content lead

AdalFi

<div>
 
 
 Content Lead &ndash; AdalFi
 
 
 
 
 
 About AdalFi
 
 
 
 AdalFi is the market leader in AI-powered credit scoring and digital lending infrastructure. We partner with banks and financial institutions to enable end-to-end digital credit journeys that expand access to fair, instant, and low-friction credit. With 17+ partner banks and over $200M disbursed through our platform, AdalFi is reshaping how credit works across MENAP and beyond.
 
 
 We are now seeking a
 
 Content Lead
 
 to own and drive our content function end-to-end. This role sits at the intersection of strategy and execution: setting the vision for AdalFi&rsquo;s content, while also rolling up your sleeves to write, ship, and optimize it.
 
 
 
 Role Overview
 
 
 
 The Content Lead will define AdalFi&rsquo;s content strategy, build the content engine, and ensure we have the right materials to win with customers, partners, and the broader market. You will be responsible for both
 
 senior-level leadership
 
 &mdash;shaping narratives, setting standards, and guiding partners&mdash;and
 
 hands-on execution
 
 &mdash;writing, editing, and distributing high-quality content across platforms.
 
 
 This is a high-impact role that touches sales, marketing, product, and external communications.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Content Strategy &amp; Planning
 
 
 </li>
 </ul>
 &cir; Define and own AdalFi&rsquo;s content roadmap across sales, marketing, and thought leadership.
 
 
 &cir; Continuously identify content gaps and propose new initiatives based on market feedback, competitor activity, and business priorities.
 
 
 &cir; Translate complex fintech and credit-scoring concepts into compelling, easy-to-understand narratives.
 
 
 <ul>
 <li>
 Sales Enablement Collateral
 
 
 </li>
 </ul>
 &cir; Create and maintain high-impact sales and marketing materials (1-pagers, product overviews, case studies, decks).
 
 
 &cir; Redesign and adapt existing content into formats that directly support sales and business development teams.
 
 
 <ul>
 <li>
 Content Creation &amp; Distribution
 
 
 </li>
 </ul>
 &cir; Write and publish high-quality long-form and short-form content for multiple channels (LinkedIn, website, blog, email, etc.).
 
 
 &cir; Own content distribution across platforms, ensuring maximum visibility, reach, and engagement.
 
 
 &cir; Maintain consistency in tone, messaging, and brand identity across all touchpoints.
 
 
 <ul>
 <li>
 Technical &amp; Product Documentation
 
 
 </li>
 </ul>
 &cir; Develop clear, structured technical documentation for internal and external audiences.
 
 
 &cir; Partner with product and engineering teams to explain features, workflows, and integrations in a user-friendly way.
 
 
 <ul>
 <li>
 Cross-Functional Collaboration
 
 
 </li>
 </ul>
 &cir; Work closely with Growth, Marketing, Sales, and Product teams to align content with go-to-market priorities.
 
 
 &cir; Equip internal teams with tailored content that strengthens client and partner conversations.
 
 
 <ul>
 <li>
 Performance Tracking &amp; Optimization
 
 
 </li>
 </ul>
 &cir; Measure and analyze the performance of content across channels, continuously improving based on data and feedback.
 
 
 &cir; Maintain a structured, accessible repository of all collateral and documentation.
 
 
 <ul>
 <li>
 Partner Management
 
 
 </li>
 </ul>
 &cir; Act as the primary bridge between AdalFi and external content partners/agencies.
 
 
 &cir; Manage priorities, provide feedback, and ensure external deliverables align with AdalFi&rsquo;s goals and standards.
 
 
 
 Requirements
 
 
 
 <ul>
 <li>
 2+ years of experience in content creation, marketing, or communications, ideally within fintech, SaaS, or B2B technology.
 </li>
 <li>
 Exceptional writing and editing skills, with the ability to simplify complex topics into clear, persuasive narratives.
 </li>
 <li>
 Proven experience creating both sales enablement collateral and thought leadership content.
 </li>
 <li>
 Hands-on execution ability with strong attention to detail and design sensibility.
 </li>
 <li>
 Experience managing external content partners or agencies.
 </li>
 <li>
 Strong collaboration skills, with the ability to work cross-functionally with sales, product, and marketing teams.
 </li>
 <li>
 Data-driven mindset with the ability to measure and optimize content performance.
 
 
 </li>
 </ul>
 
 Nice to Have
 
 
 
 <ul>
 <li>
 Background in financial services, credit, or lending.
 </li>
 <li>
 Familiarity with tools like HubSpot, Webflow, Figma, or Amplitude.
 </li>
 <li>
 Experience building content operations in a high-growth startup environment.
 </li>
 <li>
 Ability to create basic visual collateral (e.g., presentations, infographics) alongside written content.
 
 
 </li>
 </ul>
 
 Why Join Us?
 
 
 
 <ul>
 <li>
 Play a defining role in shaping the voice and narrative of a category-leading fintech.
 </li>
 <li>
 Blend strategic ownership with the freedom to write, create, and execute directly.
 
 
 </li>
 </ul>
 Work alongside an ambitious, high-performing team building the future of credit access worldwide
 
 
</div>

Content Lead

Opus Training Inc.

<div><h1 class="jobSectionHeader">About Us</h1>
Opus is the leading AI-powered training operations platform for the service industry. We&rsquo;re a team of industry veterans and tech operators building a world where every frontline worker has a good job.
Our product works &mdash; and because of that, we lead with show, not tell. We believe training should be accessible and our content follows the same philosophy: short, punchy, useful, and built for how people actually learn.<h1 class="jobSectionHeader">
Role Overview</h1>
Content is not &ldquo;marketing support&rdquo; at Opus &mdash; it&rsquo;s the engine behind the strong inbound demand we see today.
You&rsquo;ll own the creative and editorial direction for the content that drives brand awareness, inbound pipeline, and advocacy through education.
Why this role is special
You&rsquo;ll work with rich raw material:<ul><li>
a CEO with an established, respected point of view</li><li>
proprietary research that shapes the industry narrative</li><li>
customers eager to share real operational wins</li><li>
a podcast featuring C-suite operators</li><li>
rich product usage data that reveals what training looks like in practice</li></ul>
Your job is to turn this material into bite-sized, multimedia-forward content that teaches something real &mdash; because education is the most authentic way to sell.
We have a strong foundation in place (Growth, PMM, designers, video editors, podcast producers). We invest in brand and love to experiment. Now we need someone who can elevate quality, sharpen focus, and ensure our content drives the business forward.
If you&rsquo;re a journalist-turned-content-creator, a multimedia storyteller, or an editorial producer who loves autonomy and velocity, this role will feel like home.<h1 class="jobSectionHeader">
Key Responsibilities</h1>
Drive Content as a Growth Channel<ul><li>
Build and execute a content strategy that supports pipeline and campaign goals in partnership with the broader marketing team</li><li>
Turn customer insights, product stories, and industry trends into content that attracts, educates, and accelerates deals</li><li>
Partner with Growth to expand our organic reach (SEO/GEO) and capture demand</li><li>
Use performance data to refine what we make and how we distribute it</li></ul>
Set the Creative Standard<ul><li>
Own Opus&rsquo; content voice, narrative, and creative quality</li><li>
Deepen the standard for each channel and audience (Executives, Training Directors, Ops Leaders, etc)</li><li>
Raise the bar on storytelling, production value, and editorial clarity</li></ul>
Run the Content Engine &amp; Lead Creative Contractors<ul><li>
Own the content calendar and prioritize what gets made</li><li>
Lead and build a team of creative contractors (video, design, writing, audio)</li><li>
Build scalable workflows and AI-assisted systems for faster, smarter production</li><li>
Lead or create core content yourself (founder thought leadership, narrative posts, key video/podcast moments) when your judgment elevates the work</li></ul><h1 class="jobSectionHeader">
Skills &amp; Experience</h1>
Must Have:<ul><li>
7&ndash;10 years in journalism, editorial, multimedia production, or creative content roles</li><li>
Portfolio that shows narrative strength, editorial judgment, and multimedia range</li><li>
Experience creating or overseeing social-first creative, video clips, and other short-form formats</li><li>
Strong familiarity with AI as a production accelerator (not a crutch)</li><li>
Clear ability to lead contractors and maintain quality standards</li><li>
Proven skill turning raw interviews, data, workshops, or research into compelling content</li><li>
Comfortable working in fast-moving, lean teams with high autonomy</li></ul>
Nice to Have:<ul><li>
B2B or SaaS content experience</li><li>
SEO/GEO content optimization</li><li>
Ghostwriting for executives or founders</li><li>
Background in operations, workforce development, hospitality, or service industries</li></ul><h1 class="jobSectionHeader">
What Success Looks Like</h1>
First 90 Days:<ul><li>
Own the content calendar and establish trust through crisp direction</li><li>
Improve velocity or quality with 2&ndash;3 low-lift operational wins</li><li>
Produce 1&ndash;3 &ldquo;signature&rdquo; pieces that set the new standard</li></ul>
Within First Year:<ul><li>
Pipeline impact: measurable lift in inbound channels, notably organic and social channels</li><li>
Audience reach expansion: growth of key segments</li><li>
Operational excellence: predictable output, consistent quality, scalable workflows</li><li>
Strategic partnership: trusted advisor on GTM priorities, messaging, and storytelling</li></ul><h1 class="jobSectionHeader">
Why Join Opus Training</h1>
You&rsquo;ll build on a modern B2B content engine with:<ul><li>
a product that delivers</li><li>
a founder with a real POV</li><li>
customers who love us</li><li>
the creative freedom to experiment</li><li>
and the mandate to produce work you&rsquo;re proud of</li></ul>
This is a rare opportunity to create content that actually matters &mdash; and to define how the industry talks about frontline training for years to come.
Compensation Range: $120K - $150K</div>

AryaXAI

<div>Lexsi Labs is one of the leading frontier labs focusing on building aligned, interpretable and safe Superintelligence. Most of the work involves developing new methodologies for efficient alignment, interpretability, lead-strategies, and foundational tabular model research. Our mission is to make AI tools that empower researchers, engineers, and organizations to unlock AI's full potential while maintaining transparency and safety.
Our team thrives on a shared passion for cutting-edge innovation, collaboration, and a relentless drive for excellence. At Lexsi.ai, everyone contributes hands-on to our mission in a flat organizational structure that values curiosity, initiative, and exceptional performance.
As a Technical Content Lead at Lexsi.ai, you will be uniquely positioned to shape how the world understands and adopts our platform. You will operate at the intersection of research, product, and engineering, translating complex systems into clear, technically rigorous narratives. You&rsquo;ll help build trust with developers, data scientists, ML engineers, and platform teams across startups, mid-market, and enterprise.
This is a high-ownership role where startup speed meets technical depth, with outcomes measured in credibility, clarity, and adoption.<h2 class="jobSectionHeader">
Responsibilities</h2><ul><li>
Own Lexsi.ai&rsquo;s technical content strategy and execution across audiences: AI engineers, data scientists, AI Researchers, SDEs, platform teams, and enterprise stakeholders.</li><li>
Produce high-signal technical content that engineers actually use: deep-dive blog posts, technical explainers, and benchmarks; tutorials, notebooks, guides, and reference implementations; architecture breakdowns, product narratives, and &ldquo;how it works&rdquo; content.</li><li>
Convert internal research and product work into external-facing assets: interpretability methods, alignment approaches, evaluation methodology; ML observability, debugging workflows, auditability and governance story</li><li>
Create and maintain technical and product documentation in collaboration with engineering: onboarding, SDK/API docs, integration guides, and troubleshooting playbooks</li><li>
Partner with Product, Research, MLEs, and SDEs to: Identify adoption friction points; improve activation and &ldquo;time-to-first-value&rdquo; through content-driven UX clarity; ensure technical claims are precise, testable, and defensible</li><li>
Build a repeatable content engine that supports user acquisition in the US and Europe:developer-first distribution (GitHub, communities, conferences); launch narratives, release notes, changelogs, and product updates</li><li>
Support external visibility: co-author technical briefs/whitepapers; help prepare conference submissions, talks, demos, and workshops; publish work in open forums where appropriate (blogs, open repos, arXiv-style notes)</li></ul><h2 class="jobSectionHeader"> 
Qualifications</h2><ul><li>
Strong technical foundation in one or more of: ML / DL, MLOps, data systems, applied AI, or platform engineering</li><li>
Demonstrated ability to write and ship technical content that developers trust: blogs, docs, tutorials, notebooks, GitHub READMEs, research notes, or similar</li><li>
Comfortable engaging directly with engineers and researchers to extract insights and turn them into publishable assets.</li><li>
Hands-on familiarity with modern ML tooling and workflows (examples: PyTorch/TensorFlow, pipelines, eval stacks, model debugging, observability).</li><li>
Able to communicate complex ideas clearly without diluting technical correctness.</li><li>
High ownership mindset: can run end-to-end from idea draft code/examples review publish distribution iteration. 
</li></ul><h2 class="jobSectionHeader">
Nice to Have</h2><ul><li>
Experience writing content related to interpretability, alignment, evaluation, model monitoring, or ML governance.</li><li>
Ability to create strong diagrams and technical visuals (system diagrams, evaluation flows, architecture maps).</li><li>
Prior open-source contributions or experience maintaining developer-facing tooling</li><li>
Experience collaborating with growth/product on activation and funnel improvements (PLG motion).</li>
Experience speaking at meetups/conferences or running workshops. 
<li>
</li></ul><h2 class="jobSectionHeader">
What Success Looks Like (First 6&ndash;12 Months)</h2><ul><li>
Lexsi.ai content becomes a trusted reference in engineer communities (shared in Slack groups, GitHub issues, forums).</li><li>
Clear improvement in activation metrics driven by docs/tutorials (faster time-to-first-value).</li><li>
A consistent, recognizable technical voice across docs, launches, and thought leadership.</li>
Multiple &ldquo;flagship&rdquo; pieces of content that reliably pull qualified developers into trying the product. 
<li>
</li></ul><h2 class="jobSectionHeader">
How to Apply</h2>
Please send:<ul><li>
2&ndash;3 examples of technical writing you&rsquo;ve published (or private samples), and</li><li>
GitHub/code samples if relevant, plus</li><li>
a short note on what kinds of technical content you love creating (and for whom).</li></ul></div>

Technical Content Lead

NxtWave

<div>
 
 
 Content Lead
 
 
 
 
 
 
 
 About Nxtwave:
 
 
 
 At NxtWave, we&rsquo;re on a mission to democratize tech skills for India&rsquo;s youth. Founded by Rahul Attuluri and alumni from prestigious institutes (IIIT Hyderabad, IIT Bombay, IIT Kharagpur) and celebrated among India&rsquo;s fastest-growing EdTech innovators, NxtWave is backed by top private equity and venture firms. We&rsquo;re officially partnered with NSDC (Ministry of Skill Development &amp; Entrepreneurship), recognized by NASSCOM and Startup India, and nurtured by a vibrant team that&rsquo;s won &ldquo;Greatest Brand in Education&rdquo; and T-Hub&rsquo;s &ldquo;Startup Spotlight Award 2023.&rdquo;
 
 
 
 
 
 Our founders are Forbes India 30 Under 30 honorees, and our reach extends across 647+ districts, impacting over 1,750 companies&mdash;including Google, Amazon, Nvidia, and Deloitte.
 
 
 Learn more:
 
 www.ccbp.in
 
 
 
 
 Why Join Us?
 
 
 <ul>
 <li>
 Make an Impact: Enable thousands of youth to launch their tech careers, regardless of background or language.
 </li>
 <li>
 Learn and Grow: Access best-in-class mentorship, upskilling, and the latest EdTech tools.
 </li>
 <li>
 Progress Your Career: A visible path to senior roles in curriculum operations, EdTech project management, or academic partnership management.
 </li>
 <li>
 Rewards &amp; Balance: Enjoy competitive salary, performance bonuses, health insurance
 
 ,
 
 a 5-day workweek, and a supportive, inclusive culture.
 </li>
 </ul>
 
 
 Job Summary
 
 
 
 As a Content Lead at NxtWave, you will shape the strategic vision and operational excellence behind our technical curriculum, including core areas like MERN Full Stack, Python, and AI. You will lead a high-performing team to create, maintain, and continuously innovate on comprehensive educational content that empowers learners to thrive in the modern tech workforce.
 
 
 
 
 
 
 Roles and Responsibilities
 
 
 
 
 1. Curriculum Strategy and Vision
 
 
 <ul>
 <li>
 Define and own the strategic direction of the technical curriculum across core domains in atleast MERN Full Stack, Python or Gen AI.
 </li>
 <li>
 Translate business goals, learner needs, and industry expectations into curriculum frameworks and actionable content roadmaps.
 </li>
 <li>
 Ensure the curriculum remains dynamic, relevant, and aligned with both hiring trends and future tech trajectories.
 </li>
 </ul>
 
 
 2. Team Leadership and Mentorship
 
 
 <ul>
 <li>
 Lead a team of Technical Curriculum Developers (TCDs) and Subject Matter Experts (SMEs), providing them with clear direction, support, and professional growth opportunities.
 </li>
 <li>
 Oversee individual and team roadmaps, ensuring timely and high-quality content delivery.
 </li>
 <li>
 Build a strong feedback culture through regular review cycles, constructive critique, and shared best practices.
 </li>
 </ul>
 
 
 3. Content Development and Oversight
 
 
 <ul>
 <li>
 Supervise the planning, design, and development of comprehensive learning materials including instructional content, assessments, hands-on projects, and revision modules.
 </li>
 <li>
 Ensure content is technically accurate, pedagogically sound, and optimized for different learning styles and levels.
 </li>
 <li>
 Establish and enforce content standards and documentation practices that enhance consistency and scalability.
 </li>
 </ul>
 
 
 4. Curriculum Maintenance and Upgrades
 
 
 <ul>
 <li>
 Implement regular audit and update cycles to maintain curriculum relevance and technical freshness.
 </li>
 <li>
 Drive proactive revisions based on feedback from delivery teams, learner analytics, and emerging industry standards.
 </li>
 <li>
 Maintain content hygiene by identifying outdated modules, improving weak areas, and phasing out redundant topics.
 </li>
 </ul>
 <li>
 </li>
 
 
 5. Enhancing Learning Experience
 
 
 <ul>
 <li>
 Collaborate with instructional designers and delivery teams to improve the learner journey across content formats.
 </li>
 <li>
 Ensure curriculum is engaging, outcomes-driven, and structured for strong concept retention and practical application.
 </li>
 <li>
 Innovate around learning formats&mdash;introducing visual learning elements, guided walkthroughs, microlearning units, and contextual learning flows.
 </li>
 </ul>
 
 
 6. AI and Technology Integration
 
 
 <ul>
 <li>
 Actively explore and implement AI-powered learning enhancements&mdash;such as personalized feedback, auto-generated practice questions, or interactive AI tutors.
 </li>
 <li>
 Infuse emerging technologies like LLMs, prompt engineering, and Gen AI tools into the curriculum as both learning content and content development enablers.
 </li>
 <li>
 Stay current with advancements in AI and edtech to continuously raise the bar for innovation in learning delivery.
 </li>
 </ul>
 
 
 7. Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work closely with Product, Delivery, and Marketing teams to ensure curriculum is aligned with platform capabilities, learner expectations, and brand messaging.
 </li>
 <li>
 Collaborate with delivery leads to equip instructors with the right resources and ensure curriculum-readiness for live sessions.
 </li>
 <li>
 Contribute to learner support strategies by identifying content-level interventions that improve engagement, progression, and outcomes.
 </li>
 </ul>
 
 
 8. Process Building and Operational Excellence
 
 
 <ul>
 <li>
 Design scalable systems and processes for curriculum planning, development, review, and release.
 </li>
 <li>
 Drive documentation practices that make it easy to onboard new team members, audit existing content, and track version history.
 </li>
 <li>
 Anticipate bottlenecks, manage dependencies, and ensure smooth execution of high-volume content pipelines.
 </li>
 </ul>
 <li>
 </li>
 <li>
 </li>
 <li>
 </li>
 
 
 
 
 
 9. Data-Driven Improvement
 
 
 <ul>
 <li>
 Regularly review learner analytics, course completion data, and assessment outcomes to uncover areas for content improvement.
 </li>
 <li>
 Collaborate with analytics and learner success teams to understand drop-off points, confusion hotspots, or performance gaps.
 </li>
 <li>
 Apply insights to design more effective learning paths, better scaffolding, and measurable progression benchmarks.
 </li>
 </ul>
 
 
 10. Thought Leadership and Innovation
 
 
 <ul>
 <li>
 Champion innovation within the curriculum team by encouraging experimentation, piloting new formats, and scaling successful initiatives.
 </li>
 <li>
 Identify and launch high-leverage projects that push the boundaries of traditional curriculum models.
 </li>
 <li>
 Represent the curriculum function in key leadership conversations and contribute to NxtWave&rsquo;s larger vision of transforming tech education in India.
 </li>
 </ul>
 <li>
 </li>
 
 
 Minimum Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s in Computer Science, Engineering, or related technical field.
 </li>
 <li>
 Min 1 year+ hands-on software development experience and 1 year+ experience in technical content creation or curriculum development.
 </li>
 <li>
 Experience leading or mentoring content or technical teams.
 </li>
 <li>
 Strong foundation in core programming concepts and preferable domain expertise in frontend and backend tech.
 </li>
 <li>
 Familiarity with Gen AI tools, LLMs, and prompt engineering.
 </li>
 <li>
 Exceptional written and verbal communication skills.
 </li>
 <li>
 Passion for building impactful, learner-centered educational content.
 </li>
 </ul>
 
 
 Job Overview
 
 
 <ul>
 <li>
 Location: Hyderabad
 </li>
 <li>
 Job Type: Full-Time
 </li>
 <li>
 Work Mode: Office-based
 
 
 </li>
 <li>
 Working Days: 6-day week
 </li>
 </ul>
 
 
</div>

Front End - Content Lead

Discovered MENA

<div>
 
 We&rsquo;re hiring: Lead &ndash; Content (Dubai)
 
 
 
 
 
 A major tech-first fashion &amp; home marketplace in the GCC is looking for a Lead of Content to drive creative storytelling and own content strategy across all platforms.
 
 
 
 
 
 If you&rsquo;re obsessed with culture, creativity and building content engines that scale this is a standout opportunity.
 
 
 
 
 
 What you&rsquo;ll own
 
 
 Lead full creative production for marketing campaigns
 
 
 Manage shoot direction, mood boards, concepts &amp; production partners
 
 
 Mentor a team of Arabic &amp; English copywriters + in-house video creators
 
 
 Grow and elevate organic social channels (IG, TikTok, Snapchat, YouTube)
 
 
 Collaborate with UGC creators &amp; influencers
 
 
 Partner with design, performance, CRM, influencer, and brand teams to deliver cohesive content across touchpoints
 
 
 
 
 
 What we&rsquo;re looking for
 
 
 Strong experience in fashion/lifestyle content creation
 
 
 A sharp creative eye with deep understanding of digital trends
 
 
 Leadership experience managing multi-disciplinary creative teams
 
 
 Arabic speaking is a strong advantage
 
 
 
 
 
 Location: Dubai
 
 
 
 
 
 Type: Full-time
 
</div>

Content Team Lead

WOROOD

<div>
 
 About The Role
 
 
 
 The Content Team Lead at Worood is responsible for shaping, managing, and elevating the brands creative voice across all platforms. This role combines strategy, creativity, leadership, and strong marketing fundamentals to ensure that every piece of content tells a compelling story and drives brand growth.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Content Strategy &amp; Planning
 </li>
 <li>
 Develop a cohesive content strategy aligned with Woroods brand identity, marketing goals, and seasonal campaigns.
 </li>
 <li>
 Plan and oversee monthly content calendars across all digital platforms.
 </li>
 <li>
 Ensure consistency in tone, messaging, and visual direction across channels.
 </li>
 <li>
 Collaborate closely with the marketing team to translate campaign objectives into strong content concepts.
 </li>
 <li>
 Team Leadership &amp; Management
 </li>
 <li>
 Lead, mentor, and empower the content team (copywriters, designers, media production team)
 </li>
 <li>
 Provide ongoing feedback, training, and support to enhance team skills and performance.
 </li>
 <li>
 Delegate tasks effectively and monitor workflow to ensure timely, high-quality output.
 </li>
 <li>
 Foster a collaborative, inclusive, and creative team environment.
 </li>
 <li>
 Creative Direction
 </li>
 <li>
 Brainstorm and develop original ideas for storytelling, campaigns, social content, product highlights, and brand moments.
 </li>
 <li>
 Direct the creative process for photoshoots, reels, videos, and editorial content.
 </li>
 <li>
 Ensure all visuals and copy reflect the brands aesthetic, values, and emotional identity.
 </li>
 <li>
 Push for innovation in content formats, styles, and creative approaches.
 </li>
 <li>
 Marketing Integration
 </li>
 <li>
 Partner with the marketing team to align content with performance goals, customer insights, and brand positioning.
 </li>
 <li>
 Analyze campaign performance and content results to refine future strategies.
 </li>
 <li>
 Ensure content supports sales initiatives, product launches, and engagement objectives.
 </li>
 <li>
 Maintain awareness of industry trends, competitor activations, and emerging content styles.
 </li>
 <li>
 Quality Control &amp; Optimization
 </li>
 <li>
 Review and approve all content before publishing to maintain quality standards.
 </li>
 <li>
 Optimize content for digital channels, including SEO, social algorithms, and platform best practices.
 </li>
 <li>
 Track content KPIs and generate insights-based recommendations.
 </li>
 <li>
 Cross-Functional Collaboration
 </li>
 <li>
 Work with brand, product, and e-commerce teams to ensure content reflects product stories and customer needs.
 </li>
 <li>
 Align with PR, influencers, and partnerships to ensure unified messaging.
 </li>
 <li>
 Participate in campaign planning, brand events, and creative brainstorming sessions.
 
 
 
 </li>
 </ul>
 
 Required Qualifications &amp; Skills
 
 
 
 <ul>
 <li>
 Educational &amp; Professional Background
 </li>
 <li>
 Bachelors degree in Marketing, Mass Communication, Media, or a related field.
 </li>
 <li>
 4-7 years of experience in content creation, marketing, or creative direction.
 </li>
 <li>
 Proven experience leading a creative or content team.
 </li>
 <li>
 Core Skills
 </li>
 <li>
 Strong marketing foundation and understanding of digital marketing principles.
 </li>
 <li>
 Excellent leadership, communication, and team management skills.
 </li>
 <li>
 Creativity with the ability to conceptualize strong brand stories and visual ideas.
 </li>
 <li>
 Strong copywriting and content development abilities.
 </li>
 <li>
 Ability to analyze content performance and turn insights into improvements.
 </li>
 <li>
 High attention to detail in both visual and written content.
 </li>
 <li>
 Personal Attributes
 </li>
 <li>
 A visionary, innovative thinker with a passion for storytelling.
 </li>
 <li>
 Empathetic, inclusive leader who empowers creative talent.
 </li>
 <li>
 Organized, proactive, and capable of managing multiple projects simultaneously.
 </li>
 <li>
 Adaptable and solution-oriented in a fast-paced environment.
 </li>
 <li>
 Strong aesthetic sense aligned with Woroods artistic and elegant identity.
 
 </li>
 </ul>
</div>

Crossing Hurdles

<div>
 
 
 Content Marketing Lead (On-site &ndash; San Francisco)
 
 
 
 
 $120k&ndash;$160k + Competitive Equity | High-Growth AI Talent Marketplace
 
 
 
 
 
 
 Crossing Hurdles is a global recruitment consultancy partnering with a
 
 hyper-growth AI-driven recruiting marketplace
 
 transforming how companies hire specialized talent &mdash; turning months of hiring into days. Operating at
 
 8-figure ARR
 
 , backed by top-tier investors, and powering hiring for leading AI and technology organizations, the company is scaling rapidly with a culture built on speed, ownership, and craftsmanship.
 
 
 
 
 
 
 Role: Content Marketing Lead
 
 
 
 
 Location:
 
 San Francisco (On-site, 5 days/week)
 
 
 
 Type:
 
 Full-time
 
 
 
 Experience:
 
 2&ndash;4+ years (Startup/Growth-Stage)
 
 
 
 
 
 
 About the Role
 
 
 
 The company is looking for a
 
 Content Marketing Lead
 
 who can turn product wins, customer stories, and rapid growth into content that demands attention. This role blends
 
 storytelling, execution, distribution, design sense, and brand building
 
 perfect for someone who treats writing as a craft and thrives in a fast-paced, highly creative environment.
 
 
 
 
 
 You will own content end-to-end across blog, social, video, email, and multi-media while developing the brand&rsquo;s voice, narrative, and distribution engine from the ground up.
 
 
 
 
 
 
 Responsibilities
 
 
 
 
 Own the Narrative
 
 
 <ul>
 <li>
 Build and manage the content roadmap across channels.
 </li>
 <li>
 Turn product updates, founder POV, and customer wins into compelling stories.
 </li>
 <li>
 Maintain a consistent, recognizable brand voice.
 </li>
 </ul>
 
 
 Create &amp; Execute
 
 
 <ul>
 <li>
 Produce high-quality content: blogs, case studies, social content, scripts, emails, and multi-media assets.
 </li>
 <li>
 Manage the content calendar and ensure consistent publishing.
 </li>
 <li>
 Push distribution to ensure content is consumed, not just created.
 </li>
 </ul>
 
 
 Fuel Product &amp; GTM
 
 
 <ul>
 <li>
 Collaborate with product, sales, and marketing teams on announcements and launches.
 </li>
 <li>
 Build scalable content systems and processes as the team grows.
 </li>
 <li>
 Track performance, run experiments, and iterate based on data.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 
 2-4 years
 
 of content marketing experience at a startup or growth-stage company.
 </li>
 <li>
 Exceptional writing skills with strong aesthetic/design instincts.
 </li>
 <li>
 Ability to create multi-format content across written, visual, and social.
 </li>
 <li>
 Proficiency with
 
 Figma, Canva, Notion, Adobe Creative Cloud
 
 .
 </li>
 <li>
 Comfort with a fast-paced, in-office environment and high ownership.
 </li>
 <li>
 Strong execution muscle, end-to-end content creator, not just strategist.
 </li>
 </ul>
 
 
 
 
 
 Why Join
 
 
 <ul>
 <li>
 High ownership over brand voice, content engine, and narrative direction.
 </li>
 <li>
 Direct visibility with leadership and GTM teams.
 </li>
 <li>
 Creative freedom; culture that rewards experimentation and craftsmanship.
 </li>
 <li>
 Competitive salary, equity, in-office perks, and team-centric environment.
 </li>
 <li>
 Opportunity to build content systems from 0&rarr;1 inside a rocket-ship company.
 </li>
 </ul>
 
 
 
 
 
 Skills
 
 
 <ul>
 <li>
 Content Marketing &middot; Copywriting &middot; Storytelling &middot; Social Content &middot; Figma &middot; Canva &middot; Adobe CC &middot; SEO &middot; Narrative Building &middot; Content Strategy &middot; Distribution
 </li>
 </ul>
</div>

Content Marketing Lead

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