brand strategy manager

Client of James Douglas Middle East

The job holder will be responsible for maintaining the strategic direction and market positioning of the companys brand in the UAE home market, in line with the agreed-upon Group MarComs brand strategy. Will build relationships with national bodies and external stakeholders and lead the sponsorships and CSR programmes led by the brand team. Required to work horizontally with the business marketing teams to ensure programmes are aligned with revenue objectives and target audience personas.
Key Result Areas
<ul>
 <li>Lead and drive the development of the companys brand image in the UAE</li>
 <li>Embody a customer-centric approach, understanding and prioritizing the needs of the customer in all marketing and communications activities</li>
 <li>Work closely with the Brand team to ensure a one-brand approach that works for international audiences (Manager Marketing &amp; Brand Strategy will own the whole brand strategy, including the international element)</li>
 <li>Lead the development of the D&amp;I program for the entity in conjunction with Corporate Affairs promoting the voices and visibility of women and PWD from both staff and customers, in their external communications.</li>
 <li>Work closely with the B&amp;C team to ensure there is a singular tone of voice developed and maintained across Arabic communication, in all channels</li>
 <li>Proactively build relationships with the business marketing teams to find opportunities to extend brand campaigns into product awareness, and ensure the brand acts in support of the entity's revenue targets</li>
 <li>Take a digital-first approach to all marketing communications and PR, in how they structure programs, as well as how they communicate</li>
 <li>Adopt an agile approach training can be provided</li>
 <li>Work with the insight team where required on brand insight programs</li>
 <li>Maintain a cost-conscious approach</li>
 <li>Work with indirect stakeholders: <ul> <li>CEO / Chairman / Board reactive updates as requested on brand matters</li> <li>Corporate Affairs team on D&amp;I</li> <li>Business Marketing teams</li> <li>Colleagues in Brand &amp; Comms team</li> </ul> </li>
</ul>
<ul>
 <li>Provide strategic counsel to business heads in your area and senior management teams, business unit managers and client sector leaders to build and protect company's brand name and image.</li>
 <li>Understanding detailed customer needs in terms of products/distribution through research and behavioral analysis.</li>
 <li>Operating in a cost-conscious environment to maximize ROI</li>
 <li>Crisis Management</li>
 <li>Considerable responsibility to build and own relationships with external parties on behalf of the company and be a spokesperson</li>
</ul>
Knowledge, Skills and Experience
<ul>
 <li>Familiarity with banking operations, sales and support environments, and strong customer focus.</li>
 <li>Sound knowledge of budgeting, forecasting and analyzing expenses for various activities.</li>
 <li>Proven success in dealing with various external agencies and building relationships.</li>
 <li>Good oral and written communication skills in English.</li>
 <li>Ability to quickly identify and position the business for change, both internally and externally.</li>
 <li>Ability to ensure all activities are conducted in line with the mission/vision, business objectives, and regulatory controls expected by the organization.</li>
 <li>Passion for customer-centric organizations</li>
 <li>Understanding of brand principles and strategy</li>
 <li>Entrepreneurial, strong profit orientation and strong leadership skills</li>
 <li>Passion for CSR / D&amp;I issues</li>
 <li>Strong Interpersonal &amp; Communication Skills</li>
</ul>

Manager - Brand & CSR

Armada Distribution

About the RoleWe are looking for a results-driven Brand Manager to support the strategic development and execution of marketing initiatives, strengthen brand visibility, and drive market performance within assigned portfolios. The Brand Manager will collaborate closely with cross-functional teams, suppliers, and key accounts to deliver impactful marketing plans that align with company objectives.Key ResponsibilitiesBrand Strategy &amp; PlanningAssist in developing and executing annual marketing and brand plans.Monitor brand performance, market trends, and consumer insights to recommend strategic initiatives.Manage allocated budgets and ensure marketing activities align with brand guidelines and financial targets.Brand Activation &amp; Marketing ExecutionLead promotional campaigns, market activations, and advertising initiatives.Coordinate with agencies, suppliers, and internal stakeholders to implement marketing activities effectively.Oversee the procurement and distribution of marketing materials and POSM.Market Intelligence &amp; AnalysisConduct competitive analysis, pricing studies, and retail audits.Prepare brand performance reports and propose action plans to enhance visibility and sales growth.Customer &amp; Supplier RelationsMaintain regular communication with suppliers regarding brand performance, new opportunities, and market trends.Support account teams in customer engagement and product launch activities.Sales Support &amp; Business GrowthWork with Sales Teams to forecast product demand, analyze sales data, and drive market share growth.Assist in identifying new business opportunities and enhance distribution channels.Team Coordination &amp; TrainingSupport training for sales &amp; merchandising teams on brand guidelines, new products, and marketing activities.Provide guidance to ensure proper execution of brand standards in the market.QualificationsBachelor&rsquo;s Degree in Marketing, Business Administration, or related field (MBA is an advantage)5&ndash;7 years of relevant experience in brand management, trade marketing, or FMCG marketing rolesStrong analytical and project management skillsExcellent communication, negotiation, and organizational abilitiesProficiency in MS Office and marketing reporting toolsCore CompetenciesBrand Strategy &amp; ExecutionConsumer Insight &amp; Market AwarenessCommunication &amp; NegotiationProblem Solving &amp; Analytical ThinkingTeam CollaborationResults OrientationWhy Join Us?Opportunity to manage leading brands in a competitive marketGrowth-oriented and collaborative environmentAttractive compensation and benefits packageJob Type: Full-timeApplication Question(s):<ul><li>How many Experience do you have in Brand Management or Trade Marketing? </li><li>Do you speak Arabic or French ?</li><li>Do you have experience in FMCG /Distribution Industry ?</li></ul>

Brand Manager

Beond

<div>beOnd, the world's first premium leisure airline, is looking for a dynamic and talented Brand Manager to join our passionate team. In this vital role, you will be responsible for creating and executing our brand strategy across various platforms, enhancing brand awareness, and driving engagement through compelling social media content and memorable events.
As the Brand Manager, you will work closely with various teams to ensure a consistent and impactful brand presence. You will be the driving force behind our social media initiatives, developing creative campaigns that resonate with our target audience while organizing exciting events that elevate our brand and create unforgettable experiences for our guests.<h3 class="jobSectionHeader">
Responsibilities</h3><ul>
<li>Lead the development and implementation of brand campaigns and content plans that align with beOnd's strategic objectives.</li>
<li>Manage and grow beOnd's social media presence across all platforms, crafting engaging content that captures our unique brand voice.</li>
<li>Drive brand partnerships and co-marketing initiatives with hotels, destinations, and luxury lifestyle brands to enhance awareness and desirability.</li>
<li>Plan, coordinate and execute events that enhance brand visibility and create meaningful interactions with our guests.</li>
<li>Monitor social media channels for trends and insights, leveraging analytics to inform strategy and improve performance.</li>
<li>Collaborate with internal teams to produce high-quality marketing materials and social media campaigns.</li>
<li>Support internal brand culture, ensuring employees and crew embody brand values through internal campaigns, onboarding materials, and communications.</li>
<li>Act as the main point of contact for all event-related inquiries and logistics.</li>
<li>Foster relationships with media, influencers, and industry partners to amplify brand reach.</li>
<li>Stay updated on industry trends and best practices to ensure beOnd remains a leader in the luxury travel sector.</li>
</ul>
Requirements<ul>
<li>Bachelor's degree in Marketing, Communications, or a related field.</li>
<li>5+ years of experience in brand management, social media marketing, and event planning.</li>
<li>Proven track record of successfully managing social media accounts and campaigns that drive engagement.</li>
<li>Strong understanding of digital marketing, brand strategy, and content creation.</li>
<li>Exceptional communication and interpersonal skills, with the ability to build relationships with stakeholders.</li>
<li>Highly creative, with a strong eye for design and attention to detail.</li>
<li>Experience in event management, from concept development to execution.</li>
<li>Proficient in using social media management tools and analytics platforms.</li>
<li>A passion for travel and understanding of the luxury travel market is a plus.</li>
<li>Ability to work independently as well as collaboratively in a fast-paced environment.</li></ul></div>

SBH Fashion

<div>
 
 Title: Brand Manager &ndash; Beauty Brands
 
 
 
 
 About the Company:
 
 
 
 We are a multi-brand beauty company with a growing portfolio of innovative and high-performing brands across skincare, cosmetics, and personal care. We combine creativity, data-driven insights, and a strong understanding of the modern beauty consumer to drive growth and lasting brand loyalty.
 
 
 
 Position Overview:
 
 
 
 The Brand Manager will lead day-to-day brand strategy and execution across multiple beauty brands within our portfolio. This role combines creative vision and analytical rigor to build cohesive brand identities, enhance consumer engagement, and drive overall growth. The ideal candidate is a hands-on marketer who thrives in a fast-paced, entrepreneurial environment and can move seamlessly between strategy and execution.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Brand Strategy &amp; Positioning: Develop, articulate, and maintain each brand&rsquo;s unique positioning and identity across all touchpoints, ensuring consistency across packaging, marketing, retail, and digital.
 </li>
 <li>
 Promotions &amp; Campaigns: Plan and execute brand promotions, new product launches, and seasonal campaigns &mdash; including concepting, asset creation, and performance tracking.
 </li>
 <li>
 Email Marketing &amp; CRM: Build and manage brand email and CRM strategies, including segmentation, lifecycle campaigns, automation, and retention programs to drive engagement and repeat purchase.
 </li>
 <li>
 Social Media &amp; Influencer Marketing: Lead social media strategy to elevate brand presence, drive engagement, and grow communities. Partner with influencers and creators to amplify brand storytelling and reach targeted audiences.
 </li>
 <li>
 Digital &amp; E-commerce Support: Collaborate with digital marketing and e-commerce teams to ensure brand alignment across DTC and retail partner channels, optimizing for both conversion and brand equity.
 </li>
 <li>
 Analytics &amp; Insights: Track KPIs and analyze campaign performance, consumer trends, and category data to inform brand strategy and future initiatives.
 </li>
 <li>
 Cross-Functional Collaboration: Work closely with Product Development, Creative, Sales, and Operations teams to ensure brand vision is carried through from concept to consumer experience.
 
 
 </li>
 </ul>
 
 Qualifications:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, or related field.
 </li>
 <li>
 5&ndash;8 years of brand management or marketing experience, ideally within the beauty, fashion, or consumer goods industry.
 </li>
 <li>
 Strong understanding of digital marketing, CRM, and social media strategy.
 </li>
 <li>
 Experience managing influencer programs and creative content development.
 </li>
 <li>
 Proficient in marketing analytics tools (Google Analytics, social insights, CRM platforms, etc.).
 </li>
 <li>
 Strong project management skills with the ability to multitask and meet deadlines in a fast-paced environment.
 </li>
 <li>
 Passion for the beauty industry and emerging trends.
 
 
 </li>
 </ul>
 
 What You&rsquo;ll Bring:
 
 
 
 <ul>
 <li>
 A balance of creativity and analytical thinking.
 </li>
 <li>
 A proactive, solutions-oriented mindset.
 </li>
 <li>
 An eye for design and storytelling aligned with beauty aesthetics.
 </li>
 <li>
 A collaborative spirit and enthusiasm for building brands that inspire confidence and self-expression.
 
 
 </li>
 </ul>
 Salary $100,000-$120,000
 
 
</div>

Brand Manager – Beauty Brands

Mindbotix Game studio

Rankistan Hiring &ndash; Senior Brand Manager (Anime / Fantasy Brand)Are you an anime lover, storytelling nerd, or fandom strategist who understands online culture? We&rsquo;re hiring a Senior Brand Manager to lead our Anime Fantasy Brand globally! If you speak the language of memes, Discord, fandom energy, and hype drops &mdash; this is for you. Senior Brand Manager (Anime/Fantasy)What You&rsquo;ll Do Build &amp; execute brand + content strategy for anime/gaming fans Lead social media growth + UGC + influencer collaborations Work with media buyers for Meta, Google &amp; TikTok ads Build fan communities (Discord/Reddit) Run email marketing (Klaviyo/Mailchimp) Launch new drops, offers, and brand campaigns Track growth KPIs and community engagement Requirements 4&ndash;5 years in brand or digital marketing Experience in anime, gaming, comics, or fandom brands Strong creative direction + campaign skills Knows fandom culture, memes &amp; storytelling Loves anime/gaming culture &mdash; this is a must! Why Join?Lead a global anime/fantasy brand True creative freedom &amp; storytelling Work with a passionate fan-driven audience Location: Lahore (Onsite) Timings: 9 AM &ndash; 6 PM (Mon&ndash;Fri) Experience: 4&ndash;5 Years (Brand/Digital Marketing) Apply: WhatsApp CV &rarr; 0329-4370622 ORhr.rankistan@gmail.comJob Type: Full-timePay: Rs120,000.00 - Rs150,000.00 per monthWork Location: In person

Brand Manager (Anime / Fantasy Brand)

Al Mawarid Trading Emirates

The Role
 We are seeking a dynamic and results-driven Brand Manager to join our team in Dubai. In this pivotal role, you will drive brand growth, elevate consumer engagement, and implement strategic marketing initiatives across our product portfolio. The ideal candidate has a passion for beauty and skincare, a strategic mindset, and thrives in a fast-paced, collaborative environment. Join us in shaping the future of beauty and making a lasting impact on the industry. Key Responsibilities: Marketing & Brand Strategy: • Develop and execute comprehensive marketing plans to achieve business objectives. • Monitor competitors, pricing, and promotions to inform brand strategy and positioning. • Negotiate and manage exclusive offers, gifts-with-purchase (GWP), and promotional activities. • Ensure promotional initiatives maximize sales and ROI. • Oversee POS materials, visual merchandising strategies, and planogram execution. • Manage monthly, quarterly, and annual A&P budgets effectively. Inventory & Stock Management: • Maintain optimal stock levels aligned with target markets and demand forecasts. • Oversee product registration, pricing updates, and SKU creation. • Negotiate product volumes, pricing, and delivery timelines with suppliers. • Monitor inventory, manage ageing stock, and implement sell-through strategies. Communication & Reporting: • Provide stakeholders with clear, professional brand performance reports and presentations. • Plan, execute, and evaluate media campaigns aligned with marketing objectives. • Liaise with media agencies, suppliers, and internal teams to ensure consistent brand messaging. Supplier & Vendor Management: • Build and maintain strong relationships with suppliers and negotiate agreements. • Source product catalogs, POS materials, testers, and samples to support brand initiatives. • Share insights and market feedback with suppliers to align with business objectives. Sales & Performance: • Set, monitor, and achieve sales targets in coordination with suppliers and planners. • Analyze financial reports and adjust buying and marketing strategies accordingly. Team Leadership & Staff Development: • Train and support sales staff through regular store visits and knowledge-sharing sessions. • Troubleshoot store and brand-related issues to maintain performance standards. • Manage recruitment, onboarding, and monitor staff performance. Other Responsibilities: • Maintain historical records of brand activities. • Follow up on outstanding payments and ensure timely collections.
 
Requirements
 The ideal candidate for this role is: • Experienced: Minimum of 3–5 years in brand management, preferably in the beauty, skincare, or FMCG sector. • Strategic Thinker: Able to analyze market trends, competitor activity, and consumer insights to make informed decisions. • Results-Oriented: Proven track record of driving sales growth, executing successful campaigns, and achieving KPIs. • Creative & Innovative: Brings fresh ideas for marketing initiatives, product launches, and promotional activities. • Excellent Communicator: Strong interpersonal and presentation skills, capable of collaborating with internal teams, suppliers, and stakeholders. • Organized & Detail-Oriented: Skilled at managing multiple projects, budgets, and timelines efficiently. • Leadership Skills: Able to train, motivate, and manage teams to achieve brand objectives. • Passionate about Beauty & Skincare: Genuine interest in the industry and understanding of consumer behavior in this sector. • Adaptable & Proactive: Thrives in a fast-paced, dynamic environment and can respond quickly to market changes.
 
About the company
 Leading distributor specializing in the distribution of perfumes and cosmetics.

Vaishnavi Support Services LLP

We are looking for an experienced candidate for the profile of Brand Manager for a reputed digital marketing company based in Lucknow.Job description:The candidate will be responsible for developing, protecting, and nurturing a company's brand. Create long-term strategies to ensure brand consistency, build customer loyalty, and increase sales.Duties include conducting market research, managing marketing campaigns and budgets, overseeing brand messaging and design, and analyzing competitive positioning.Key responsibilities of a brand manager<ul><li>Strategy and planning: Develop and implement marketing strategies and campaigns that align with the brand's values and business objectives.</li><li>Market and consumer research: Conduct market research to understand customer needs, identify target audiences, and analyze competitors.</li><li>Brand consistency: Ensure the brand is represented consistently across all internal and external communications, touchpoints, and experiences, from logos to advertising.</li><li>Campaign and budget management: Oversee the creation and execution of marketing campaigns, and manage associated budgets and resources.</li><li>Collaboration: Work closely with other departments like sales, product development, and creative teams to ensure brand alignment.</li><li>Performance analysis: Analyze data and sales results to evaluate the effectiveness of marketing efforts and identify opportunities for growth.</li><li>Brand story and messaging: Create a compelling brand story and messaging that builds customer relationships and resonates with the target audience.</li></ul>Job Type: Full-timePay: &#8377;20,000.00 - &#8377;40,000.00 per monthApplication Question(s):<ul><li>Have you read and understood the requirements?</li><li>Please mention your current and expected salary with notice period details.</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Brand management : 2 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Lucknow, Uttar Pradesh (Preferred)</li></ul>Work Location: In person

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