consumer marketing manager

Philips

<div><h3 class="jobSectionHeader"><b>Job Title
</b></h3>Consumer Marketing Manager
<p></p><h3 class="jobSectionHeader"><b>Job Description
</b></h3><h2 class="jobSectionHeader"><b>Job title:
</b><br>
<b>Consumer Marketing Manager
</b></h2><h2 class="jobSectionHeader"><br>
<b>Your role:
</b><br>
<ul><li><b>Develops and manages the creation of a global integrated innovation and communication roadmap, including new product launches, Commercial Innovation, and always-on base business, based on thorough analysis of consumer, market, and competitor insights for a designated portfolio.
</b></li><li><b>Collaborates with R&amp;D, Finance, Supply Chain, and Marketing Communications teams to design and maintain superior propositions that exceed consumer expectations, ensuring smooth execution across innovation processes (VPC, AD, PDLM, and MLD).
</b></li><li><b>Leads the adoption and adaptation of the global roadmap into locally relevant strategies, ensuring alignment with local consumer insights, market trends, competitive landscape, and local media/channel choices. Manage the localization of global content, supplementing it with locally developed content when necessary.
</b></li><li><b>Guides insights teams to collect and communicate local consumer, market, competition, and trend data to global teams, ensuring these insights are capitalized on to drive product innovation and business growth.
</b></li><li><b>Ensures the overall consistency and guidance of the Consumer Experience Journey across all touchpoints, ensuring that execution aligns with the category's brand positioning and visual identity in both global and local markets.
</b></li><li><b>Develops pricing strategies in collaboration with regional and finance teams to ensure they align with market conditions and business objectives, ensuring financial viability while meeting consumer needs.
</b></li><li><b>Handles the development and execution of the rolling business region plan, including the management of A&amp;P (Advertising &amp; Promotion) spend, supporting business growth and ensuring the execution of new commercial innovations.
</b></li><li><b>Monitors in-market results in collaboration with consumer and commercial analytics teams, tracking business and category growth, market share, and brand strength to optimize marketing plans and execution based on real-time performance.
</b></li><li><b>Supports sales teams in channel management by advising on the placement of appropriate product portfolios and providing input on pricing and promotional strategies to maximize market penetration and growth opportunities.
</b></li><li><b>Creates and provides strategic input to the plan of records (SPOR) and work closely with ISC counterparts to prepare accurate forecasting, ensuring alignment with overall business strategy and objectives.
</b></li><li><b>Leads the development of shopper marketing plans, ensuring best-in-class execution of product launches and promotions that resonate with consumer needs and align with business objectives.
</b></li><li><b>Ensures timely and financially viable delivery of critical initiatives by collaborating with cross-functional teams (including Finance, Supply Chain, Sales, and Marketing), ensuring that all projects meet consumer needs and business goals within the scope of the global and local roadmaps.
</b></li></ul></h2><h2 class="jobSectionHeader"><br>
<b>You're the right fit if:
</b></h2><ul><li><h2 class="jobSectionHeader"><b>7+ years of experience in marketing and brand management
</b></h2></li><li><h2 class="jobSectionHeader"><b>Proven track record of managing integrated campaigns
</b></h2></li><li><h2 class="jobSectionHeader"><b>Strong strategic mindset and analytical skills
</b></h2></li><li><h2 class="jobSectionHeader"><b>Experience in FMCG
</b></h2></li><li><h2 class="jobSectionHeader"><b>Leadership and cross-functional collaboration skills<br>
</b></h2></li></ul><h2 class="jobSectionHeader"><br>
<br>
<b>How we work together
</b><br>
<b>We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
</b><br>
<br>
<b>About Philips
</b><br>
<b>We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
</b><br>
<ul><li><b>Learn more about </b><b>our business </b><b>.
</b></li><li><b>Discover </b><b>our rich and exciting history </b><b>.
</b></li><li><b>Learn more about </b><b>our purpose </b><b>.
</b></li></ul><b>If you&rsquo;re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care </b><b>here </b><b>.
</b></h2><p>#PersonalHealth</p></div>

Consumer Marketing Manager

Mallinckrodt Pharmaceuticals

<div><div>Job Title</div>
Manager, Consumer Digital Marketing<div></div><div>
Requisition</div><div></div>
JR000015468 Manager, Consumer Digital Marketing (Open)<div></div><div>
Location</div><div></div>
Malvern, PA<div></div><div>
Additional Locations</div><div></div><div>
Job Description Summary</div><div></div><div>
Job Description</div><div></div><div>
The Manager Manager, Consumer Digital Marketing leads digital marketing strategies and execution for consumer-facing programs within the Branded Specialty portfolio. This role focuses on driving full-funnel consumer engagement from awareness to persistence through multiple digital channels while ensuring compliance and collaboration across teams.</div><div></div><div>
Key Accountabilities<br>
<br>
Consumer Digital Strategy &amp; Planning<br>
Assist in defining vision, strategy and implementation of digital marketing solutions that will improve the consumer experience (CX) via paid, earned, and owned media.<br>
Support the creation of annual and quarterly DTC channel strategies and test-and-learn roadmaps aligned to brand objectives, audience insights, and business KPIs.<br>
Partner with Consumer Marketing Lead to translate research, search trends, and first party data into audience frameworks, messaging hypotheses, and journey maps (pre-diagnosis diagnosis treatment decision adherence/persistence).<br>
Collaborate with Consumer Marketing Lead to define measurement plans (reach, engagement, quality traffic, conversions), incrementality approaches, and budget allocations by objective and channel.<br>
Uses audience research and trend analysis to create relevant content and digital strategies. Assesses customer data, market trends, and competitor actions. Monitors social media to spot topics and trends affecting audience interests.<br>
Develops learning &amp; educational programs for the branded business and other marketing members to educate/inform them about digital marketing landscape to stay abreast of innovations and opportunities.<br>
Evaluates emerging technologies and provides thought leadership and perspective for adoption where appropriate, including Direct-To-Patient initiatives such as telemedicine<br>
Works with marketers to assess the landscape and identifies new capabilities to optimize the user experience.<br>
<br>
Tactical Execution &amp; Analytics<br>
Coordinates with brand and fellow consumer team to plan and execute consumer media ecosystem to optimize the user funnels to drive demand.<br>
Lead the end&#8209;to&#8209;end development of DTC media and experiences (briefs, creative, specs/trafficking, QA, launch, in&#8209;flight optimization).<br>
Own SEO/SEM for consumer journeys (keyword strategy, content, technical SEO, paid search) to grow qualified traffic and cost-efficient conversions.<br>
Architect and execute social media playbook (promote products, services, or brands, and drive website traffic &amp; conversions through content creation, platform selection, advertising, performance analysis, and overall strategy development).<br>
Design and optimize CRM/email/SMS programs (opt-in consent, frequency, suppression, lifecycle triggers) with compliant ISI/fair balance placement across templates and landing pages.<br>
Builds relevant KPI&rsquo;s and metrics into campaigns. Presents high-level analytics and identifies areas for optimization.<br>
Uses strong analytical ability to define, track, and analyze end-to-end consumer experience across multiple channels and customer touch points to convert insights into concrete action plans.<br>
Monitors changes in digital marketing platforms and makes recommendations for adjustments as needed.<br>
Orchestrate quality digitl DTC submissions through MARC using the Veeva Vault platform; coordinating with Marketing Services as well as Legal, Medical, Regulatory.<br>
Ensure fair balance/ISI prominence and branded vs. unbranded separation across sites, media, and social; manage disclaimers, safety info, and link architecture for consumer readability.<br>
Lead label change remediation as needed for all digital assets in use (site content, banners, social posts, email templates, video, downloads) per company work instructions and timelines<br>
Champion privacy by design (HIPAA/PHI, CAN SPAM, TCPA, state privacy laws) and brand safety/suitability in media buying; maintain auditable content trails in Veeva (versioning, expiry, archiving).<br>
<br>
Partnerships &amp; Ways of Working<br>
Assists in managing digital external partners to ensure successful partnerships, including agency partners (media, creative, SEO/SEM, analytics): clear briefs, SOWs, deliverables, QA standards, and performance accountability.<br>
Collaborate with Insights &amp; Analytics to define tagging, experimentation, and reporting; partner with IT/Data/legal for cookie consent, privacy, CDP/CRM integrations.<br>
Successfully partners with cross-functional teams, including marketing operations, technology, digital enablement, patient access, brand teams and integrated agency partners.<br>
Evaluates new external partners to identify potential areas for innovation and/or partner expansion.<br>
<br>
Brand Team Support for Supprelin&reg; LA<br>
Works closely with Supprelin LA brand to support administrative tasks such as Scope of Work with assigned agency, PO creation, invoicing, etc.<br>
Lead AOR for brand in collaboration with brand lead to drive business performance<br>
Responsible for marketing execution primarily for Consumer digital tactics such as paid search, paid social, organic search and websites. Occasionally support HCP marketing tactics such as IVA, email campaigns, and training &amp; in-office materials.<br>
<br>
Qualifications<br>
Education &amp; Experience<br>
Bachelor&rsquo;s degree in Marketing or a related field is required.<br>
Advanced Degree - Masters or MBA is desirable.<br>
5&ndash;8 years total marketing experience with 5+ years in digital; strong track record leading consumer (DTC) programs in regulated categories; pharma/life sciences experience preferred.<br>
<br>
Knowledge<br>
Demonstrated experience in search engine optimization, paid search, omnichannel marketing, website development, email, social media and display advertising campaigns.<br>
Hands on fluency with analytics &amp; ad tech (e.g., GA4, tag management, ad servers/DSPs, social platforms) and marketing automation/CRM principles.<br>
Demonstrated success running omnichannel DTC programs (SEO/SEM, paid social, programmatic/video, web, email/SMS) with measurable impact.<br>
Proven experience advising stakeholders and effectively influencing business partners and peers is critical.<br>
Excellent vendor leadership, cross-functional collaboration, project management, and communication skills.<br>
Experience in Direct-to-Patient is a plus.<br>
Knowledge of the telemedicine landscape, evolving patient dynamics, and ability to integrate into marketing initiatives.<br>
<br>
Skills &amp; Abilities<br>
Consumer first strategy &amp; creative acuity (insight hypothesis test scale).<br>
Analytical rigor &amp; performance orientation<br>
Attention to detail &amp; project management (vendor management, cross-functional leadership, timeline, scope, and budget)<br>
Governance excellence (Medical, Legal, Regulatory, Compliance/Veeva VAULT, fair balance/ISI, AE/PC, labeling updates).<br>
Influence &amp; collaboration across Brand, Medical, Legal, Regulatory, Compliance, Patient Access, Sales, Training, IT, Digital Enablement, Insights &amp; Analytics and agencies.<br>
<br>
Physical Requirements<br>
This is a headquarters (Malvern, PA/virtual) based position that will require minimal travel (up to 15%).</div></div>

Manager, Consumer Digital Marketing

Omnicals Pharma Pvt Ltd

<p><b>Role Overview:</b></p><p>Drive brand strategy, growth, and market excellence for key nutraceutical products in the domestic market. Lead brand planning, consumer insights, campaign development, and cross-functional execution to strengthen market position and accelerate business performance.</p><p><b>Key Responsibilities:</b></p><ul><li>Develop and execute annual brand plans aligned with business objectives.</li><li>Drive end-to-end marketing initiatives: ATL, BTL, digital, trade marketing, and medical activation.</li><li>Analyse market trends, competitor intelligence, and consumer/doctor insights to identify growth opportunities.</li><li>Partner with sales teams to build impactful marketing tools, collaterals, and promotional strategies.</li><li>Lead new product launches from concept to go-to-market.</li><li>Manage brand P&amp;L, pricing strategy, forecasting, and performance tracking.</li><li>Collaborate with medical, regulatory, supply chain, and creative agencies to ensure flawless execution.</li><li>Ensure brand consistency across all touchpoints and strengthen brand equity.</li></ul><p><b>Required Experience &amp; Skills:</b></p><ul><li>6 &ndash; 7 years of experience in Brand/Marketing roles within Nutraceuticals, Pharma, or Consumer Health.</li><li>Strong understanding of domestic nutraceutical market dynamics, HCP engagement, and consumer behavior.</li><li>Proven experience in crafting impactful campaigns and driving successful product launches.</li><li>Analytical mindset with strong business acumen and P&amp;L understanding.</li><li>Excellent communication, stakeholder management, and execution skills.</li></ul><p><b>Education: </b>MBA in Marketing / Pharma-MBA / Life Sciences background preferred.</p><p>Job Types: Full-time, Permanent</p><p>Benefits:</p><ul><li>Health insurance</li><li>Paid time off</li><li>Provident Fund</li></ul><p>Application Question(s):</p><ul><li>Where is your current location in Mumbai?</li><li>Current CTC</li><li>Expected CTC</li><li>What is your Notice Period (in days)?</li><li>Describe in brief your current designation and job profile.</li></ul><p>Work Location: In person</p>

Brand Manager – Nutraceuticals (Domestic Market)

Muzz

<div><div><p><b>Remote within KSA</b></p><p><b>
Competitive plus equity</b></p><div><div><p>
We are looking for a passionate and experienced Marketing Leader to oversee and drive our marketing efforts in Saudi Arabia. You will be responsible for developing and executing comprehensive GTM plans and marketing strategies that align with our growth objectives in KSA and managing the country&rsquo;s marketing specialists.</p><p><b>
You must be an Arabic native speaker and fluent in English</b>, must have been raised in Saudi Arabia or have been managing markets operating in the kingdom. Saudi National is preferred but not a must.</p></div></div><div></div><div><p><b><br>
</b></p></div></div><div><div><div><h3 class="jobSectionHeader"><b>
What we're looking for</b></h3><div><div><ul><li>
An experienced and passionate marketing leader that is comfortable developing and executing marketing strategies , is creative and analytical and cares a lot about developing our brand, values and mission statement<br>
</li><li>
Someone that has ideally written or is able to write the roadmap for a best in class brand<br>
</li><li>
You have a proven record of delivering successful omni channel campaigns focused on brand awareness and user acquisition, that drive audience engagement while always monitoring what users love<br>
</li><li>
Someone with consumer app experience with a track record of delivering work with measurable business results on time and on budget<br>
</li><li>
Experience using data and metrics to measure impact and pivot accordingly<br>
</li><li>
Strong attention to detail and organisational skills with excellent communication, management and interpersonal skills<br>
</li><li>
A sophisticated understanding of the media landscape, ideally coupled with agency experience or excellent consumer app experience</li></ul></div></div></div><div></div><div><h3 class="jobSectionHeader"><b>
Day to day</b></h3><div><div><ul><li>
You will be developing and leading the brand marketing strategy for Muzz in Saudi Arabia</li><li>
Develop, elevate and drive brand strategy and omni channel campaign execution and own brand health initiatives</li><li>
Ideate, curate, deliver and manage creative and strategic marketing campaigns that drive organic sign ups alongside always-on marketing efforts that help us build our brand</li><li>
Manage external agencies and internal resources to develop integrated campaigns (briefing, providing strategic feedback, production)</li><li>
Help us build our content strategy: Analyse consumer and audience insights to translate them into marketing personas and strategies/activations</li><li>
Work collaboratively and cross functionally with data science, product marketing, brand and studio teams to drive progress against key business objectives</li><li>
Be analytical &amp; data-driven in all decision making and monitor the effectiveness of marketing campaigns on brand awareness and user acquisition</li><li>
Lead, manage, and inspire a team of marketing specialists in your country; Bring your skills, experiences and previous learnings on board and help forge a world class collaborative culture</li><li>
Be accountable to driving growth and impact across all key business KPIs and subKPIs: Organic Sign ups , CPI, Organic Search, Brand health etc</li><li>
Report monthly on progress and results of campaigns/initiatives to senior leadership</li></ul></div></div></div><div></div><div><h3 class="jobSectionHeader"><b>
Requirements</b></h3><div><div><ul><li>
3-4 years professional experience as a brand marketing manager on brand side, or extensive experience agency side , with the ability to showcase brand building work</li><li>
A track record as a senior marketing leader with direct experience leading highly visible omni channel marketing campaigns in KSA</li><li>
Consumer app experience with a successful record of delivering work with measurable business results on time and on budget</li><li>
Thrives in a fast paced environment and has ability to work to tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives</li><li>
Strong attention to detail and organisational skills with excellent communication, management and interpersonal skills,</li><li>
A solid understanding of the Muslim culture, ability to envision who the brand should be work with that align with muzz vision, ideally coupled with agency experience or excellent consumer app experience</li></ul></div></div></div></div></div><div></div><div><div><div><h1 class="jobSectionHeader"><b>
Why join Muzz?</b></h1><p><b>
We&rsquo;re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that&rsquo;s changing the world.</b></p><div></div><div><div><div><h3 class="jobSectionHeader"><b>
A great product</b></h3></div><p>
We&rsquo;re the leading app in this space with over 12 million members worldwide and counting!</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Level up quickly</b></h3></div><p>
Work with talented, generous people on the kinds of challenges you&rsquo;ll be proud to share.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
A diverse team</b></h3></div><p>
We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Meaningful equity</b></h3></div><p>
We&rsquo;re all working together to succeed and everyone on the team gets a slice of the pie.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
A day off per month to learn</b></h3></div><p>
We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
International travel</b></h3></div><p>
We fly the whole team to somewhere amazing twice a year to connect and have fun.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Regular socials</b></h3></div><p>
Mini golf, hikes, super competitive Catan nights - we&rsquo;ve done it all. Maybe you&rsquo;ll be at the next social?</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Generous Holiday / PTO</b></h3></div><p>
All full-time members get at least 33 days of holiday, regardless of where they live.</p></div></div></div></div></div><div></div><div><div><h2 class="jobSectionHeader"><b>
Our hiring process</b></h2><p><b>
We pride ourselves on making fast hiring decisions.</b></p>
<div></div><div><div><h4 class="jobSectionHeader"><b>Step 1.</b></h4><div>
Submit your CV.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 2.</b></h4><div>
An initial video call.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 3.</b></h4><div>
Complete a technical exercise.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 4.</b></h4><div>
Interview (in person or remote)</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 5.</b></h4><div>
Receive an offer!</div></div></div></div></div></div>

Country Marketing Lead (KSA)

Diageo

<div><div>Job Description :</div><div>
Customer Marketing Manager &ndash; On Trade Modern</div><div></div><div>
About the role:<br>
Design and implement strategies that strengthen the position of our brands within the modern on-trade channel. Build joint growth opportunities with strategic customers through segmented and differentiated plans, and close collaboration with cross-functional teams, enhance sales performance, brand visibility, and consumer experience.</div><div></div><div>
Role Responsibilities:</div><ul><li><div>
Leverage consumer and shopper insights to shape channel and category plans, working closely with marketing and commercial teams.</div></li><li><div>
Develop and implement short- and long-term strategies for the modern on-trade channel, actively tracking financial growth, and innovation opportunities.</div></li><li><div>
Build strategic partnerships with key customers, driving &ldquo;win-win&rdquo; negotiations and improving the effectiveness of trade initiatives.</div></li><li><div>
Define the Route-to-Consumer (RTC) strategy and lead field execution in collaboration with the team.</div></li><li><div>
Conduct customer and channel segmentation (restaurants, hotels, key chains) to prioritize resources and develop tailored strategies for high-potential customers.</div></li><li><div>
Lead, coach, and develop a high-performing team, fostering a culture of accountability and continuous improvement.</div></li><li><div>
Collaborate effectively with internal and external partners to drive integrated business plans.</div></li><li><div>
Develop flexible and proactive strategies that reflect the seasonality and tourism dynamics of the modern on-trade channel.</div></li><li><div>
Prepare channel performance and investment plans, manage budgets, track KPIs, and provide regular reporting to senior leadership.</div></li><li><div>
Ensure full compliance with company policies, legal regulations, and competition law principles in all commercial activities.</div></li></ul><div></div><div><br>
Experience / skills required:</div><ul><li>
Bachelor&rsquo;s Degree required</li><li>
Minimum 8 years experience in sales and customer/trade marketing areas</li><li>
Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to implement</li><li>
Understands how the total sales organization operates and how to drive effectiveness.</li><li>
Ability to build relationships and work collaboratively internally and externally with good influential and negotiation skills.</li><li>
Strong analytical, presentation and project management skills.</li><li>
Experience in premium outlet &amp; portfolio management with good understanding of F&amp;B insight</li></ul><div></div><div>
Diversity statement:</div><div>
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.</div><div>
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.</div><div>
Feel inspired? Then this may be the opportunity for you.</div><div>
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.</div><div></div><div>
Worker Type :</div>
Regular<div></div><div>
Primary Location:</div>
MeyDiageo Istanbul Head Office<div></div><div>
Additional Locations :</div><div></div><div>
Job Posting Start Date :</div>
2025-11-16</div>

Customer Marketing Manager – On Trade

Davidson Hospitality Group

<div>Property Description:
<div></div><div>
Join the energetic team at The Highland Dallas, a luxury boutique hotel that blends modern sophistication with Texas charm! Located in the vibrant heart of Dallas, our upscale property offers an exciting and dynamic environment where your talents can shine. With stylish guest rooms, award-winning dining at Knife Steakhouse, a stunning rooftop pool, and premier event spaces, The Highland Dallas is a hub of creativity and exceptional guest service. We&rsquo;re seeking passionate, driven individuals who are ready to take their hospitality careers to the next level. As part of our team, you&rsquo;ll have the opportunity to create memorable experiences for our guests and thrive in a culture that values innovation, teamwork, and excellence. Elevate your career by joining The Highland Dallas family&mdash;apply today and be part of something extraordinary in the heart of the city!</div>
Overview:
<p>
Are you a creative and results-driven marketer with a passion for the hospitality industry? Join our dynamic team as a Marketing Manager and make a significant impact on our brand presence and revenue growth. As a Marketing Manager, you'll have the opportunity to showcase your strategic thinking, innovative ideas, and leadership skills to drive our marketing initiatives to new heights. With your high energy, enthusiasm, and commitment to excellence, you'll play a crucial role in attracting guests, promoting our unique offerings, and enhancing the overall guest experience. Join us and be part of a team that values creativity, collaboration, and delivering exceptional results!</p><p></p><p><br>
Key Responsibilities:</p><ul><li>
Develop and implement strategic marketing plans to drive brand awareness and revenue growth</li><li>
Oversee digital marketing campaigns, including SEO, SEM, email marketing, and social media</li><li>
Manage the creation and execution of captivating content for various marketing channels</li><li>
Conduct market research and analyze consumer trends to identify new opportunities</li><li>
Collaborate with internal teams to ensure consistent brand messaging and alignment</li><li>
Monitor and analyze marketing performance metrics to optimize campaigns and ROI</li><li>
Manage marketing budgets and allocate resources effectively</li><li>
Stay updated on industry trends and competitor activities to maintain a competitive edge</li></ul><p>
Join our team as a Marketing Manager and be part of a vibrant and innovative environment that values your expertise and passion for marketing. Apply now to take the next step in your career and help us elevate our brand to new heights! Your enthusiasm and strategic thinking will play a vital role in driving our marketing success and enhancing our guest experience.</p>
Qualifications:
<ul><li>Bachelor's degree in Marketing, Business, or a related field or equivalent experience</li><li>
Proven experience as a Marketing Manager in the hospitality industry</li><li>
In-depth knowledge of digital marketing strategies and tactics</li><li>
Strong analytical and problem-solving skills</li><li>
Excellent written and verbal communication abilities</li><li>
Creative mindset with a keen eye for design and branding</li><li>
Proficiency in marketing software and analytics tools</li><li>
Leadership skills and ability to collaborate effectively with cross-functional teams</li></ul>
Benefits:
<p>
Davidson Hospitality Group is an award-winning, full-service hospitality management company overseeing hotels, restaurants, dining and entertainment venues across the US. A trusted partner and preferred operator for Hilton, Hyatt, Kimpton, Marriott, and Margaritaville, Davidson offers a unique entrepreneurial management style and owners&rsquo; mentality that provides the individualized personal service of a small company, enhanced by the breadth and depth of skill and experience of a larger company. In keeping with the company&rsquo;s heritage of delivering value, Davidson is comprised of four highly specialized operating verticals: Davidson Hotels, Pivot, Davidson Resorts and Davidson Restaurant Group.</p><p><br>
In keeping with the company&rsquo;s heritage of delivering value to its owners and team members, Davidson offers a rich benefit program with a variety of benefits designed to enrich the lives and well-being of our team members and their families.</p><ul><li>
Multiple Tiers of Medical Coverage</li><li>
Dental &amp; Vision Coverage</li><li>
24/7 Teledoc service</li><li>
Free Maintenance Medications</li><li>
Pet Insurance</li><li>
Hotel Discounts</li><li>
Tuition Reimbursement</li><li>
Paid Time Off (vacation, sick, bereavement, and Holidays).</li><li>
401K Match</li></ul><p>
Working at Davidson is like nowhere else. It&rsquo;s less of a job, more of a calling. It&rsquo;s part career, part revolution. Because whatever you do here, you play a part in helping redefine the way quality hospitality is delivered to our guests, our clients, our partners, and each other.<br>
<br>
EOE AA- Minorities/Females/Vet/Disability/Gender Identity/Sexual Orientation<br>
<br>
Davidson Hospitality is a drug free workplace. Pre-employment drug test and background check required. We participate in E-Verify.</p></div>

Marketing Manager, OEM (Seasonal)

Bariendo Inc

<div><h2 class="jobSectionHeader"><b>Overview</b></h2><ul><li><p>
Head of Marketing</p></li><li><p>
Total Compensation: $180-220K base + equity</p></li><li><p>
Schedule: Full-time, 40 hours/week</p></li><li><p>
Location: Hybrid, 3 days in our San Francisco office, 2 days remote</p></li><li><p>
Role Type: Full-time</p></li></ul><p></p><h2 class="jobSectionHeader"><b>
About Bariendo</b></h2><p>
Bariendo is on a mission to cure obesity. Founded by Harvard Medical School professors, we are pioneering quick, non-surgical weight loss procedures that are 7x safer than surgery and more effective and affordable than the best medications. Our digital health platform combines telehealth, distributed clinics, and an expert care team in endoscopic weight loss to deliver lasting, affordable results for the 40% of Americans struggling with obesity.</p><p>
We&rsquo;re growing rapidly with a vision to become the one-stop shop for obesity management, offering the most comprehensive set of interventions available online and via our distributed partner clinics. Join us to help patients reclaim their lives.</p><p></p><h2 class="jobSectionHeader"><b>
About This Role</b></h2><p>
We&rsquo;re looking for a data-obsessed, consumer-focused Head of Marketing who has owned a marketing engine end-to-end from acquisition to retention, in a high-growth consumer health, wellness, or clinical brand.</p><p>
This role is perfect for someone who:</p><ul><li><p>
Has deep performance marketing experience and lives comfortably in budgets, dashboards, attribution, and optimization.</p></li><li><p>
Has built and led a marketing organization before.</p></li><li><p>
Knows how to manage agencies, people, partners, and patient-facing programs.<br>
Can blend quantitative rigor with creative brand instincts.</p></li><li><p>
Understands the unique customer journey of a health, wellness, clinical, or care-delivery brand.</p></li></ul><p>
You&rsquo;ll oversee our marketing budget, drive paid acquisition strategy, build our patient ambassador and influencer programs, and own all content, lifecycle, PR, and brand initiatives. Your north star is efficient, scalable patient growth.</p><p>
This is the opportunity of a lifetime to build the brand for the next great consumer medical procedure &mdash; something that could stand alongside LASIK or IVF in both recognition and impact.</p><p>
In the near term, this is a hands-on, high-impact role &mdash; perfect for a builder who thrives in ambiguity and loves getting in the weeds. You&rsquo;ll be both strategist and doer, testing creative, writing copy, and optimizing campaigns before scaling a team. If you need layers of support to move fast, this isn&rsquo;t the right fit.</p><p>
Bariendo is backed by a world-class group of investors including BrandProject, ensuring you&rsquo;ll have the capital and support to scale impact fast.</p><p></p><h2 class="jobSectionHeader"><b>
What You&rsquo;ll Do</b></h2><h3 class="jobSectionHeader"><b>
Performance Marketing</b></h3><ul><li><p>
Lead all paid acquisition efforts and manage our digital marketing agency across Meta, Google, YouTube, and more.</p></li><li><p>
Build, manage, and optimize a $5M+ annual performance budget with clear accountability to CAC, ROAS, and patient volume targets.</p></li><li><p>
Own attribution, funnel performance, and forecasting; turn insights into action.</p></li></ul><h3 class="jobSectionHeader"><b>
Consumer Marketing &amp; Growth</b></h3><ul><li><p>
Develop and execute the full marketing strategy across paid, owned, and earned channels.</p></li><li><p>
Build and scale lifecycle programs: email, SMS, retargeting, and content journeys.</p></li><li><p>
Map and continuously refine the full patient journey, from awareness through retention and referral.</p></li><li><p>
Own website optimization, CRO, landing page testing, and demand-generation creative.</p></li></ul><h3 class="jobSectionHeader"><b>
Patient Ambassador, Influencer, and PR Programs</b></h3><ul><li><p>
Build and manage our patient ambassador program, ensuring patient stories drive referrals, credibility, and community.</p></li><li><p>
Oversee influencer, affiliate, and PR strategies to amplify reach and trust.</p></li><li><p>
Work directly with patients, press, creators, and partners.</p></li></ul><h3 class="jobSectionHeader"><b>
Content &amp; Brand</b></h3><ul><li><p>
Oversee all content marketing: SEO, organic social, educational content, blog, and email.</p></li><li><p>
Shape brand narrative across channels and ensure medical accuracy with warmth and accessibility.</p></li><li><p>
Lead creative development and manage agencies, freelancers, and vendors.</p></li><li><p>
Balance brand-building with measurable performance outcomes.</p></li></ul><h3 class="jobSectionHeader"><b>
Leadership &amp; Cross-Functional Collaboration</b></h3><ul><li><p>
Lead and grow a small team; oversee agency partners and contractors.</p></li><li><p>
Collaborate closely with clinical, operations, growth, and product teams.</p></li><li><p>
Bring a systems mindset to measurement, experimentation, reporting, and optimization.</p></li></ul><p></p><h2 class="jobSectionHeader"><b>
What We&rsquo;re Looking For</b></h2><ul><li><p>
7-15+ years of marketing experience with at least 3+ years leading performance marketing at a consumer health, wellness, or clinical brand.</p></li><li><p>
Demonstrated success owning an entire marketing engine E2E, including paid acquisition, lifecycle, content, PR/influencers, and brand.</p></li><li><p>
Deep expertise managing multi-million-dollar performance budgets and hitting aggressive CAC/ROAS targets.</p></li><li><p>
Strong quantitative mindset - able to use data, experimentation, and dashboards to drive decisions.</p></li><li><p>
Experience managing teams, agencies, creators, and cross-functional partners.</p></li><li><p>
Comfortable working with patient stories, health-focused messaging, and regulated-ish environments.</p></li><li><p>
Ability to simplify clinical/medical topics into compelling, conversion-friendly content.</p></li><li><p>
Track record of building predictable, scalable funnels in a consumer environment.</p></li><li><p>
Familiarity with creative testing frameworks used by performance agencies preferred.</p></li><li><p>
Background in a high-growth and/or early stage startup or multi-location healthcare business preferred.</p></li></ul><p></p><h2 class="jobSectionHeader"><b>
What Makes This Job Amazing</b></h2><ul><li><p>
Mission + Performance: Combine impact-driven healthcare storytelling with data-driven growth marketing.</p></li><li><p>
Autonomy: Own the full content engine &mdash; strategy, execution, and measurement.</p></li><li><p>
Fast Feedback Loops: Work with leadership that values iteration, analytics, and results over vanity metrics.</p></li><li><p>
Career Growth: Build the foundation of a scalable performance content function from the ground up, with significant opportunity for advancement as the company grows.</p></li><li><p>
Hybrid Flexibility: Three days in our San Francisco office, two days remote.</p></li></ul><p></p><h2 class="jobSectionHeader"><b>
Total Rewards</b></h2><ul><li><p>
Competitive salary with equity in a high growth, seed-stage startup</p></li><li><p>
Comprehensive health benefits (medical, dental, vision)</p></li><li><p>
11 paid holidays, 15 personal vacation days, 10 wellness days</p></li><li><p>
Hybrid work, 3 days in-office 2 days remote</p></li></ul></div>

Head of Marketing

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