campaign marketing specialist

Action Labs Consultancy

Job DescriptionPosition Overview:<ul><li>Position: Campaign Marketing Specialist</li><li>Department: Strategy</li><li>Reports To: Managing Director and Head of Strategy</li><li>Location: A&rsquo;ali, Bahrain</li><li>Type: Full-time (One-year contract)</li></ul>Overview: Action Labs is seeking an experienced Marketing Specialist to join our team. This is a pivotal role for a creative person who thrives in a fast-paced agency setting and can blend creativity with data-driven insights. As a Campaign Marketing Specialist, you&rsquo;ll be crafting dynamic content strategies and working closely with clients and cross-functional teams to deliver high-impact campaigns that meet client goals and drive measurable results.Key Responsibilities:<ul><li>Collaborate with clients, marketing teams, and other stakeholders to understand and define campaign objectives, target audience, and KPIs.</li><li>Develop and execute multi-channel marketing campaigns across digital, social, email, and paid media platforms.</li><li>Create compelling and engaging written content for various platforms, including websites, blogs, social media, email campaigns, and digital advertisements.</li><li>Conduct thorough research on industry trends and target audience preferences to develop content ideas that resonate and drive engagement.</li><li>Write clear, concise, and grammatically correct copy that effectively communicates the desired message and brand voice.</li><li>Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.</li><li>Collaborate with designers, videographers, and other creative team members to develop multimedia content, including videos, infographics, and interactive experiences.</li><li>Monitor and analyze campaign and content performance through data platforms such as Google Analytics, Meta, and email marketing tools, and optimize accordingly.</li><li>Support pitch development and proposal writing for new business opportunities, articulating strategic vision and content roadmap.</li><li>Stay up-to-date with emerging digital marketing trends, SEO/SEM best practices, AI-driven content tools, and evolving consumer behaviors.</li><li>Manage timelines, budgets, and expectations across multiple projects, ensuring deliverables are met with quality and efficiency.</li></ul>Qualifications:<ul><li>Marketing Agency Experience: 3+ years of hands-on experience in content creation, strategy, and marketing at a marketing agency or in a similarly fast-paced environment.</li><li>Content Expertise: Deep understanding of content marketing principles and a proven track record in developing content strategies that drive engagement.</li><li>Communication Skills: Exceptional written and verbal communication skills, with an eye for clear, concise, and engaging copy.</li><li>Industry Agility: Ability to adapt and create content for a variety of industries and audiences.</li><li>Tools Proficiency: Proficiency in content management systems and other marketing tools; familiarity with SEO, analytics, and performance tracking tools is a plus.</li><li>Education: Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or a related field.</li></ul>Why Join Action Labs?<ul><li>Growth Opportunities: Exposure to leading brands and innovative campaigns.</li><li>Collaborative Culture: Work alongside a passionate team focused on driving impact.</li><li>Learning Environment: Gain hands-on experience in fintech and digital marketing with room for personal and professional development.</li></ul>Job Type: Full-timeExperience:<ul><li>(marketing) agency: 3 years (Preferred)</li></ul>Language:<ul><li>Arabic (Preferred)</li><li>English (Preferred)</li></ul>

Campaign Marketing Specialist

CAPTRUST

<div>Overview:
<div>
WHO are we looking for?</div><div></div><div> 
CAPTRUST is seeking a Senior Campaign Marketing Automation Specialist to join its in-house digital marketing team to support the firm&rsquo;s brand-building marketing campaigns and data-driven digital marketing efforts. Proven expertise building and orchestrating marketing automation campaigns across all aspects of traditional and digital marketing &ndash; with a heavy focus on social media, life-stage marketing, and email marketing tactics.</div><div></div><div> 
This position will manage and oversee all aspects of marketing automation and analytics to effectively promote the CAPTRUST brand and service offering across all lines of business and client types. Position duties include planning marketing automation campaigns, a deep understanding of marketing technology, and measuring the performance analytics of campaigns and programs. The role is an individual contributor who can interact and drive collaborative planning discussions with content creators and marketing leadership to deliver campaigns that:</div><ul><li>
Build awareness of capabilities and investment solutions</li><li>
Drive response of qualified leads</li><li>
Integrate with systems for improved lead conversions</li><li>
Leverage a robust set of data to improve targeting and results</li><li>
Support field sales through the execution of email marketing programs</li></ul><div>
The in-house digital marketing team is part of, and will collaborate with, CAPTRUST&rsquo;s marketing team total team of 45 professionals which is responsible for supporting the firm&rsquo;s growth efforts and the needs of its retirement plan, endowment and foundation, and wealth management clients.</div>
Responsibilities:
<ul><li>Plan and execute all digital marketing automation campaigns partnering with the brand and content partners in a seamless and coordinated manner</li><li>
Assist with the management of all marketing events/campaigns and ensure alignment with business priorities, demand forecasts, editorial strategy, and internal stakeholders</li><li>
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points</li><li>
Plan, execute, and measure experiments and conversion tests</li><li>
Devise email A/B tests, manage testing calendar, record results, and advise on improvements. Testing includes subject lines, message content, CTAs, customer cohorts, and segments, send time, and new features intended to drive performance lift</li><li>
Partner with team members responsible for key aspects of digital - including SEO, paid media, marketing database, content strategy, and website development/optimization/management</li><li>
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)</li><li>
Instrument conversion points and optimize user funnels</li><li>
Collaborate with agencies and other vendor partners</li><li>
Use customer data such as web-behavior to drive the message and content personalization</li><li>
Analyze the company&rsquo;s digital marketing plan and identifying strategic weaknesses and making recommendations for improvements</li></ul>
Qualifications:

Minimum Qualifications:<ul><li>
Bachelor&rsquo;s degree or equivalent</li><li>
Minimum 5-7 years of B2B marketing communications experience (agency or in-house)</li><li>
Experience in business and technical writing, data analysis, market research, and project management</li><li>
A background in investments, wealth management, or finance is a plus</li></ul>
Desired Qualifications/Skills:<ul><li>
A self-starter and with the ability to work independently and within a collaborative team environment</li><li>
Proficiency in marketing automation and CRM platforms such as Microsoft Dynamics and ClickDimensions</li><li>
Familiarity with project management and social media tools like Asana and Oktopost are a plus</li><li>
Maintains an extreme attention to detail, is organized, and accountable</li><li>
An individual that can be coached and has a desire to learn</li><li>
Ability to maintain a high level of professionalism</li><li>
Superior written communication skills</li><li>
Good interpersonal communication skills</li><li>
Ability to consistently meet deadlines</li><li>
Works well in deadline-driven environment and stressful situations</li><li>
Ability to work on multiple projects with simultaneous deadlines</li><li>
Solid knowledge of website analytics tools and other reporting platforms or the ability to learn and adapt to new marketing technologies</li><li>
Strong analytical skills and data-driven thinking</li><li>
Up to date with the latest trends and best practices in online marketing and measurement</li></ul><div>
WHAT can you expect from your career at CAPTRUST?</div><div> 
Our colleagues, like our clients, tend to stay with CAPTRUST for years. There&rsquo;s a reason for it; it&rsquo;s a great culture in which to work and grow. We all work together, each of us motivating those around us with our commitment to high standards. At CAPTRUST, expect a fully stocked break room, fun employee events, and a quality team surrounding you with opportunities for personal growth.</div><div> 
Our Employee Benefits Package shows how much we value our team. Some benefits include:</div><ul><li>
Employee ownership opportunities</li><li>
Brick Bonus success sharing program</li><li>
Comprehensive health coverage + Personify wellness platform</li><li>
401(k) program with a 5% employer match + financial planning for colleagues</li></ul><div>
WHERE will you be working?</div><div></div><div> 
Remote</div><div> 
HOW do we build a world class organization one brick at a time?</div><div> 
We make it a priority to hire those who have a commitment to service, a real interest in other people, and a passion to continuously improve. Simply put: the difference at CAPTRUST is the quality of our people and depth of our bench. If you are ready to make your mark, we want to talk to you.</div><div> 
Are you the next brick?</div><div> 
To get it done the CAPTRUST Way, an individual should exhibit the following characteristics:</div><ul><li>
Ability to build successful, collaborative, and trusting relationships</li><li>
Instinctive aptitude for consistently creating accurate, concise, respectful, and easy-to-understand verbal and written communications conveying complex information</li><li>
A strong sense of urgency about getting work done and solving problems to achieve results that benefit our clients and colleagues, even when faced with challenges</li><li>
Inherent desire to give back to our communities and enrich the lives of those around us</li><li>
An other-centered mindset</li><li>
Integrity through maintaining objectivity</li></ul><div>
EEO/Diversity Statement:</div><div> 
At CAPTRUST, we are committed to building and maintaining a diverse workforce and inclusive work environment where ALL colleagues feel authentically seen, respected, and supported.</div><div> 
CAPTRUST is committed to providing employment opportunities without regard to race, color, age, sex, sexual orientation, familial status, religious creed, national origin, ancestry, medical condition, marital status and registered domestic partner status, citizenship status, military and veteran status, disability, protected medical condition, genetic information, or any other status protected by law. CAPTRUST makes all employment decisions without regard to these protected statuses and does not tolerate harassment or discrimination. #mid-senior</div><div> 
This position will remain open until filled.</div></div>

Campaign Marketing Automation Specialist

Quiptales Mediaa

Performance Marketing SpecialistRole Overview: We are seeking a data-driven Performance Marketing Specialist to plan, execute, and optimize paid campaigns across Google, Meta, LinkedIn, and other digital platforms.Responsibilities:<ul><li>Run and optimize paid campaigns for lead generation, conversions, and ROI.</li><li>Manage budgets, targeting, and performance metrics (CPC, CTR, ROAS, CPL).</li><li>Conduct A/B testing on ads, creatives, and landing pages.</li><li>Track and report campaign performance using analytics tools</li><li>Collaborate with design/content teams for creatives and landing pages.</li><li>Stay updated with industry trends and platform updates.</li></ul>Requirements:<ul><li>2&ndash;4 years of experience in performance marketing.</li><li>Strong skills in Google Ads, Meta Ads, LinkedIn Campaign Manager.</li><li>Proficiency in Google Analytics/GA4 and campaign reporting.</li><li>Analytical, creative, and detail-oriented mindset.</li><li>Google Ads/Meta certifications (preferred).</li></ul>Job Type: Full-timePay: &#8377;10,000.00 - &#8377;15,000.00 per monthBenefits:<ul><li>Paid sick time</li></ul>Work Location: In person

Performance Marketing Specialist

Resource Center

<div>Reports to: Director of Philanthropy 
 
Position Overview: 
The Annual Giving &amp; Campaigns Specialist plays a key role in Resource Center&rsquo;s fundraising success by planning and executing donor campaigns across multiple channels. Reporting to the Director of Philanthropy, this team member will help shape and implement direct response efforts, including year-end giving, Pride, North Texas Giving Day, and other seasonal or special campaigns. 
The Annual Giving &amp; Campaigns Specialist will collaborate with the development and marketing teams to create compelling appeals (print and digital) tailored to diverse donor segments, including monthly donors. This role requires strong writing skills, creativity, attention to detail, and a strong grasp of fundraising best practices. This is a hybrid role. 
 
Responsibilities:<ul><li>
Partner with the Director of Philanthropy to develop and execute multi-channel fundraising campaigns (direct mail, email, social media, digital ads, etc.).</li><li>
Draft and edit donor-facing content, including appeals, landing pages, and other campaign materials.</li><li>
Segment donor audiences to ensure messages resonate with annual donors, monthly donors, and other target groups.</li><li>
Manage campaign timelines and coordinate deliverables with development and marketing teams.</li><li>
Analyze campaign performance, donor engagement, and response rates to inform strategy and improve results.</li><li>
Stay current on trends and best practices in direct response and digital fundraising.</li><li>
Support stewardship efforts by helping craft donor thank-you messages, updates, and impact communications.</li><li>
Contribute as a collaborative member of a growing development team, supporting a $5.5 million goal.
</li></ul>Job Requirements &amp; Qualifications:<ul><li>
Bachelor&rsquo;s degree or equivalent experience.</li><li>
2+ years of experience in fundraising, communications, marketing, or a related field.</li><li>
Passion for LGBTQIA+ justice, health equity, and community-centered work.</li><li>
Knowledge of fundraising best practices and donor stewardship principles.
</li><li>Strong writing and editing skills, with the ability to create persuasive and engaging donor communications.</li><li>
Ability to manage multiple projects, meet deadlines, and work both independently and collaboratively.
</li><li>Familiarity with direct mail, Mailchimp (or similar email platforms), and social media channels for fundraising.</li><li>
Ability to work remotely and commute to our office on a hybrid schedule.</li></ul>
cHczIaxOGy</div>

Annual Giving & Campaigns Specialist

Hashtag Media

****Please read the requirements carefully before applying****Job Title: Performance Marketing Specialist Job Type: Hybrid, Full-Time Location: Gulberg Greens, Islamabad Days: Monday to SaturdayJob Description:We are seeking a performance-driven Performance Marketing Specialist to manage, optimize, and scale our paid advertising campaigns across platforms such as Google, Facebook, Instagram, LinkedIn, and Twitter. The ideal candidate must have a proven track record of driving sales and lead generation through ad campaigns specifically for Website Designing, SEO, and Social Media Marketing services. This role requires a blend of analytical thinking and creative flair, with the goal of driving qualified traffic, generating leads, and maximizing ROI through strategic ad placements and audience targeting.You'll be responsible for end-to-end campaign management&mdash;from planning and execution to tracking and reporting&mdash;while continuously testing and optimizing for better results.Key Responsibilities:<ul><li>Plan, create, and manage high-performing paid ad campaigns across Google Ads, Meta (Facebook &amp; Instagram), LinkedIn, and other relevant platforms.</li><li>Develop and execute campaigns aimed at generating leads and driving conversions for Website Designing, SEO, and Social Media Marketing services.</li><li>Conduct detailed audience segmentation, keyword research, and competitor analysis to guide campaign strategy.</li><li>Write compelling ad copy and work with design teams to develop scroll-stopping creatives and video ads tailored to each platform and objective.</li><li>Collaborate with the website design team for the creation and optimization of landing pages aligned with campaign goals.</li><li>Set up, monitor, and optimize conversion tracking using tools like GA4, Google Tag Manager, Facebook Pixel, and other event tracking solutions.</li><li>Run A/B tests on creatives, landing pages, audience segments, and bidding strategies to improve conversion rates and lower acquisition costs.</li><li>Analyze campaign performance data across key metrics such as CTR, CPC, CPA, CPM, ROAS, and conversion rate to ensure consistent ROI.</li><li>Manage and allocate ad budgets effectively, making data-driven decisions to scale top-performing campaigns and cut underperforming ones.</li><li>Prepare detailed performance reports with actionable insights and recommendations for future improvements.</li><li>Stay up-to-date with the latest advertising policies, platform changes, trends, and tools to ensure compliance and maintain campaign efficiency.</li><li>Collaborate with internal marketing and sales teams to align ad strategies with broader business goals and customer journeys.</li></ul>Requirements:<ul><li>Minimum 1 year of hands-on experience running paid campaigns that generated leads and sales for Website Designing, SEO, and Social Media Marketing services.</li><li>Strong understanding of ad targeting, bidding strategies, campaign structures, and performance marketing principles.</li><li>Share proven results and statistics from past campaigns in these service areas during the hiring process.</li><li>Proficient in tools such as Google Ads, Meta Ads Manager, GA4, Google Tag Manager, LinkedIn Campaign Manager, etc.</li><li>Analytical mindset with the ability to translate data into campaign decisions and actionable strategies.</li><li>Ability to manage multiple campaigns simultaneously while meeting deadlines and performance targets.</li><li>Up-to-date with the latest digital marketing trends, algorithm changes, and advertising best practices.</li><li>Certifications like Google Ads, Meta Blueprint, or other relevant credentials are a strong plus.</li></ul>Interested candidates: Please share your resume, portfolio showcasing successful ad campaigns, screenshots of Ads Manager with key performance metrics, and relevant sales or performance reports demonstrating ROI impact at career@hashtagmedia.aeJob Type: Full-timePay: From Rs60,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Location:<ul><li>Islamabad (Preferred)</li></ul>Work Location: In person

HA-Technologies

About the Role: We are seeking a highly motivated Performance Marketing Specialist to join our growing team. The ideal candidate will have strong expertise in running paid campaigns across multiple digital platforms, with a proven track record of driving measurable results such as lead generation, conversions, and ROI.Key Responsibilities<ul><li>Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn Ads, TikTok Ads, and other platforms.</li><li>Manage and monitor campaign budgets to ensure maximum ROI.</li><li>Conduct A/B testing on ad creatives, audiences, and landing pages.</li><li>Use analytics tools (Google Analytics, GA4, Meta Business Suite, etc.) to track KPIs and optimize performance.</li><li>Work closely with the creative team to design compelling ad copies, creatives, and landing pages.</li><li>Stay updated on digital marketing trends, new ad formats, and platform updates.</li><li>Generate regular performance reports and provide actionable insights to management.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field.</li><li>2&ndash;4 years of experience in performance marketing (preferably in a marketing/IT agency).</li><li>Strong knowledge of Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and TikTok Ads Manager.</li><li>Hands-on experience with SEO basics, Google Tag Manager, and conversion tracking.</li><li>Strong analytical and problem-solving skills.</li><li>Ability to handle multiple campaigns under tight deadlines.</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Can you explain the difference between CPC, CPM, and CPA models?</li><li>How do you set up and track conversion events in Google Analytics or GA4?</li><li>What is Quality Score in Google Ads, and how does it affect campaign performance?</li><li>Explain your process for audience targeting and retargeting in Meta Ads.</li><li>How do you structure and optimize campaigns for lead generation vs. e-commerce sales?</li><li>Can you describe a successful paid campaign you managed? What KPIs did you track?</li><li>How do you calculate ROAS (Return on Ad Spend) and optimize for it?</li></ul>Work Location: In person

Accenture

Skill required: Marketing Operations - Campaign Management 
Designation: Campaign Management Specialist 
Qualifications:BSc
 
Years of Experience:7 to 11 years
 
About Accenture 
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song&mdash; all powered by the world&rsquo;s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
 
What would you do? Individual will be responsible to manage the Email Campaign Team Individual will be responsible to ensure all deliverables for the team are completed with specified quality standards and deployed within timelines Manage team utilization and Forecast for future campaigns Individual will be responsible to manage Email Marketing requests received via email/phone/ Teams/ Workfront Manage the communications with the Onshore team and delegate campaigns and tasks with the Offshore team Manage end-to-end email campaign process for Pharma industry QA the campaign to ensure 100% accuracy Individual is needed to complete tasks (deploy emails, Generate Distribution list, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. 
What are we looking for? Candidate should be a graduate Minimum 5 years of Email Marketing Experience. Minimum 5 years of experience of working on MOS products: particularly Word, PowerPoint, Excel &amp; Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skills &bull;Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. MOS Experience working on Team reports, Excel, Word and PPT Strong verbal and written communication skills Strong listening skills Excellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Working knowledge of how a Database works which can be leveraged for Email Marketing Programmes is a must. Minimum 4 years working knowledge of SFMC Intimate knowledge of Email Marketing Best Practices and trends
 
Roles and Responsibilities: &bull;In this role you are required to do analysis and solving of moderately complex problems &bull; May create new solutions, leveraging and, where needed, adapting existing methods and procedures &bull; The person would require understanding of the strategic direction set by senior management as it relates to team goals &bull; Primary upward interaction is with direct supervisor &bull; May interact with peers and/or management levels at a client and/or within Accenture &bull; Guidance would be provided when determining methods and procedures on new assignments &bull; Decisions made by you will often impact the team in which they reside &bull; Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture &bull; Please note that this role may require you to work in rotational shifts
 
BSc

Campaign Management Specialist

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