic content work together and advise on optimization strategy across both</li>
<li>Stay on top of platform updates and competitor behavior to ensure our brands stay ahead of the curve</li>
<li>Work hand-in-hand with the Connections (Social) team to ensure strategies are grounded in cultural and platform intelligence</li>
<li>Collaborate with creatives to develop ideas that resonate with audiences and deliver on brand goals</li>
<li>Partner with account teams to communicate strategy clearly and persuasively to clients</li>
<li>Lead the day-to-day strategy workflow&mdash;running writer's rooms, managing timelines, building decks and keeping cross-functional teams aligned</li>
<li>Bring curiosity, flexibility and initiative to everything you touch. You're here to help shape how brands show up in culture.</li>
</ul>
What You'll Need:
<ul>
<li>A minimum of 5 years' experience in a social-first brand strategy role at a creative, digital or integrated agency</li>
<li>Proven experience developing social-first strategies across multiple brands or verticals</li>
<li>Finger firmly on the pulse of culture, with socially intelligent instincts and a strong understanding of what makes content resonate</li>
<li>Deep understanding of platform behavior, content formats, trends and social best practices across TikTok, Instagram, YouTube, Pinterest, LinkedIn, and emerging platforms</li>
<li>Strong working knowledge of social listening, performance analytics and audience research tools (e.g. GWI, Trendpop, Sprinklr, etc.)</li>
<li>Experience using cultural and behavioral insights to inform content strategy and brand storytelling</li>
<li>Skilled in building decks, presenting strategic work and translating insights into clear recommendations for clients and internal teams</li>
<li>Familiarity with influencer and creator ecosystems and how to incorporate them into broader content strategies</li>
<li>Comfortable working across multiple workstreams in a fast-paced, collaborative environment</li>
<li>Strong writing, communication and critical thinking skills</li>
<li>A proactive, curious mindset with a passion for culture, creativity and continuous learning</li>
</ul>
What we offer:
<ul>
<li>Passionate, driven people | We champion a culture of people that do extraordinary work.</li>
<li>Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.</li>
<li>Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.</li>
</ul><div>
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.

When you click &quot;Submit Application&quot;, this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.</div></div>

Senior Strategist (Brand and Social)

KURU Footwear

KURU Footwear in Salt Lake City, Utah is looking for a Creative Strategist who can turn insight into impact, someone who knows that a great idea is only great if it converts. You'll be the scout, translator, and tactician behind high-performing creative across Meta, YouTube, email, landing pages, and beyond.A portfolio is required for consideration for this role.This isn't a &quot;make it pretty&quot; role. This is a make-it-perform role. You'll sit at the intersection of Brand, Growth, and Creative, making sure what we ship doesn't just look good... it wins.Benefits &amp; Perks:<ul><li>Hybrid work environment</li><li>Competitive pay</li><li>Medical, Dental, Vision insurance</li><li>401(k) with company match</li><li>Employee referral bonuses</li><li>Education assistance</li><li>Sabbatical at 3 years</li><li>Employee discount on KURU footwear</li></ul>Key Responsibilities<ul><li>Own the end-to-end creative pipeline across paid ads, landing pages, email, and lifecycle channels - from concept through optimization.</li><li>Drive improvement in Winning Creative Rate by building structured testing roadmaps with clear hypotheses and measurable performance outcomes.</li><li>Write insight-driven briefs that balance data and emotion, inspiring creators to produce scroll-stopping, revenue-generating work.</li><li>Partner closely with Growth to identify what's working, what's not, and where to scale - ensuring all executions align with performance goals and brand standards.</li><li>Analyze customer reviews, audience research, and behavioral data to uncover emotional and functional purchase drivers, translating them into scalable hooks, angles, and narratives.</li><li>Develop repeatable creative frameworks and durable content pillars that fuel paid, lifecycle, and organic channels without sacrificing originality.</li><li>Collaborate with Brand, Acquisition, and Product Marketing to concept, pitch, and execute breakthrough campaigns that build demand and expand the category.</li></ul>What You Bring<ul><li>High School Diploma or equivalent with 4&ndash;7 years in a creative strategy, growth creative, or performance creative role (brand-side or agency) - or equivalent combination of education and experience.</li><li>Proven experience briefing and collaborating with creators, editors, and designers.</li><li>Background in product marketing, content marketing, or social-first storytelling.</li><li>Strong proficiency in Meta Ads Manager, Google Analytics, and related performance tools - and the judgment to turn data into decisions.</li><li>Demonstrated success scaling campaigns across UGC, motion, and static formats.</li><li>Deep understanding of paid media platforms, especially Meta, TikTok, and YouTube.</li><li>Experience working cross-functionally across paid, owned, and earned channels.</li><li>A portfolio that shows both creative instinct and measurable results.</li></ul>You'll Thrive Here If You:<ul><li>Think analytically but create emotionally.</li><li>Have launched a high volume of ads and can reverse-engineer why they worked (or didn't).</li><li>Obsess over improving hooks, headlines, edits, and angles until performance lifts.</li><li>Write briefs that are clear, compelling, and unlock creative talent.</li><li>Enjoy moving fast, testing often, and scaling what works.</li></ul>Bonus: Experience in DTC, wellness, lifestyle, or high-consideration consumer products.Work Environment<ul><li>Primarily office-based in Salt Lake City.</li><li>Regular computer and phone use.</li><li>Occasional lifting up to 15 lbs.</li><li>Standard physical demands associated with a professional office environment.</li></ul>Benefits:<ul><li>401(k) matching</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: Hybrid remote in Salt Lake City, UT 84123

Creative Strategist

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