campaign manager

AdMaxim Private Limited

About AdMaximAt AdMaxim, we are a fast-growing UK-based digital marketing agency delivering performance-driven advertising solutions across global markets. We specialize in data-led campaigns, customer acquisition strategies, and ROI-focused media buying.With a strong international presence, we combine creativity, analytics, and technology to help brands scale efficiently. Our Lahore office plays a key role in supporting our UK operations, offering a dynamic and growth-oriented environment for talented professionals.Role OverviewWe are looking for a fresh/experienced and detail-oriented &quot;Digital Campaign Manager&quot; to join our Lahore team. The ideal candidate will have strong digital marketing expertise, exceptional English communication skills, and advanced MS Excel capabilities to manage, analyze, and optimize campaigns effectively.Required Skills &amp; Qualifications<ul><li>Excellent English communication skills, both written and verbal</li><li>Strong command of MS Excel including formulas, pivot tables, and data analysis</li><li>Solid understanding of digital marketing channels such as PPC, social media, and display advertising</li><li>Proven Knowledge in digital campaign management and programmatic marketing</li><li>Analytical mindset with attention to detail</li><li>Ability to work in a fast-paced, performance-driven environment</li></ul>Working Hours &amp; Benefits<ul><li>Working Hours: 1:00 PM to 10:00 PM (UK Time Alignment)</li><li>Days Off: Saturday &amp; Sunday</li><li>Competitive market-based salary</li><li>Daily lunch/food facility</li><li>Opportunity to work with an international team</li><li>Career growth in a rapidly expanding digital marketing company</li></ul>Why Join Us<ul><li>Exposure to global clients and campaigns</li><li>Professional and collaborative work environment</li><li>Strong learning and development opportunities</li><li>Performance-driven culture with real impact</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs70,000.00 per monthWork Location: In person

Digital Campaign Manager

Day & Zimmermann

<div>About Mason &amp; Hanger, A Day &amp; Zimmermann Company 
At Mason &amp; Hanger, you could call us a pioneer in the production of next generation, high-performance facilities! We provide architectural and engineering (A/E) services specializing in the worldwide design of secure, mission-driven facilities. Our staff is dedicated to finding innovative ways to create dynamic spaces. Think that&rsquo;s cool? We&rsquo;ve worked on thousands of projects in over 165 countries as a trusted partner of the U.S. federal government for more than two centuries. We&rsquo;re building a more secure world. &reg; Come join in on our purpose &ndash; We put people to work, we protect American freedoms, and we help our customers power and improve the world! https://www.masonandhanger.com
We&rsquo;re looking for a temporary Marketing Campaign Manager to join our team. The Marketing Campaign Manager will help drive and execute the bicentennial campaign for the Mason &amp; Hanger organization. The Campaign Manager will accelerate archival and digital strategies to document 200 years of history through news, a book, website, social media, Wikipedia, and more, to enhance brand awareness, employee and customer engagement. Acting as a project manager, they will help develop and release Mason &amp; Hanger's untold story, never before digitized and available open source/online. 
As the Marketing Campaign Manager, here&rsquo;s the work you&rsquo;ll do:<ul><li>
Draft and oversee the editorial process and organization of content: bicentennial website and book.</li><li>
Develop graphics and supporting content that leverages our strategy and drives employee and customer engagement.</li><li>
Support and develop digital marketing campaigns to enhance Mason &amp; Hanger's historic digital footprint.</li><li>
Verification of historic research and file organization in preparation for marketing materials.</li><li>
Manage campaign deliverables, initiatives, goals and analytics.</li></ul> 
This role is for you if you have these skills:<ul><li>
Strong understanding of marketing principles and campaign management.</li><li>
Experience managing and optimizing digital marketing campaigns.</li><li>
Ability to work effectively in a fast-paced, deadline-driven environment.</li><li>
Flexible and adaptable with the ability to handle changing priorities.</li><li>
Excellent written and verbal communication skills.</li><li>
Strong project management skills, organized and self-motivated.</li><li>
Strong analytical skills.</li><li>
Ability to analyze data and derive insights for actionable results.</li><li>
Experience / Certified Bonus: HubSpot/Website Development, Canva Design, Video Tools: Animoto/YouTube</li><li>
Understanding of Microsoft 365.</li></ul> 
And if you have these qualifications:<ul><li>
Bachelor&rsquo;s degree in Marketing, Business, Journalism or related field.</li><li>
7+ years of professional experience required.</li><li>
Great attitude and team player.</li><li>
Successful completion of background and drug screening process.</li></ul> 
In compliance with this state&rsquo;s pay transparency laws, the salary range for this role is $40.00/hr - $50.00/hr. This is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location. (The specific programs and options available to an employee may vary depending on date of hire, schedule type, and the applicability of collective bargaining agreements). 
To ensure a safe work environment while meeting the physical demands of the job, you must be able to perform the following physical and mental tasks, with or without a reasonable accommodation:<ul><li>
Visual acuity (e.g., needed to prepare and analyze data, to transcribe documents, to view a computer, to read, to inspect objects, to operate machinery.</li><li>
Walking</li><li>
Repetitive motion of any part of the body</li><li>
Manual Dexterity (e.g. picking, pinching, typing, or other working that uses fingers)</li><li>
Grasping (e.g. use of hand to apply pressure)</li><li>
Hearing</li><li>
Talking</li><li>
Capacity to think, concentrate and focus for long periods of time.</li><li>
Ability to read complex documents in the English language.</li><li>
Capacity to reason and make sound decisions.</li><li>
Ability to write complex documents in the English language.</li><li>
Capacity to express thoughts orally.</li></ul>
Diversity, Inclusion &amp; Equal Employment Opportunity 
Mason &amp; Hanger, A Day &amp; Zimmermann Company is committed to maintaining an inclusive workforce, where employees are hired, retained, compensated and promoted based on their contributions to our Company. Our collective strength is rooted in over a century of diverse employees and businesses, commitment to success, and delivery on promises made. Federal and state Equal Employment Opportunity laws prohibit employment discrimination based on race, color, religion, sex, sexual orientation, age, national origin, citizenship status, veteran status and disability status. Mason &amp; Hanger is committed to providing an equal opportunity work environment in full compliance with these laws. If you are an individual with a disability and you require an accommodation in the application process, please email reasonableaccommodation@dayzim.com and please specify which position you are interested in, including job title and location.</div>

Part-Time Marketing Campaign Manager

Gardens Alive

<div>Description:

Job Summary
Gardens Alive! Inc., owner of popular gardening brands such as Breck&rsquo;s, Gurney&rsquo;s Seed &amp; Nursery Co., Spring Hill Nurseries and several others, is seeking a talented, innovative self-starter to fulfill a role as a Social Media Campaign Manager. This role will be a tool to drive customer acquisition and revenue growth across our portfolio of gardening brands through strategically paid social campaigns. This role will be responsible for planning, executing, optimizing, and analyzing paid social advertising across platforms such as Meta (Facebook/Instagram), and other emerging channels.
The ideal candidate combines performance marketing expertise, creative testing strategy, and strong analytical skills to scale profitable campaigns while improving customer acquisition efficiency.
Essential Duties and Responsibilities
Campaign Strategy &amp; Execution<ul><li>Plan, launch, and manage paid social campaigns across platforms including Facebook, Instagram, and others</li><li>Develop acquisition strategies aligned with seasonal gardening demand and promotional calendars</li><li>Manage budgets to maximize ROAS, CPA efficiency, and revenue growth</li><li>Build full-funnel campaign structures including prospecting, retargeting, and retention campaigns</li></ul>
Optimization &amp; Testing<ul><li>Conduct ongoing creative, audience, and bidding tests to improve campaign performance</li><li>Optimize campaigns based on ROAS, CPA, CTR, conversion rate, and LTV</li><li>Develop structured A/B testing frameworks for creatives, messaging, and offers</li><li>Identify and scale winning creatives and audiences</li></ul>
Creative Collaboration<ul><li>Partner with the creative and brand teams to develop high-performing ad creative</li><li>Provide clear creative briefs based on performance data and audience insights</li><li>Ensure ads align with brand voice and seasonal gardening themes</li></ul>
Data &amp; Performance Analysis<ul><li>Monitor daily campaign performance and provide actionable insights</li><li>Build reports and communicate performance trends</li><li>Provide recommendations to improve overall paid media efficiency and growth</li></ul>
Cross-Team Collaboration<ul><li>Work closely with ecommerce, creative, and analytics teams to align acquisition strategies</li><li>Support integrated campaigns with email, search, and print channels</li><li>Coordinate campaign timing with product launches and promotional events</li></ul>
Requirements:

Knowledge /Skills/Abilities<ul><li>1+ year of paid social media advertising experience</li><li>Strong expertise in Meta Ads Manager (Facebook &amp; Instagram)</li><li>Experience managing six-figure+ monthly ad budgets</li><li>Proven track record improving ROAS and lowering CPA</li><li>Experience with conversion tracking, pixel implementation, and attribution</li><li>Strong analytical skills with experience using tools like Google Analytics, Looker, or similar</li><li>Ability to interpret data and translate insights into actionable campaign improvements</li></ul>
Preferred Qualifications<ul><li>Experience in ecommerce or direct-to-consumer brands</li><li>Familiarity with seasonal retail or gardening/home categories</li><li>Experience advertising on Pinterest, TikTok, or other emerging platforms</li><li>Knowledge of creative testing frameworks and performance creative strategy</li><li>Experience with feed-based dynamic ads and catalog campaigns</li></ul>
Key Performance Indicators (KPIs)<ul><li>Return on Ad Spend (ROAS)</li><li>Customer Acquisition Cost (CPA)</li><li>New Customer Growth</li><li>Conversion Rate Improvements</li><li>Campaign Scaling Efficiency</li></ul>
Physical Requirements:<ul><li>The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job, with or without reasonable accommodation.</li><li>The position is regularly required to sit at a desk/computer.</li></ul>
Gardens Alive is an equal opportunity employer</div>

Paid Social Media Campaign Manager

Grant Thornton

<div>Grant Thornton is seeking an Integrated Marketing Manager to join the team. Approved office locations can be found below.
As a Manager, Integrated Marketing, you will lead the planning and execution of priority go-to-market (GTM) campaigns that support key business initiatives across the firm, including service line (ex: Advisory) and select alliance marketing programs.
This role is focused on campaign orchestration and delivery excellence - partnering with business and marketing leaders to translate strategy into structured campaign plans, coordinated execution, and measurable outcomes. You will serve as the central point of coordination for complex, high-visibility campaigns, ensuring alignment across teams and delivering programs on time and with impact. 
Key Responsibilities:
<ul><li>Lead end-to-end planning and execution of integrated GTM campaigns, translating business priorities into clear campaign plans (objectives, audiences, messaging, channels, timelines, and success metrics).
</li><li>Own campaign project management, establishing detailed plans, milestones, roles/responsibilities, and timelines to ensure coordinated, on-time delivery.
</li><li>Partner with the Advisory and Alliance Marketing Lead to intake strategy, clarify requirements, and ensure alignment throughout campaign execution.
</li><li>Orchestrate cross-functional teams (service lines, industries, field marketing, brand, content, digital, PR/comms, alliances), managing dependencies, aligning priorities, and removing blockers.
</li><li>Drive integrated, multi-channel execution across email, web, content, social, paid media, events, and nurture programs to deliver cohesive campaign experiences.
</li><li>Ensure consistency and quality of messaging and assets, aligning to firm narratives and, where applicable, alliance partner guidelines.
</li><li>Support executive and alliance activation efforts by coordinating development of messaging, thought leadership, and activation toolkits (e.g., social, email, events, co-branded initiatives).
</li><li>Maintain strong execution discipline through status tracking, stakeholder communications, risk management, and documentation of decisions and deliverables.
</li><li>Build and apply repeatable campaign frameworks and playbooks to improve speed, scalability, and consistency of GTM execution.
</li><li>Track, analyze, and report on campaign performance, including engagement, meeting generation, and pipeline influence, and drive continuous optimization.
</li><li>Leverage AI-enabled tools and workflows to improve efficiency in planning, content development, and performance reporting.
</li>Other duties as assigned. 
<li>
</li></ul>Required Experience &amp; Capabilities:
<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field, or equivalent experience
</li><li>6&ndash;8+ years of B2B marketing experience in complex, matrixed environments (professional services preferred)
</li><li>Proven experience planning and executing integrated marketing campaigns across multiple channels
</li><li>Strong project/program management skills, with the ability to manage multiple campaigns, timelines, and stakeholders simultaneously
</li><li>Experience supporting alliance or partner marketing initiatives (e.g., co-branded campaigns) is a plus
</li><li>Ability to translate business strategy into actionable marketing plans and deliverables
</li><li>Demonstrated success working across cross-functional teams, influencing without direct authority
</li><li>Strong communication and stakeholder management skills, with the ability to provide clear updates and drive alignment
</li><li>Data-driven mindset, with experience tracking and interpreting performance metrics (e.g., engagement, pipeline, ROI)
</li><li>High attention to detail and commitment to execution quality in fast-paced environments
</li><li>Experience leveraging AI tools to enhance marketing workflows, content development, and reporting is strongly preferred
</li></ul>The base salary range for this position in the firm&rsquo;s Chicago, IL, Downers Grove, IL, Cleveland, OH, Minneapolis, MN, Reno, NV, and Baltimore, MD offices only is between $104,000 and $156,000 per year.
The base salary range for this position in the firm&rsquo;s Washington, DC, Boston, MA, Edison, NJ, and New York, NY, and Melville, NY offices only is between $112,300 and $168,500 per year.</div>

Manager, Integrated Marketing

Fortray Global Services LTD

<div>Social Media Manager (Strategy, Brand Campaigns &amp; Video Content)
Location: PIA ROAD, Johar Town ( Lahore Office) 
Employment Type: Full‑time 
Department: Marketing / Digital
What we&rsquo;re actually looking for
We need a hands-on Social Media Manager who can build the strategy, own and maintain always on and campaign programmes across all channels, and run video and content production from brief to publish. You&rsquo;ll translate business goals into channel specific plans, keep the brand consistent across touchpoints, and partner with designers, videographers, and stakeholders to deliver campaigns that drive measurable impact.
Role Summary
You will lead our social presence across LinkedIn, Instagram, X (Twitter), Facebook, YouTube (and others as relevant). The role combines strategic planning, brand campaign ownership, and content/VFXlight video production using ai or editing tools with daily community management and performance reporting. Success looks like growth in brand awareness, engagement, quality traffic/leads, and a clear ROI story.
Key Responsibilities
Strategy &amp; Planning<ul><li>
Develop channel specific social media strategies to increase brand awareness, engagement, and community growth.</li><li>
Analyze long-term needs of the social programme and propose quarterly strategy updates to leadership, aligning with the broader digital marketing plan.</li><li>
Build integrated campaign plans (objectives, audiences, messaging, content formats, media mix, timelines, KPIs).</li></ul>
Brand Campaign Ownership<ul><li>
Plan, launch, and maintain always on and burst campaigns (organic and paid), ensuring creative excellence and consistency with brand guidelines.</li><li>
Set measurable goals for each campaign, track performance in real time, and demonstrate ROI with clear insights and recommendations.</li><li>
Partner with design, performance marketing, SEO/Content, and Sales to deliver cohesive, full funnel activity.</li></ul>
Content &amp; Video Production<ul><li>
Own the content calendar (copy, creative, shortform video, carousels, stories, reels, shorts, thought leadership posts).</li><li>
Script, brief, and/or edit short‑form videos (e.g., Reels, Shorts, LinkedIn clips); coordinate shoots; manage basic editing and subtitles where needed.</li><li>
Create or brief multimedia assets (graphics, infographics, motion snippets) and maintain brand voice and visual identity.</li></ul>
Publishing, Community &amp; Governance<ul><li>
Schedule and publish posts across channels; monitor and respond to comments, DMs, and community feedback in a brand safe, timely way.</li><li>
Run competitions and social activations to drive reach and participation.</li><li>
Ensure brand, legal, and platform compliance (usage rights, disclosures, accessibility best practices).</li></ul>
Analytics &amp; Reporting<ul><li>
Build monthly and quarterly reports on performance and emerging trends; translate data into decisions (content mix, posting cadence, budget shifts).</li><li>
Track channel health (engagement rate, follower growth, sentiment, video retention) and campaign KPIs (CTR, CVR, cost per result, assisted contribution to pipeline).</li></ul>
Teamwork &amp; Leadership<ul><li>
Manage and mentor junior team members and freelancers (copy, design, video), providing feedback and direction.</li><li>
Liaise with Cross functional stakeholders to align on priorities and deliver a holistic, effective online marketing strategy.</li></ul>
Qualifications
Must-haves<ul><li>
3&ndash;5+ years in social media management with proven strategy ownership and brand campaign delivery (organic + paid).</li><li>
Portfolio that shows end-to-end campaign work and shortform video (Reels/Shorts/LinkedIn) including content calendars and performance outcomes.</li><li>
Strong copywriting and editorial judgement; confident turning complex topics into engaging social stories.</li><li>
Comfortable with hands-on video workflows (briefing, shooting coordination, basic editing, captions).</li><li>
Proficiency with platform analytics and common tools (e.g., GA4, LinkedIn analytics, Meta Business Suite, Hootsuite/Buffer/Later).</li><li>
Data driven mindset: able to set targets, build dashboards, and present results to execs.</li><li>
Excellent stakeholder management, prioritisation, and project management skills.</li></ul><ul><li>
Comfortable with hands-on video workflows (briefing, shooting coordination, basic editing, captions).</li><li>
Proficiency with platform analytics and common tools (e.g., GA4, LinkedIn analytics, Meta Business Suite, Hootsuite/Buffer/Later).</li><li>
Data driven mindset: able to set targets, build dashboards, and present results to execs.</li><li>
Excellent stakeholder management, prioritization, and project management skills.</li></ul>
Nice to haves<ul><li>
Experience in B2B or services environments (e.g., technology, cybersecurity, IT).</li><li>
Basic design skills (Canva/Adobe Express; familiarity with Premiere Pro/Cap Cut a plus).</li><li>
Paid social experience (LinkedIn Ads, Meta Ads) and familiarity with UTM discipline and funnel reporting.</li><li>
Experience collaborating in tools like Notion, or Jira as we are using Microsoft List.</li></ul></div>

Social Media Manager

DESERET BOOK

<div>Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.
Email Strategy &amp; Digital Marketing Manager 
REPORTS TO
Senior Marketing Manager, Omni-Channel 
LOCATION
Corporate Office
Salt Lake City, UT 
STARTING DATE
Immediately 
POSITION TYPE
Full Time; Hybrid
OUR COMPANY
Deseret Book is a mission-driven company, committed to being a trusted gathering place for thoughtful expressions of faith. Established in1866, today we create and curate stories worth telling, questions worth exploring, and beauty worth sharing to improve the lives of individuals and families in every step of their faith journey.
In our work culture, we put people first. Our team members are dedicated to meeting the needs of our communities as we work together, creating an environment where collaboration is critical and personal accountability is expected. If you are passionate about helping people find inspiration and help for their lives, and working with colleagues who want to do the same, then Deseret Book Company is the place for you.
THE OPPORTUNITY
The Email Strategy &amp; Digital Marketing Manager will lead email and digital strategies, planning, and execution for Deseret Book. This role requires a creative business strategist who can develop and execute comprehensive email and digital marketing campaigns that connect our faith-based community with meaningful content and products across all channels.
This individual will orchestrate integrated marketing strategies that drive traffic to DeseretBook.com, our retail stores, Bookshelf+ platform, and special events while growing our digital community and deepening customer engagement. They will lead our digital marketing initiatives with a primary focus on email marketing excellence that includes growing the Deseret Book email and SMS list and creating and execute email journey to drive consideration and purchase of Deseret Book offerings.
They will work closely with our marketing, content, and creative teams as well as sales channel owners to ensure they have the information and resources needed to produce and execute email marketing strategies and journeys with the goal of connecting current and potential communities with Deseret Book content and product as well as position Deseret Book driving traffic to DeseretBook.com, Deseret Book brick-and-mortar stores, and bookshelf+, Deseret Book&rsquo;s digital subscription service.
Successful candidates will have an understanding of the needs and culture of members of The Church of Jesus Christ of Latter-Day Saints and have the ability to create and execute creative and strategic plans, collaborate well with others, and give and receive focused feedback. They will leverage insights on our communities to drive strategies and plans that pulls consumers into the product and content we are offering. 
RESPONSIBILITIES INCLUDE:
70% Email Marketing Strategy Development, Campaign Management &amp; Performance Analytics: Develop, define, and lead the email marketing for Deseret Book. This includes:
<ul><li>Strategy Development &amp; Execution:
</li></ul><ul><li>Architect comprehensive email marketing strategies aligned with company objectives and customer journey stages (awareness, consideration, conversion, retention, loyalty)
</li></ul><ul><li>Develop sophisticated customer segmentation strategies based on behavioral data, purchase history, and engagement patterns
</li></ul><ul><li>Create and optimize automated email journeys and lifecycle campaigns that nurture leads and drive conversions
</li></ul><ul><li>Design and implement promotional calendars aligned with product launches, seasonal campaigns, and faith-based events
</li></ul><ul><li>Campaign Management
</li></ul><ul><li>Lead end-to-end email campaign development from conceptualization to post-campaign analysis
</li></ul><ul><li>Partner with creative teams to develop compelling email content that resonates with our faith-based community
</li></ul><ul><li>Implement A/B testing protocols for subject lines, content, CTAs, and send times to maximize performance
</li></ul><ul><li>Ensure brand consistency and message alignment across all email communications
</li></ul><ul><li>Performance Analytics &amp; Optimization
</li></ul><ul><li>Monitor and analyze key email metrics including open rates, CTR, conversion rates, and revenue attribution
</li></ul><ul><li>Develop comprehensive reporting dashboards to track campaign performance and ROI
</li></ul><ul><li>Identify trends and insights to continuously improve email marketing effectiveness
</li></ul>15% Digital Marketing Support: Assist in other digital marketing efforts that will drive traffic to DeseretBook.com, Deseret Book brick-and-mortar stores, and bookshelf+ including:
<ul><li>Collaboration &amp; Planning: Collaborate on integrated digital marketing campaigns across multiple channels (social media, paid search, display advertising)
</li></ul><ul><li>Content Marketing Collaboration: Assist in developing content marketing strategies that complement email initiatives
</li></ul><ul><li>Website Optimization: Contribute to website optimization and conversion rate improvement projects
</li></ul>15% SMS Marketing: Develop and execute digital marketing plan using SMS channels including:
<ul><li>Design and execute SMS marketing strategies to complement email campaigns
</li></ul>Analyze SMS campaign performance and optimize for engagement 
<ul><li>
</li></ul>REQUIRED SKILLS &amp; QUALIFICATIONS:
<ul><li>Bachelor&rsquo;s degree in digital marketing, or related field and minimum of 3-5 years' work experience in strategic marketing
</li></ul><ul><li>Experience with all different aspects of digital marketing channels, specifically email and SMS marketing
</li></ul><ul><li>Experience with building customer segments and journeys
</li></ul><ul><li>Ability to learn quickly and apply best practices
</li></ul><ul><li>Detail-oriented: Ability to analyze results, prioritize work and organize time
</li></ul><ul><li>Strong problem-solving and decision-making skills
</li></ul><ul><li>Excellent communication skills, both written and oral
</li></ul><ul><li>Familiar with Adobe Suite: (Photoshop, Illustrator, InDesign, etc.)
</li></ul><ul><li>Self-motivated and great self-manager
</li></ul><ul><li>Great team player and works well in a collaborative environment.
</li></ul><ul><li>Must be current on market trends and customer needs in conjunction with company mission, brand, and audience
</li></ul>BENEFITS
<ul><li>Excellent medical, dental, and life insurance
</li></ul><ul><li>401(k) savings plan with company matching funds
</li></ul><ul><li>Company-funded retirement plan
</li></ul><ul><li>Merchandise discount
</li></ul><ul><li>Discounted UTA Eco pass
</li></ul><ul><li>Paid leave and holidays
</li></ul><ul><li>Great work environment
</li></ul>EQUAL OPPORTUNITY AND DIVERSITY
We strongly encourage candidates of all different backgrounds to apply. We're committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. We are an equal-opportunity employer and are committed to a team and culture that embraces and celebrates diversity and inclusion without regard to race, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, or any other status protected by the laws or regulations in the State of Utah.</div>

Email Strategy & Digital Marketing Manager

Sanzen Developments

<div>
 
 
 Key Responsibilities
 
 
 
 
 VIDEO PRODUCTION &amp; MULTIMEDIA
 
 
 <ul>
 <li>
 Plan and execute video shoots for project content, lifestyle content, and brand campaigns.
 </li>
 <li>
 Handle all aspects of video editing and post-production&mdash;color grading, music, captions, format
 </li>
 <li>
 optimisation for social and digital channels
 </li>
 <li>
 Produce short-form video content for Instagram Reels, TikTok, YouTube Shorts, and WhatsApp.
 </li>
 <li>
 campaigns
 </li>
 <li>
 Coordinate shoot logistics&mdash;location, talent, equipment, shot lists&mdash;in collaboration with the Creative &amp;
 </li>
 <li>
 Brand Lead
 </li>
 <li>
 Utilise AI video tools (Runway, CapCut Pro, Adobe tools, etc.) to accelerate production and reduce
 </li>
 <li>
 turnaround time
 </li>
 <li>
 Produce video ads for Meta and Google campaigns, adapted for different audience segments including
 </li>
 <li>
 Arabic-speaking audiences
 </li>
 <li>
 Maintain an organized video assets library.
 </li>
 </ul>
 
 
 PERFORMANCE MARKETING &amp; PAID CAMPAIGNS
 
 
 <ul>
 <li>
 Set up, manage, and optimise paid campaigns across Meta Ads (Facebook/Instagram), Google Ads,
 </li>
 <li>
 and other digital channels as required
 </li>
 <li>
 Build audience segments, targeting strategies, and lookalike audiences for both consumers and
 </li>
 <li>
 broker/investor campaigns
 </li>
 <li>
 Execute A/B testing on creatives, audiences, and ad copy&mdash;iterate rapidly based on performance data.
 </li>
 <li>
 Monitor daily campaign performance - CPL, ROAS, CTR, conversion rates - and optimise in real time.
 </li>
 <li>
 Manage campaign budgets within the approved monthly allocation - flag variance to the marketing director.
 </li>
 <li>
 immediately
 </li>
 <li>
 Set up and maintain tracking infrastructure - Meta Pixel, Google Tag Manager, UTM parameters,
 </li>
 <li>
 conversion events
 </li>
 <li>
 Produce weekly and monthly performance reports with clear insights and recommendations.
 </li>
 <li>
 Manage lead quality tracking and maintain a feedback loop with the Sales team via CRM
 </li>
 <li>
 Support the client's automated journey, WhatsApp, and email campaign execution in coordination with IT
 </li>
 </ul>
 
 
 ARABIC CONTENT &amp; MARKET LOCALISATION
 
 
 <ul>
 <li>
 Create ad copy, captions, and campaign messaging in Arabic&mdash;fluent written Arabic is mandatory.
 </li>
 <li>
 Adapt video content for Arabic-speaking audiences&mdash;subtitles, voiceovers, or full Arabic-language
 </li>
 <li>
 versions
 </li>
 <li>
 Ensure cultural relevance and accuracy of all Arabic-language marketing materials.
 </li>
 <li>
 Support broker communications and investor materials in Arabic as required
 </li>
 <li>
 3.4 REPORTING &amp; COLLABORATION
 </li>
 <li>
 Report directly to the Marketing Director&mdash;weekly performance update, monthly detailed report.
 </li>
 <li>
 Collaborate daily with the creative &amp; Brand Lead on creative briefs, shoot concepts, and brand consistency.
 </li>
 <li>
 Coordinate with IT on CRM integration, pixel implementation, and marketing automation setup.
 </li>
 <li>
 Attend joint marketing and sales lead quality reviews.
 </li>
 </ul>
 
 
 Requirements
 
 
 
 
 MUST-HAVE
 
 
 <ul>
 <li>
 Arabic&mdash;read and write fluently. This is a CEO-confirmed non-negotiable requirement.
 </li>
 <li>
 Minimum 3 years experience in performance marketing&mdash;Meta Ads and Google Ads campaign
 </li>
 <li>
 management
 </li>
 <li>
 Minimum 2 years experience in video production and editing &mdash; professional-level output
 </li>
 <li>
 Demonstrated ability to independently manage paid campaigns from setup to optimization to
 </li>
 <li>
 reporting
 </li>
 <li>
 Strong understanding of lead generation funnels, CPL optimisation, and ROAS measurement
 </li>
 <li>
 Proficiency in Meta Business Suite, Google Ads Manager, and Google Analytics
 </li>
 <li>
 Portfolio of video work demonstrating both shooting and editing capability
 </li>
 <li>
 UAE License with vehicle
 </li>
 </ul>
 
 
 STRONG PREFERENCE
 
 
 <ul>
 <li>
 Real estate or luxury property marketing experience &mdash; UAE market strongly preferred
 </li>
 <li>
 AI tool proficiency &mdash; Runway, CapCut Pro, Elevenlabs, Adobe Firefly, or equivalent
 </li>
 <li>
 Experience with marketing automation tools &mdash; Meta CAPI, server-side tracking, or equivalent
 </li>
 <li>
 SEO awareness&mdash;on-page optimisation and keyword strategy
 </li>
 <li>
 CRM experience &mdash; lead tracking, pipeline reporting, sales feedback loop
 </li>
 <li>
 Automation - Client journey
 </li>
 <li>
 Experience running WhatsApp and email marketing campaigns
 </li>
 <li>
 Drone operation or aerial photography capability (bonus)
 </li>
 </ul>
 
 
 EDUCATION
 
 
 
 Bachelor's degree in Marketing, media, or communications or equivalent practical experience
 
 
 Relevant certifications: Meta Blueprint and Google Ads certifications&mdash;preferable but not mandatory if experience is strong.
 
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Multimedia & Performance Specialist

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